Cruz Ornelas
Los Angeles
Summary
Dynamic and results-driven professional seeking to leverage my expertise in sales, event management, and customer engagement. Passionate about creating unforgettable fan experiences and driving business development through innovative sales initiatives that align with a brand’s legacy and growth.
Innovative and goal-oriented sales and events specialist with a proven track record of driving revenue growth, developing strong client relationships, and executing large-scale events. Adept at sales strategy, visual merchandising, CRM management, and customer engagement. Bilingual in English and Spanish.
Overview
7
7
years of professional experience
Work History
Full-Time Visual Specialist
The Container Store
05.2023 - Current
- Lead visual merchandising efforts, enhancing customer engagement and sales performance.
- Develop and execute strategic sales plans to optimize product placement and increase revenue.
- Manage cross-functional collaboration with internal teams to improve store layout and marketing initiatives.
- Supervise and train staff to ensure consistent brand messaging and an optimal customer experience.
- Utilize CRM tools to analyze sales trends and identify business development opportunities.
Operations
The Container Store
04.2022 - 05.2023
- Managed customer order processing and fulfillment, ensuring efficiency and accuracy.
- Provided personalized sales solutions to meet customer needs and enhance brand loyalty.
- Collaborated with sales teams to develop promotional strategies, contributing to increased sales.
- Oversaw inventory management, optimizing stock levels to align with business demand.
Retail Associate, Merchandise Department
Los Angeles Dodgers
06.2021 - 11.2021
- Provided exceptional customer service and facilitated product sales at Dodger Stadium.
- Assisted with merchandise stocking, store organization, and promotional efforts.
- Engaged with fans and visitors to enhance the overall event experience.
Grounds Maintenance Worker
Wilshire Country Club
07.2018 - 12.2020
- Maintained course conditions and collaborated with team members to optimize event preparation.
- Adjusted operations based on weather conditions and event schedules to ensure a seamless experience for guests.
Education
High School Diploma -
John Marshall Senior High School
06.2020
Skills
- Sales & Business Development
- Event Management & Planning
- Customer Engagement & CRM
- Strategic Thinking & Problem-Solving
- Collaboration & Leadership
- Bilingual Communication
- Time Management & Adaptability
- Knowledge of Baseball & Stadium Events
- Visual storytelling
- Problem-solving abilities
- Retail display setup
- Staff training
- Microsoft outlook
- Task prioritization
Additional Highlights
- Experience with visual marketing campaigns and brand storytelling to enhance event appeal.
- Ability to lead site visits, coordinate event logistics, and exceed client expectations.
- Flexible availability, including early mornings, evenings, and weekends to support event operations.
Languages
English
Native or Bilingual
Spanish
Native or Bilingual
Timeline
Full-Time Visual Specialist
The Container Store
05.2023 - Current
Operations
The Container Store
04.2022 - 05.2023
Retail Associate, Merchandise Department
Los Angeles Dodgers
06.2021 - 11.2021
Grounds Maintenance Worker
Wilshire Country Club
07.2018 - 12.2020
High School Diploma -
John Marshall Senior High School
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