Summary
Overview
Work History
Education
Skills
Timeline
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Claire Rawlinson

Port Moody,British Columbia

Summary

Reporting directly into Director of DTC, I have full responsibility for the retail channel in North America. I work cross-functionally with other teams to continually improve our customer and staff experiences, while increasing sales. I am a goal-oriented leader with a passion for developing my team and creating career paths for people.

Overview

18
18
years of professional experience

Work History

District Manager - North America

Icebreaker
04.2019 - Current
  • Directly managed up 15 locations in United States and Canada
  • Full responsibility for the retail channel in North America including revenue planning and retail operations.
  • Collaborates cross-functionally with marketing, human resources, finance, operations, merchandising, IT, and loss prevention to maintain and improve customer and staff experience.
  • Exceeded sales targets with well-developed sales strategy and team coaching.
  • Coaches and promoted high-achieving employees to fill leadership positions with qualified staff and boost company growth and create career paths.
  • Prepares sales presentations and training tools to develop store leaders and retail teams. Including the planning and facilitation of annual three day Retail Leadership Summit.


Store Manager - Park Royal

Icebreaker
11.2016 - 09.2018
  • Maximized sales and minimized shrinkage through excellent customer service and adherence to standard practices.
  • Coached sales associates in product and selling techniques, significantly increasing store KPIs and sales.
  • Managed store employees successfully in fast-paced environment through proactive communication and positive feedback.
  • Rotated merchandise and displays to feature new products and promotions.
  • Assisted with hiring, training and mentoring new staff members.
  • Supported with the opening of 2 new icebreaker locations in 2017, directly responsible for training new store manager and leadership team.

Assistant Store Manager - Park Royal

Icebreaker
07.2014 - 09.2015
  • Supervised and coached sales team to help improve skills, product knowledge and achieve daily objectives and sales targets
  • Rotated merchandise and displays to feature new products and promotions.
  • Acting Store Manager for 6 Months from February to August 2015 while incumbent was seconded into another position.

Sales Manager

Carmana Plaza Hotel
10.2012 - 07.2014
  • Attended and participated in conferences and trade shows to generate new leads.
  • Arranged and coordinated sales calls with prospective corporate clients.
  • Grew accounts valued over 1 Million by 40% over two years.

Head Sailing Coach

Bowen Island Yacht Club
05.2006 - 09.2012
  • A certified Coach of Canada, responsible for managing two concurrent sailing classes and up to 4 additional coaches.
  • Developed and delivered engaging coaching sessions to teach children aged 5-16 and adults how to sail.
  • Facilitated group coaching sessions and provided individual coaching support both on the water and on land.
  • Responsible for developing other coaches on team.
  • Promoted program via social media and at community events.

Education

Master of Science - Social And Economic History

University of Edinburgh
Edinburgh, Scotland
11.2016

Bachelor of Arts - Double Major: Anthropology And History

University of Victoria
Victoria, BC
05.2012

Skills

  • Team Leadership Development
  • Staff Training
  • Meeting Facilitation
  • Project Management
  • Revenue Generation
  • Sales Forecasting
  • Retail Operations
  • Visual Merchandising

Timeline

District Manager - North America

Icebreaker
04.2019 - Current

Store Manager - Park Royal

Icebreaker
11.2016 - 09.2018

Assistant Store Manager - Park Royal

Icebreaker
07.2014 - 09.2015

Sales Manager

Carmana Plaza Hotel
10.2012 - 07.2014

Head Sailing Coach

Bowen Island Yacht Club
05.2006 - 09.2012

Master of Science - Social And Economic History

University of Edinburgh

Bachelor of Arts - Double Major: Anthropology And History

University of Victoria

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Claire Rawlinson