Award-winning events professional with extensive experience in managing small and large-scale events. Proficient in obtaining funding and sponsorships, driving cross-functional collaboration, and fostering community involvement. Notable for exceptional communication, public speaking, and strategic planning skills.
Overview
20
20
years of professional experience
Work History
Community Events Specialist
Town of Okotoks
Okotoks, AB
06.2022 - Current
Coordinate community events and five annual festivals for the town, with attendance ranging from 500 to 30,000. Provide support to third-party external event organizers.
Manage teams of 25-100+ staff, volunteers, and vendors.
Liaise with community groups and not-for-profit associations, creating new partnerships and strengthening existing ones.
Create community event initiatives and experiences; collaborate with internal and external stakeholders to recruit sponsors for events, plan the scope of involvement, financial tie-ins, and promotional aspects for mutual benefit.
Secure funding through effective grant writing for multiple events.
Collaborate with stakeholders such as community groups, local media, town staff, management, and government organizations.
Strategize event logistics, and identify potential challenges.
Lead pre-event meetings, safety orientations, and key stakeholder meetings.
Ensure compliance with all health, safety, and legal requirements, minimizing risk and liability.
Emcee for multiple events, for small to large audiences.
Completed all-hazards incident management training and certified in ICS 400 and First Aid.
Special interest in emergency social services.
Owner/Office Manager
Total Concept Wiring Ltd.
Okotoks, Alberta
01.2007 - Current
Manage accounts payable efficiently.
Maintain accurate financial records.
Handle payroll accounting tasks.
Oversee HR duties effectively.
Liaise with provincial and federal government branches.
Monitor progress by establishing plans, budgets and measuring results.
Director of Promotions
2023 Okotoks and Black Diamond Alberta Summer Games
Okotoks, Alberta
01.2021 - 07.2022
Executive Committee Member; one of five directors responsible for providing direction to the Board of Directors.
As the Promotions Director:
Organized events related to the executive committee's initiatives.
Developed strategies to increase brand awareness among target audiences.
Supervised promotion and marketing teams.
Developed a sponsorship program to be executed by the Friends of the Games Director and the Games Manager.
Attended trade shows and other events to engage with potential business partners.
Developed and implemented marketing plans for promotional campaigns.
Drafted content for emails, newsletters, website pages and other digital platforms.
Organized promotional materials such as press kits, flyers, posters.
Scheduled and coordinated promotional activities, including radio interviews, print ads, and online promotions.
Created a calendar of events for the promotion and celebration of the Alberta Summer Games.
Municipal Secretary
Town of Okotoks
Okotoks, Alberta
01.2005 - 04.2008
Collaborated directly with Mayor, Council, CAO in professional manner.
Reviewed and refined content of reports from multiple departments prior to Council submission.
Engaged effectively with various tiers of Government.
Managed all necessary preparations for meetings.
Handled confidential documents with discretion.
Coordinated catering services for various functions, including Council and Committee meetings.
Produced and distributed memos, newsletters, and other forms of communication.
Oversaw election activities for municipal elections.
Executed duties as clerk for the Assessment Review Board.
Education
Certificate of Applied Positive Psychology
The Flourishing Centre
Toronto
06-2019
Some College (No Degree) - Business Management Courses
University of Calgary
Calgary, AB
Skills
Event coordination
Logistical planning
Organizational skills
Management collaboration
Emergency and incident management
Cross-functional team leadership
Grant writing
Fundraising initiatives
Sponsorship acquisition
Budget management
Vendor and customer relations
Adaptability and flexibility
Decision-making
Relationship building
Public speaking
Community engagement
Affiliations
Yoga, meditation and breathwork instructor
Avid gardener
Accomplishments
April 2025, Light Up Okotoks Festival winner of the National Award for Best Event for a City of Municipality at the 2025 Canadian Events Awards among urban centers like Toronto, Edmonton and Calgary.
Various Toastmaster Awards
Director of Promotions and member of Executive Committee for 2023 Alberta Summer Games (2021-2022)
President of Meadow Ridge School Fundraising Society and Chair/ViceChair of Meadow Ridge School Council (2019-2023)
Yoga Instructor training completed 2019; specialized courses for Fascial Yoga Teacher, Reiki Master, 9D Breathwork, Meditation Coach (2019-2024)
Co-Chair of Okotoks for Kraft Hockeyville Committee in 2016; 3rd place finish and awarded $25,000 for community. Organized 22 events in 10 weeks to promote community engagement.
Social Committee Chair for multiple employers, organizing many events, including winning Spirit Awards at the Calgary Corporate Challenge
Timeline
Community Events Specialist
Town of Okotoks
06.2022 - Current
Director of Promotions
2023 Okotoks and Black Diamond Alberta Summer Games
01.2021 - 07.2022
Owner/Office Manager
Total Concept Wiring Ltd.
01.2007 - Current
Municipal Secretary
Town of Okotoks
01.2005 - 04.2008
Certificate of Applied Positive Psychology
The Flourishing Centre
Some College (No Degree) - Business Management Courses