Zhehuan (Christina) Wang
Toronto,ON
Summary
Self-motivated professional with a career history in technology and marketing, experienced with assessing and fulfilling client's needs. Bilingual in Mandarin and English. Successful in seizing viable opportunities for business development and forming relationships. New to Canada but eager to launch a career in retail banking fueled by passion for customer service and ability to retain and internalize new concepts.
Overview
4
4
years of professional experience
Work History
Project Co-Owner & Lead of Marketing
Conva
Toronto, Ontario
12.2023 - Current
- Establish and administer monthly budget with controls to prevent overages, minimize burn rate, and support sustainability objectives
- Implemented a strategic approach to lead generation, focusing on direct-to-consumer (DTC) strategies to maximize user acquisition and retention
- Strategically increased impressions from zero to over 330k and generating 3.5k clicks and 105 leads, showcasing cost-effective yet impactful campaigns within a limited budget
Communication Specialist
Gaylord Palms Resort & Convention Center
Kissimmee, Florida
06.2023 - 11.2023
- Managed a weekly budget of USD 2800 for tool and supply procurement
- Facilitated and mediated communication between 37 specialized foreign artisans, production management and Gaylord
- Bridged cultural nuances between Chinese and American personnel
Business Development Executive
Meetsocial Group
Shanghai, China
03.2021 - 01.2023
- Spearheaded management of a diverse portfolio of over 100 e-commerce SMB clients, contributing to a substantial sales volume of USD 20 million
- Played a key role in optimizing product development processes by efficiently gathering and implementing user feedback for Sinoclick, a specialized advertising SaaS for e-commerce businesses
- Demonstrated exceptional sales acumen by achieving a significant portion of new web design sales within a competitive team environment, showcasing strong teamwork and results-driven performance
Account Executive
Freemen Nutra Group
Shanghai, China
09.2020 - 02.2021
- Secured two sales totaling USD 100k for eucalyptus oil within initial the first three months, effectively penetrating the market
- Nurtured relationships with key decision makers on the supplier side through consistent visits and follow-up communication, enhancing partnership dynamics and procurement efficiency
- Researched market conditions in local, regional, or national areas to determine potential sales of raw materials
Education
Bachelor of Engineering - Food Science and Engineering
Shanghai Normal University
01.2020
Skills
- Customer Relationship Management (CRM)
- Business Development
- Interpersonal Communication
- Stakeholder Management
Timeline
Project Co-Owner & Lead of Marketing
Conva
12.2023 - Current
Communication Specialist
Gaylord Palms Resort & Convention Center
06.2023 - 11.2023
Business Development Executive
Meetsocial Group
03.2021 - 01.2023
Account Executive
Freemen Nutra Group
09.2020 - 02.2021
Bachelor of Engineering - Food Science and Engineering
Shanghai Normal University
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