Christian Lafreniere
Toronto,ON
Summary
Strong leader and problem-solver dedicated to streamlining operations to decrease costs and promote organizational efficiency. Uses independent decision-making skills and sound judgment to positively impact company success. Multi-tasking Manager well-known for creating positive workplace culture and high-performing teams. Demonstrated business operations expertise, including competitive offerings, pricing and market positioning. Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy.
Overview
5
5
years of professional experience
Work History
Regional Manager - Appraisals
Fidelity National Financial Canada
08.2022 - Current
- Built high-performing teams through effective recruitment, onboarding, and talent development initiatives.
- Successfully managed budgets and allocated resources to maximize productivity and profitability.
- Drove operational efficiency through data-driven decision-making processes, leveraging analytics tools for informed strategy development.
- Accomplished multiple tasks within established timeframes.
- Maintained positive customer relations by addressing problems head-on and implementing successful corrective actions.
- Conducted extensive industry research to inform targeted messaging strategies tailored to specific audiences.
Direct Sales Representative
4 Corner Marketing
11.2021 - 01.2022
- Skilled at working independently and collaboratively in a team environment.
- Identified new targets, developed new business opportunities and presented product lines to customers.
- Collaborated with cross-functional teams to identify and address customer needs.
- Increased donor engagement by developing and implementing targeted fundraising campaigns through door to door sales.
- Managed event logistics, ensuring smooth execution of charity events and fundraisers.
Business Owner
Hightop Supply
01.2019 - 09.2020
- Identified and qualified customer needs and negotiated and closed profitable projects with high success rate.
- Negotiated price and service with customers and vendors to decrease expenses and increase profit.
- Expanded market reach with targeted marketing campaigns and strategic partnerships.
- Streamlined content creation processes, improving efficiency while maintaining quality standards.
- Conducted regular competitor analyses, identifying opportunities to differentiate from other brands in the industry.
- Increased brand awareness by developing and implementing effective social media strategies.
- Managed budget allocation and resource utilization to maximize marketing ROI.
General Assistant
Mercedes Benz
01.2020 - 05.2020
- Kept office supplies well organized and sufficiently stocked, placing orders promptly to replenish materials before depleted.
- Optimized customer experience by delivering superior services and effectively troubleshooting issues.
- Served as a liaison between departments, fostering open communication channels that improved overall organizational function.
- Established an organized filing system that streamlined document retrieval and reduced misplaced files.
Education
Diploma - Marketing
Fanshawe College
London, ON04.2023
Skills
- Problem Resolution
- Contractor Relationship Management
- Sales Reporting
- Professional and Courteous
- Profitability Optimization
- Business Development
- Negotiation
- Operations Management
- Market Research
- Product Promotion
Languages
English
Native or Bilingual
French
Elementary
Awards
- Recipient of Employee ownership - FNF Canada, 2023
- Recipient of Defensive MVP award , 2019 (Football)
- Recipient of Defensive MVP award, 2018 (Football)
- Recipient of Tier 2 Championship MVP award, 2016 (Football)
- Recipient of Sport recognition award from the Town of Oakville, 2016 ( Football)
- Captain of Mississauga Warriors Football, 2018
Volunteer Experience
- 40 hours coaching Oakville Titans peewee tackle football team
- 2 hours assisting with breast cancer awareness football game for Iroquois Ridge High School
Timeline
Regional Manager - Appraisals
Fidelity National Financial Canada
08.2022 - Current
Direct Sales Representative
4 Corner Marketing
11.2021 - 01.2022
General Assistant
Mercedes Benz
01.2020 - 05.2020
Business Owner
Hightop Supply
01.2019 - 09.2020
Diploma - Marketing
Fanshawe College
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