Chris McKeown
London
Summary
Results-driven CPSA-certified business development specialist with a strong focus on consultative, mutually beneficial sales relationships. Skilled at identifying client pain points through active listening and developing strategic solutions that drive business growth. Proven expertise in creating action plans to increase dealer revenue. A highly effective communicator with long-standing, trusted relationships across multiple industry levels.
Overview
16
16
years of professional experience
Work History
Small Business Owner
Black Label Driving Service
05.2022 - Current
- Founded and operate all aspects of a specialized professional driving service.
- Scaled business to profitability within three months of launch.
- Grew customer base to maximum capacity through creative marketing strategies.
- Deliver exceptional client experiences, ensuring a memorable and professional service.
- Implemented responsible invoicing practices, maintaining financial accuracy and trust.
- Consistently earn 100% reviews and built a loyal clientele, including repeat customers, family members, and referred associates.
- Manage marketing, accounting, and sales operations with consistency and excellence.
Territory Manager
National Tire Distributors
01.2014 - 05.2022
- Expanded the dealer base by 120%, securing 65 new accounts within the first 18 months through strategic prospecting and relationship-building.
- Increased Kelly tire brand awareness and sales by implementing targeted product demonstrations that showcased unique value propositions.
- Designed and executed national fleet programs for local and provincial governments, driving growth in the fleet segment and strengthening brand presence.
Customer Service Expert
National Tire Distributors
01.2014 - 05.2022
- Transition Role during 4th Quarter Each Year
- Answered constant flow of Dealer calls with minimal wait times
- Maintained Client satisfaction with forward-thinking strategies focused on addressing needs and resolving concerns
- Provided primary support to internal and external vendors and manufacturers
- Evaluated account and service histories to identify trends, using data to mitigate future issues
- Tracked orders and located tires through various shipping companies
Territory Manager
Goodyear Canada
01.2009 - 01.2014
- Expanded the dealer base by 120%, securing 65 new accounts within the first 18 months through strategic prospecting and relationship-building.
- Increased Kelly tire brand awareness and sales by implementing targeted product demonstrations that showcased unique value propositions.
- Designed and executed national fleet programs for local and provincial governments, driving growth in the fleet segment and strengthening brand presence.
Education
Associate of Arts - Canadian Professional Sales Association
CPSA
Toronto, ON2018
Business Marketing - Business Administration
Sheridan College
Oakville, ON04.1996
Skills
- Business Development and Revenue Growth
- Member and Customer Engagement
- Creative Marketing Strategies
- Strategic Planning and Execution
- Negotiation and Relationship Building
- Active Listening and Communication
- Market and Competitor Analysis
- Leadership and Team Alignment
- Event Coordination and Operational Efficiency
- Professionally Trained Driver
Accomplishments
- Consistently exceeded YOY sales target from 2011 to 2020
- Successfully managed 128+ dealers accounting for annual sales of 22M
- Achieved Michelin tire award for most units sold in Canada (2016)
- CPSA certified in 2018
- Designed a comprehensive Territory Plan that ultimately became a company template
- Achieved Winter Driving Specialist certificate in 2017 from General Tire
- Recognized by multiple manufacturers as a Preferred partner
Timeline
Small Business Owner
Black Label Driving Service
05.2022 - Current
Customer Service Expert
National Tire Distributors
01.2014 - 05.2022
Territory Manager
National Tire Distributors
01.2014 - 05.2022
Territory Manager
Goodyear Canada
01.2009 - 01.2014
Associate of Arts - Canadian Professional Sales Association
CPSA
Business Marketing - Business Administration
Sheridan College
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