Chloe Hsin
Burnaby,BC
Summary
Business administration and business analytics professional with expertise in marketing, sales, and data analysis. Proficient in SQL, Power BI, Alteryx, and Excel. Experienced in market research, predictive modeling, and business strategy. Skilled in leveraging data-driven insights to drive growth and efficiency.
Overview
2022
2022
years of professional experience
Work History
Sales
Listerine and Timberland
- Developed and nurtured lasting customer relationships to boost satisfaction
- Consistently meeting daily sales targets contributed to business growth
- Assessed customer needs and deliveries customized
- Cultivate a positive and engaging sales atmosphere
Sales and Marketing Specialist
Hotel CO-OP
09.2020 - 05.2021
- Crafting Business Proposals and Financial Plans: Navigated challenges posed by the pandemic through environmental, competitor, product, and data analyses
- Conducting Targeted Market Research: Utilized questionnaire surveys, online focus group interviews, and data analysis
- Developing Marketing Strategies: Integrated industry trend analysis, Porter's Five Forces, STP marketing, and SWOT analysis for competitive positioning
Sales and Marketing Specialist
Restaurant CO-OP
02.2020 - 08.2020
- Project Planning and: Encompassed defined goals, strategic intent, and resource allocation
- Data-Driven Insights: Formulated questionnaires and conducted data analysis
- Innovative Marketing Initiatives: Crafted promotional leaflets, marketing videos, and digital billboards
Education
Graduate certificate of Business analytics -
BCIT
05.2024
Bachelor of Business Administration -
Ming Chuan University
06.2021
Skills
- Video Production
- Video Editing
- Photo Visualization
- Post-Production Techniques
- Photography
- Dance
- Networking
- Social Skills
Languages
Chinese (Mandarin)
Native or Bilingual
English
Native or Bilingual
Accomplishments
Capstone Project of Ming Chuan University
● Explored the impact of Psychological Capital and Political Skill on Work Performance
- Analyzed data from 308 full-time employees using SPSS 16.0.
- Confirmed positive effects of psychological capital and political skill on job performance.
- Provided insights into the impact of these factors in the workplace.
Projects in BCIT
● Toronto to Vancouver relocation analysis
- Assessed clients' lifestyles, needs, and personal preferences.
- Gathered relevant data for comparative analysis.
- Utilized Power BI to analyze housing options and regional attributes.
- Provided insights and recommendations for potential relocation areas.
● Canadian employment outlook analysis (2022 - 2031)
- Collected and analyzed data from the Canadian Occupational Forecasting System (COPS) using Excel.
- Identified high-demand job roles and emphasized the importance of education and training.
● House price prediction model
- Used the U.S. housing dataset and Excel to build a predictive model.
- Examined various impacts to guide buyers in decision-making.
● E-Commerce strategy for sales growth
- Leveraged Alteryx to pinpoint key sales drivers and analyze significant sales factors.
- Developed targeted promotional strategy based on analysis outcomes.
Timeline
Sales and Marketing Specialist
Hotel CO-OP
09.2020 - 05.2021
Sales and Marketing Specialist
Restaurant CO-OP
02.2020 - 08.2020
Graduate certificate of Business analytics -
BCIT
Bachelor of Business Administration -
Ming Chuan University
Sales
Listerine and Timberland