Chinnap Reddy Pallerla
Cote St Luc,QC
Summary
Results-oriented Retail Operations Manager with over 18 years of extensive experience in leading high-performing retail teams and enhancing operational efficiency.
Overview
16
16
years of professional experience
Work History
Senior Manager - Regional Head-Retail Operations
Aster Pharmacy
AP & Telangana, India
06.2023 - 01.2024
- Identified new business opportunities for brand promotion and network expansion through diverse sources.
- Implemented internal and external marketing strategies to effectively highlight services.
- Enhanced team capabilities via targeted development plans and constructive feedback sessions.
- Managed stakeholder relations, including manpower planning, recruitment, and performance appraisals.
- Cultivated vendor relationships by negotiating contracts and ensuring compliance with standards.
- Optimized inventory management and implemented reverse logistics within supply chain operations.
- Collaborated across departments to improve operational efficiency and facilitate product launches.
- Conducted software testing to ensure quality and reliability.
Senior Manager - Retail Operations
Reliance Retail Ltd
Hyderabad, India
03.2022 - 04.2023
- Managed large format store with annual turnover of INR 100 crores.
- Maintained communication with top management to achieve goals and identify improvements.
- Mentored five store managers, providing insights and guidance for operational success.
- Developed and implemented operational standards, policies, and procedures.
- Ensured adherence to customer service norms, enhancing customer retention rates.
- Conducted below-the-line activities to engage customers and generate revenue.
- Monitored Key Performance Indicators to meet targets and optimize performance.
- Implemented customer service excellence standards to enhance client satisfaction and loyalty.
- Managed crisis situations, implementing contingency plans to minimize impact on operations.
- Organized team activities to build camaraderie and foster pleasant workplace culture.
- Developed long-term relationships with key stakeholders including customers, suppliers, regulatory bodies.
- Demonstrated strong problem-solving skills, resolving issues efficiently and effectively.
- Reviewed employee performance and provided ongoing feedback and coaching to drive performance improvement.
- Collaborated with external vendors to negotiate contracts that met company requirements while minimizing costs.
- Identified areas of improvement within existing operations through process analysis and benchmarking studies.
- Led cross-functional teams to achieve project milestones, ensuring collaboration and efficiency.
Store Manager - Large Format Store
Future Lifestyle Fashions Ltd
Hyderabad, India
04.2019 - 02.2022
- Executed strategic initiatives to enhance store operations and customer service.
- Achieved operational excellence by coaching staff to exceed company standards.
- Managed shrinkage control measures, maintaining a 0.3% shrinkage rate.
- Conducted monthly mall meetings to engage staff through recognition and rewards.
- Collaborated with DM on staff sales tracker to uphold customer service KPIs.
- Reviewed P&L and health card parameters to monitor financial performance.
- Analyzed sales data, identifying trends to adjust strategies for improvement.
- Sourced external talent for expansion, integrating new managers and associates.
- Maintained awareness of market trends in the retail industry, understanding forthcoming customer initiatives and monitoring local competitors.
- Implemented successful business strategies to increase revenue and target new markets.
- Oversaw inventory management through cycle counts, audits and shrinkage control.
- Supervised receiving and stockroom activities to identify opportunities with inventory and prevent shrinkage.
- Ensured compliance with all applicable laws, regulations, safety standards, and company policies.
Assistant General Manager
Metro Cash & Carry Ltd
Hyderabad, India
05.2015 - 04.2019
- Led team performance monitoring to ensure efficiency and target achievement.
- Focused on customer acquisition and retention by analyzing lifecycle patterns for tailored offers.
- Visited markets to assess customer needs, enhance service standards, and strengthen key relationships.
- Segmented customers to analyze preferences and demographics effectively.
- Managed operations of store with annual turnover of INR 200 Cr.
- Oversaw cash reconciliations and managed departments, including security and loss prevention.
- Conducted root cause analysis on shrinkage and implemented effective control plans.
- Collaborated with Services team to address market needs and improve margins in non-KVI areas.
- Developed and maintained relationships with suppliers, vendors, and community partners.
- Reviewed financial statements and sales or activity reports to measure productivity or goal achievement.
- Implemented safety protocols to protect both customers and employees from potential hazards.
- Supervised critical budget implementations, employee reviews, training and scheduling for projects.
- Participated in recruitment, interviewing, and hiring processes to build a strong team.
- Oversaw facility maintenance and repairs to ensure a high standard of presentation.
Floor Manager
Virata Retail Private Ltd
Hyderabad, India
02.2014 - 04.2015
- Executed process mapping for stock movement from receiving bay to sales floor.
- Initiated regular stock-takes to maintain inventory accuracy.
- Coached and developed staff to achieve sales, operations, and customer service goals.
- Developed customer relationship system to effectively communicate new product offerings.
- Managed designated floor sales and enhanced customer service to increase stock turns.
- Interpreted Visual Merchandising plan to align with customer preferences.
- Planned consumer offers based on market response trends.
- Mediated conflicts between employees and facilitated effective resolutions to disputes.
- Managed store opening and closing procedures to optimize store readiness and maintain strict financial controls.
Store Manager
Arvind Ltd
Hyderabad, India
04.2013 - 02.2014
- Controlled store expenses to maximize profitability through strategic oversight.
- Managed store operations to achieve exceptional performance and customer service standards.
- Conducted periodic physical stock takes to minimize shrinkage risk.
- Oversaw KPI management and performance evaluations to drive operational improvement.
- Ensured strict adherence to statutory compliance and standard operating procedures.
Floor Manager
Mahindra Retail Pvt Ltd
Hyderabad, India
10.2011 - 04.2013
- Directed integration of Quality Management, Sales & Distribution, Logistics Information System, Inventory Management, and Warehouse Management System.
- Achieved revenue targets while maintaining margins and effective cost management.
- Oversaw goods receiving, inventory control, cataloging, and stocktaking processes.
- Managed administrative functions including shrinkage control and loss prevention strategies.
- Set and accomplished sales and profitability targets consistently.
- Led retail operations to ensure alignment with budgeted results.
- Executed promotional activities, optimized merchandising mix, and designed space to fulfill customer requirements.
Assistant Store Manager
Hotspot Retail Pvt Ltd
Hyderabad, India
02.2008 - 04.2011
- Established lucrative customer base by rebuilding relationships and fostering strong connections.
- Identified expansion opportunities through effective management of store assets and strategic initiatives.
- Implemented innovative sales strategies, resulting in significant revenue growth.
- Conducted regular physical stocktaking to minimize shrinkage and optimize inventory management.
- Maintained staff awareness of current promotions, competitive landscape, and marketing schemes.
- Developed action plans for profit optimization based on implemented standard operating procedures at store level.
- Performed thorough market analyses to create accurate sales forecasts for informed decision-making.
Education
MBA - Marketing and Finance
Loyola Academy- Osmania University
India06-2006
Bachelor of Commerce - Computers
Samatha Degree College-Osmania University
India04-2004
Skills
- SAP and Office 365
- Quality control
- CRM systems (ROMA, MCRM)
- Lean Six Sigma
- Retail operations
- Sales and marketing
- Strategic planning
- Business development
- B2B and B2C
- Administration and inventory management
- Supply chain management
- Vendor and warehouse management
- Financial management
- Training and development
- Team and project management
Languages
- English
- Telugu
- Hindi
Personal Information
Nationality: Indian
Languages
English
Full Professional
Hindi
Professional
Telugu
Professional
Timeline
Senior Manager - Regional Head-Retail Operations
Aster Pharmacy
06.2023 - 01.2024
Senior Manager - Retail Operations
Reliance Retail Ltd
03.2022 - 04.2023
Store Manager - Large Format Store
Future Lifestyle Fashions Ltd
04.2019 - 02.2022
Assistant General Manager
Metro Cash & Carry Ltd
05.2015 - 04.2019
Floor Manager
Virata Retail Private Ltd
02.2014 - 04.2015
Store Manager
Arvind Ltd
04.2013 - 02.2014
Floor Manager
Mahindra Retail Pvt Ltd
10.2011 - 04.2013
Assistant Store Manager
Hotspot Retail Pvt Ltd
02.2008 - 04.2011
MBA - Marketing and Finance
Loyola Academy- Osmania University
Bachelor of Commerce - Computers
Samatha Degree College-Osmania University
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