Cheryl Taylor

Recruited to develop and implement business plans that achieve sales goals in a new geographic territory. Profile prospects and customers to identify and build professional relationships with key opinion leaders and strategic targets. Maximize territory budgets, plan and execute CME events. Communicate effectively with internal and external stakeholders and Territory Specialist Representatives.

• Knowledge, adherence of IMC code and Healthcare Compliance policies and procedures as well:
• Managed the development of Continuing Medical Education (CME) strategic plans
• Formed close relationships with HCPs and Thought leaders to understand their needs for the development of content of educational programs
• Led the implementation of CME programs for HCPs from concept to execution
• Collaborate with and provide expert-level CHE/OLA consultation and support to the regional sales force
• Ongoing assessments of metrics to shape future strategies and learning activities
• Strategic partner delivering territory design, sales training, sales management, and data analytics.

• Contract pharmaceutical employment contractor supplying sales staff to DFC
• Developed and launched business plans and built relationships with key accounts and family physicians.

• Canada’s largest and most experienced cord blood and cord tissue program
• Conducted Parent Education sessions to inform potential clients
• Responded to or escalated inquiries.

• Major consumer goods company
• Recruited to promote the BC provincially chosen infant formula to 170 healthcare professionals and two hospitals
• Initiated and executed business plans
• Built strong relationships with obstetrics clinics.

• Vitamin sales
• Sourced prospects, provided value-added vitamin education and nutrition expertise to Family Physicians
• Nurses, Dietitians, and Pharmacists
• Presented at medical events and “Lunches and Learns.”

• Primary health care hospital
• Educated pediatric and gestational diabetes patients as part of a multi-disciplinary collaboration
• Led ethics activities related to participant recruitment, enrollment, biological sampling and data gathering activities for TRIGR and T1DGC clinical trials and maintained database accuracy and accessibility.

• Pharmaceutical supplier
• Multiple President’s Award Winner, recognized for overall top performance in sales, tactical plan strategy, planning and execution of National, and Regional Business Plans
• Performed literature reviews to support CME, advisory boards meetings, and congress activities
• Led the implementation of CME programs for HCPs from concept to execution
• Formed close relationships with HCPs and Thought leaders to understand their needs for the development of content of educational programs
• In collaboration with triad teams, plan and execute strategically aligned programs and effectively coach speakers on content of programs and KAS needs of the audience
• This includes nationally developed programs, regionally developed programs, speaker tours, advisory boards, symposia, conferences and other interventions as needed
• Develop relationship with regional, national and international KOLs
• Keep abreast of scientific literature/clinical data related to Pulmonary Arterial Hypertension
• Collaborate with and provide expert-level CHE/OLA consultation and support to the regional sales force
• Ongoing assessments of metrics to shape future strategies and learning activities.