Chakresh Gaur
National Account Manager (E-commerce/ Bigbox Retail)
Kitchener,ON
Summary
As an accomplished Key Account Manager, I possess a proven track record in the successful management of national key accounts, prominently with industry leaders such as Amazon, Walmart, and Tata Chroma. I am a results-driven professional, specializing in driving revenue growth, nurturing robust relationships with key stakeholders, and consistently delivering outstanding customer satisfaction. My strengths lie in identifying new business opportunities, formulating effective strategies, and executing impactful sales and marketing initiatives. I leverage market insights, conduct comprehensive data analysis, and apply adept negotiation skills to achieve business objectives. Committed to fostering collaboration across cross-functional teams, I ensure the seamless execution of account plans, continually surpassing organizational targets.
Overview
8
8
years of professional experience
Work History
E-Commerce Account Manager
Danby Appliances
08.2023 - Current
- Managed the Amazon US/Canada portfolio,Walmart Marketplace & Wayfair overseeing a diverse range of consumer electronics products and accessories, resulting in a consistent increase in annual revenue.
- Developed and executed comprehensive e-commerce strategies to drive sales growth, including optimizing product listings, creating Amazon A+ content, and implementing targeted advertising campaigns.
- Collaborated closely with the marketing and design teams to create visually appealing and engaging product listings, increasing click-through rates and conversion rates.
- Monitored and analyzed key performance indicators (KPIs) such as sales, traffic, and customer reviews to make data-driven decisions for continuous improvement.
- Led negotiations with Amazon vendor managers, optimizing terms and agreements to maximize profitability and market presence.
- Implemented and managed Amazon PPC campaigns to increase visibility and drive sales, consistently achieving a positive return on ad spend (ROAS).
- Provided accurate sales forecasts based on market trends, historical data, and client feedback, contributing to effective resource planning and decision-making
- Provided excellent customer support and promptly resolved product-related issues to maintain high customer satisfaction levels.
- Stayed up-to-date with Amazon policies, ensuring compliance and mitigating potential risks.
- Collaborated with the logistics team to streamline order fulfillment processes, resulting in improved shipping times and reduced customer complaints.
- Regularly conducted competitor analysis to stay ahead in the market and identify new opportunities for growth.
Brand Manager (E_business)
AMZ Prep Canada
03.2023 - 08.2023
- Provide specialized Amazon Account Management and Consulting services to new and struggling businesses, offering strategic guidance and growth strategy implementation
- Formulate and execute logistics, ERP, and automation tools to enhance operational efficiency and overall business success
- Identify and address revenue leaks, establishing a robust eCommerce foundation for clients
- Educate and guide advertisers on effective PPC strategies, improving SEO, CVR, ACOS, and ROAS metrics
- Implement advanced PPC software and E-commerce ERP platforms, automating approximately 70% of operational tasks for streamlined processes and substantial business growth
- Lead major business initiatives, effectively manage data, and champion best practices in a positive team environment
- Build strong client relationships, conveying growth strategies clearly and effectively
- Utilize in-depth expertise in PPC strategies, advanced PPC software, and E-commerce ERP platforms to drive business success
- Apply analytical and problem-solving skills to identify revenue leakage points, formulating data-driven strategies for achieving business goals
- Exhibit high self-motivation and a results-driven focus in all endeavors, consistently meeting and exceeding revenue growth targets.
Manager (Modern Trade (E-Business))
Haier Appliances Pvt Ltd
10.2019 - 07.2021
- Developed and maintained strong relationships with key clients (Walmart, Tata Croma, Metro Cash & Carry) serving as the primary point of contact and ensuring customer satisfaction and loyalty.
- Aligned company products/services with clients' business needs and objectives, fostering a deep understanding of client requirements.
- Collaborated with internal teams to facilitate the successful delivery of products/services, resolving issues promptly to maintain a positive client experience.
- Conducted regular check-ins with key clients, assessing satisfaction levels, gathering feedback, and identifying opportunities for improvement.
- Analyzed market trends, competitor activities, and industry developments to provide strategic recommendations and insights to clients.
- Created and executed effective account plans to achieve sales and revenue targets, identifying opportunities for upselling and cross-selling.
- Negotiated contract terms and conditions, ensuring mutually beneficial agreements and facilitating contract renewals.
- Provided accurate sales forecasts based on market trends, historical data, and client feedback, contributing to resource planning and decision-making.
Assistant Key Account Manager (AKAM)
Samsung Electronics India Pvt Ltd
06.2019 - 09.2019
- Develop and maintain strong relationships with key stakeholders at Walmart, overseeing both online and offline channels
- Formulate and execute strategic business plans for Samsung products at Walmart, aligning with the objectives of both online and offline operations
- Collaborate with marketing teams to devise and implement targeted marketing strategies for Samsung products at Walmart, enhancing brand visibility and driving sales
- Optimize Samsung's online presence on the Walmart e-commerce platform, ensuring a consistent and compelling representation of the brand
- Manage and enhance Samsung's visibility in Walmart's offline retail spaces, working closely with in-store merchandising teams for effective product placement
- Drive sales growth and revenue enhancement for Samsung products at Walmart through effective key account management and strategic partnerships
- Execute joint business plans with Walmart, defining metrics for success and ensuring seamless execution of business operations both online and offline
- Work closely with vendors and category managers to plan promotions, develop pricing strategies, and execute product launches for Samsung at Walmart
- Lead marketing initiatives specifically designed for Walmart, leveraging both online and offline channels to maximize brand awareness and sales
- Focus on improving the overall customer experience of Samsung products at Walmart, ensuring high levels of satisfaction and increased conversion rates
- Collaborate with cross-functional teams to ensure cohesive execution of account plans, aligning with the goals of both online and offline retail channels
- Optimize inventory planning through joint business plans with category buyers, ensuring efficient stock levels for Samsung products at Walmart
- Regularly reconcile accounts and finances, contributing to comprehensive business growth for Samsung across Walmart's key account platforms
- Strategically expand Samsung's market presence at Walmart, enhancing brand visibility and market reach both online and offline
- Conduct in-depth market analysis to stay informed about industry trends, identify new opportunities, and refine marketing strategies for Samsung at Walmart.
Assistant Manager (E-Business & MT)
Bluestar Ltd
05.2016 - 05.2019
- Managed E-commerce accounts like Flipkart and Amazon, achieving an annual turnover of INR 30 Cr through effective strategic account management
- Led initiatives to refine online marketing and optimize logistics, resulting in improved efficiency and substantial cost reduction for overall business growth
- Implemented content enrichment and creative marketing strategies to improve the customer experience, leading to increased conversion rates in the competitive e-commerce market
- Collaborated using joint business plans for enhanced inventory efficiency and retention, contributing significantly to building and expanding the E-Business channel
- Drove business growth by strategically expanding across categories and key account platforms, emphasizing a selection-based model for enhanced profitability
- Developed impactful marketing strategies, leveraging digital platforms to boost brand visibility and engagement
- Worked collaboratively across teams to align marketing efforts with organizational goals
- Utilized data-driven insights to enhance marketing campaigns, consistently improving performance metrics and maintaining a competitive edge in the ever-evolving e-commerce landscape.
Education
Supply Chain Management -
Cape Breton University
01.2023
MBA Degree-Marketing -
Symbiosis Institute of Business Management
04.2016
Skills
- E-commerce
- Key Account Management
- Google Analytics
- Google Search Ads
- Sponsored Ads
- SAP
- Seller Central
- Vendor Central
- Retail Link
Timeline
E-Commerce Account Manager
Danby Appliances
08.2023 - Current
Brand Manager (E_business)
AMZ Prep Canada
03.2023 - 08.2023
Manager (Modern Trade (E-Business))
Haier Appliances Pvt Ltd
10.2019 - 07.2021
Assistant Key Account Manager (AKAM)
Samsung Electronics India Pvt Ltd
06.2019 - 09.2019
Assistant Manager (E-Business & MT)
Bluestar Ltd
05.2016 - 05.2019
Supply Chain Management -
Cape Breton University
MBA Degree-Marketing -
Symbiosis Institute of Business Management
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