Chad Randall
Senior Sales Executive
Toronto,ON
Summary
Over 15+ years of pioneering work in sales, marketing and management, specialising in online SaaS sales, with more than $20MM in personally brokered deals with Fortune 500 companies. Expert at recognizing and capitalising on new business opportunities in emerging and rapidly evolving niche markets, then steering companies through exponential growth. Proven track record of building, leading and mentoring high-performance sales teams.
Overview
23
23
years of professional experience
Work History
Chief Revenue Officer
Fangage
Amsterdam, Netherlands
01.2021 - 06.2021
- Completed - Company successfully acquired)
- Developed Sales strategy & execution plans
- SaaS pricing analysis
- Switching from Euros to USD, swapped free option to free trial
- Trained junior sales rep with cold & warm emails templates
- Sales prospecting strategy for YouTube, Instagram influencers & content creators over 100K followers.
Sales & Marketing Consultant
Upwork
Toronto, Ontario
04.2016 - 01.2021
- 5 Star rated Startup Consultant.
- Sales & Marketing strategies for businesses.
Director Enterprise Solutions
RocketFuel Inc
10.2015 - 04.2016
- Now Sizek https://www.sizmek.com/
- Responsible for finding Enterprise clients for their programmatic advertising SAAS platform.
- Brought several very large personal accounts to the table.
Senior Account Manager
Cision Canada
Toronto, ON
03.2014 - 10.2015
- Responsible for all prospecting of potential clients
- Putting together custom tailored SaaS packages
- Closing net new businesses & upsells for the company
- Closed over $100,000 in new business in the first 9 months
Vice President of Sales
AdvertiseSpace
Toronto, Ontario
12.2010 - 02.2014
- Procured advertising clients for this SAAS advertising platform.
- Implemented an aggressive multi-pronged strategy, including cold calling, emailing and targeted sales presentations, to generate interest and create lucrative new revenue streams.
- Managed all major strategic partnerships and revenue streams.
- Managed a team of SEM experts and sales lead generating reps.
Advisory Board Member
CrowdScience
Toronto, ON
01.2007 - 01.2011
- After working as a sales consultant for CrowdScience, was invited to join the company founders’ Advisory Board and, guided the development of all pricing and sales strategies.
- Company acquired in 2013 for $15 million.
Co-Founder
DealCanada
Toronto, ON
01.2008 - 01.2010
- DealCanada [www.DealCanada.ca] - Acquired Feb 2014
- Prospected and closed over 500 deals.
- Recruited and managed the sales prospecting team
- Developed relationships with over 300 small businesses
- Implemented all marketing, media buys and social media strategies
Vice President of Sales
B5 Media
Toronto, ON
01.2007 - 01.2009
- Recruited by this VC backed global online publisher to develop and implement a sales & Marketing strategies for revenue growth.
- Increased revenue growth by 1700%
- Rated the #6 fastest growing start-up by Profit Magazine in 2008
- Created a winning sales team by recruiting, training, managing and mentoring sales staff to exceed targets.
- Recruited staff in New York, San Francisco and San Jose.
- Responsible for a 20K-30K monthly marketing budget.
Senior Account Executive
Yahoo! Inc
01.2006
- Strong online sales background led to being recruited to this senior level position, immediately improving client relationships and sales across Canada and achieving quota within the first two months.
- Clients including Air Canada, Nissan, McDonald's, & Pepsi.
- Closed Yahoo’s single largest advertising deal at $250,000
Director of Sales
VerticalScope Inc
Toronto, Ontario
01.2002 - 01.2007
- Built an international advertising client base for electronic and print media for this leading Internet media company.
- Hired and trained a team of sales representatives, mentoring to ensure sales goals were consistently met.
- Managed key advertising accounts worth over $1M.
- Brought in 100+ new accounts.
- Developed new products which added $1M+ in annual revenues.
- Managed a monthly marketing budget of 25K.
Education
Bachelor of Commerce Studies -
Saint Mary’s University
Halifax, NSSkills
Consultative sales techniques
undefinedAccomplishments
10+ Years of Marketing Experience SaaS Sales
15+ Years of Sales Experience Developing Sales Cycle & Methodology 12+ Years of Management Experience Lead Generation
Sales automation Recruiting
Training & Mentoring Teams
Managing Sales and Marketing budgets
Sales Compensation Plans & Bonuses
Public Speaking & Tradeshows.
Timeline
Chief Revenue Officer
Fangage
01.2021 - 06.2021
Sales & Marketing Consultant
Upwork
04.2016 - 01.2021
Director Enterprise Solutions
RocketFuel Inc
10.2015 - 04.2016
Senior Account Manager
Cision Canada
03.2014 - 10.2015
Vice President of Sales
AdvertiseSpace
12.2010 - 02.2014
Co-Founder
DealCanada
01.2008 - 01.2010
Advisory Board Member
CrowdScience
01.2007 - 01.2011
Vice President of Sales
B5 Media
01.2007 - 01.2009
Senior Account Executive
Yahoo! Inc
01.2006
Director of Sales
VerticalScope Inc
01.2002 - 01.2007
Bachelor of Commerce Studies -
Saint Mary’s University
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