Cesar Godinez
Belmont
Summary
Dynamic Auto Sales Manager with a proven track record at West Auto Sales, excelling in strategic planning and relationship building. Leveraging strong negotiation skills and CRM proficiency, I consistently exceeded sales targets, enhancing customer satisfaction and loyalty through tailored solutions and exceptional service. Committed to driving revenue growth and team success.
Professional in automotive sales with strong track record in customer engagement and closing sales. Known for excellent communication skills, product knowledge, and ability to build lasting customer relationships. Effective team collaborator with results-driven approach and flexibility to adapt to changing market conditions. Skilled in sales techniques, customer service, and inventory management, always striving to exceed performance targets.
Overview
22
22
years of professional experience
1
1
Certification
Work History
Auto Sales Associate
Putnam Cadillac, Chevrolet, GMC
Burlingame, CA
02.2025 - 03.2026
- Developed product knowledge to assist customers in vehicle selection and purchasing process.
- Demonstrated exceptional customer service skills, fostering positive relationships with clients.
- Executed daily sales activities, contributing to overall dealership performance and client satisfaction.
- Utilized CRM software to manage leads and track customer interactions effectively.
- Collaborated with finance team to streamline financing options for customers, enhancing transaction efficiency.
- Conducted vehicle demonstrations, highlighting features and benefits tailored to individual customer needs.
- Assisted in inventory management by monitoring stock levels and facilitating vehicle displays on the showroom floor.
- Collaborated with finance department to secure optimal financing options for customers.
- Fulfilled monthly sales targets consistently by employing strategic selling techniques.
- Boosted sales revenue through effective negotiation and closing tactics.
- Resolved customer concerns promptly, ensuring their overall satisfaction throughout the purchasing process.
- Generated new leads through referrals and networking efforts.
- Maintained up-to-date knowledge of inventory, including features, specifications, and pricing.
- Utilized digital marketing tools to create targeted advertising campaigns that drove showroom traffic.
General Auto Sales Manager
West Auto Sales
Salt Lake City, UT
08.2022 - 12.2024
- Developed and implemented sales strategies to enhance customer engagement and satisfaction.
- Analyzed market trends to identify opportunities for product promotion and revenue growth.
- Trained and mentored sales team members to improve performance and achieve targets.
- Established strong relationships with key clients, leading to increased loyalty and repeat business.
- Collaborated with marketing teams to design effective promotional campaigns for new vehicle launches.
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Increased sales revenue by developing and implementing effective sales strategies.
- Built long-lasting client relationships through excellent customer service and consistent followups.
- Led a successful sales team by providing motivational coaching and performance-based incentives.
- Organized regular sales meetings to review progress, share best practices, and set achievable targets for continued success.
- Consistently met or exceeded quarterly sales targets through diligent effort and persistence in closing deals.
- Negotiated contracts with vendors and suppliers, ensuring the best pricing and terms for company profitability.
- Provided ongoing training and mentorship for junior sales staff, fostering professional development and career growth.
- Assisted in recruiting top talent for the sales team, contributing to a high-performing work environment.
- Drove regional sales growth, implementing innovative marketing strategies and cultivating key partnerships.
- Exceeded sales targets consistently, through strategic planning and execution of targeted sales initiatives.
- Built relationships with customers and community to establish long-term business growth.
- Implemented systems and procedures to increase sales.
- Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
- Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.
General Sales Manager
Midway Motorsports
Chicago, IL
05.2010 - 07.2017
- Led sales team to exceed annual revenue targets through strategic planning and execution.
- Developed and implemented training programs to enhance product knowledge and selling techniques among staff.
- Fostered relationships with key clients, resulting in increased customer loyalty and repeat business.
- Coordinated promotional events that boosted brand visibility and attracted new customer segments.
- Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
- Increased sales revenue by implementing strategic marketing campaigns and fostering strong customer relationships.
- Maintained extensive knowledge of company products and services.
- Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
- Cultivated a positive work environment that motivated staff members to exceed individual and team goals regularly.
- Negotiated favorable contract terms with vendors and suppliers to secure cost-effective deals on behalf of the company.
- follow in person the sales process and talk to costumers so we can maximize the gross profit .
- working in every single appraisal for all possibles trade ins.
- Implemented systems and procedures to increase sales.
Auto Sales Associate
Honda City Chicago
Chicago, IL
02.2004 - 04.2010
- Participated in ongoing training sessions to stay updated on product offerings and industry trends.
- Enhanced dealership reputation by delivering exceptional customer service experiences.
- Conducted comprehensive vehicle presentations and test drives for potential buyers.
- Increased customer satisfaction by providing personalized assistance and tailored vehicle recommendations.
- Maximized sales opportunities by identifying customer needs and matching them with suitable vehicles solutions.
- Mentored new sales associates, sharing expertise on product knowledge and sales strategies.
- Answered telephone and email inquiries from potential customers.
- Negotiated purchase prices and explained sales, warranty, and optional products.
- Prepared purchased vehicles and completed final delivery checks.
- Greeted customers on lot and in showroom to answer questions about brand and available inventory.
- Qualified buyers by matching requirements and interests to various car or truck models and discussing finance options.
- Completed registration paperwork and sales documentation.
- Developed successful sales strategies to maximize customer satisfaction and profit.
- Performed cash, card, and check transactions to complete customer purchases.
- Built customer loyalty and retention by delivering excellent shopping experiences.
Education
Associate of Applied Business - Business Administration And Management
MacCormac College
Chicago, IL05-2002
Skills
- Goal oriented
- Strong negotiation
- CRM proficiency
- Upselling strategies
- Cross-selling techniques
- Financial acumen
- Customer service
- Friendly and enthusiastic
- Team collaboration
- Verbal and written communication
- Relationship building
- Vehicle preparation
- Test drives
- Delivering vehicles
- Demonstrating vehicle features
- Sales conversion
- Customer relationship management
- Appointment scheduling
- Staff training
- Sales and marketing
- Sales closing
- Marketing
Certification
- Illinois Licensed Auto Sales - [2004-2017]
- Utah Licensed Auto sales (management - 2022-2024
- California Licensed Auto Sales (Auto Sales - 2025-Current
Languages
English
Full Professional
Spanish
Native or Bilingual
Timeline
Auto Sales Associate
Putnam Cadillac, Chevrolet, GMC
02.2025 - 03.2026
General Auto Sales Manager
West Auto Sales
08.2022 - 12.2024
General Sales Manager
Midway Motorsports
05.2010 - 07.2017
Auto Sales Associate
Honda City Chicago
02.2004 - 04.2010
Associate of Applied Business - Business Administration And Management
MacCormac College