CESAR GARCIA
Martinez
Summary
Transitioning from a successful tenure as a General Market Merchandising Manager with Southern Glazer's Wine and Spirits, I bring a wealth of experience in driving sales growth and fostering strong partnerships. Given my proven track record in leadership and strategic planning, it is with great confidence that I would excel in the role of Chain Merchandising Manager with Jim Beam. With this transition, I am committed to apply my expertise in order to strategically grow the business and maximize revenue within Jim Beam.
Overview
3
3
years of professional experience
1
1
Certification
Work History
District Manager of Merchandising
Southern Glazer's Wine and Spirits
11.2022 - Current
- Spearheaded operations for a team of four merchandisers, consistently surpassing district growth targets.
- Developed and implemented strategic sales initiatives to drive revenue growth and enhance customer satisfaction.
- Analyzed market data to identify opportunities for product placement optimization and inventory management.
- Fostered collaborative relationships with suppliers and sales representatives to maximize product visibility and sales performance.
General Market Merchandiser
Southern Glazer's Wine and Spirits
06.2021 - 11.2022
- Executed merchandising strategies to maximize product visibility and drive sales within assigned territory.
- Established and maintained positive relationships with retail partners, ensuring optimal product placement and promotion execution.
- Utilized strong organizational skills to manage inventory and ensure timely replenishment of stock.
Chain Sales Merchandiser
Southern Glazer's Wine and Spirits
11.2020 - 06.2021
- Implemented effective merchandising techniques to enhance product visibility and drive sales growth.
- Leveraged upselling techniques to capitalize on revenue opportunities and exceed sales targets.
- Collaborated with retail partners to optimize product placement and promotional activities.
Education
Bachelor of Fine Arts - Theatre Performance
University of Idaho
Moscow, ID12.2018
Associate of Arts - General Studies
Diablo Valley College
Pleasant Hill, CA05.2016
Skills
- Bilingual - Spanish
- Marketing knowledge
- Leadership experience
- Communication skills
- Organizational
- People skills
- Collaboration talent
- Problem-solving abilities
- Computer proficiency
- Recruiting and Hiring
- Goal Setting and Achievement
Certification
WSET Level 2 Award in Wines
Hospitality/Beverage Specialist Certification
Accomplishments
2021 Team of the year - Team 93
Timeline
District Manager of Merchandising
Southern Glazer's Wine and Spirits
11.2022 - Current
General Market Merchandiser
Southern Glazer's Wine and Spirits
06.2021 - 11.2022
Chain Sales Merchandiser
Southern Glazer's Wine and Spirits
11.2020 - 06.2021
Bachelor of Fine Arts - Theatre Performance
University of Idaho
Associate of Arts - General Studies
Diablo Valley College