Celeste Tapia
Los Angeles,CA
Summary
Results-driven retail management professional bringing extensive experience in driving top sales in high- volume and fast paced locations. Areas of expertise includes driving profitability through innovative sales and operations processes. Successful in creating an exceptional in store client and sales experience that promotes client loyalty and drives sales. Highly skilled in leadership development, new store openings and building company culture.
Overview
5
5
years of professional experience
Work History
Store Manager
Joybird
07.2021 - Current
- Managed the store openings of Joybird's two Los Angeles showrooms. Assisted with project management, visual merchandising, hiring and training; ensuring smooth and successful grand openings for both locations.
- Led our West Hollywood and Downtown Los Angeles showrooms to stellar first year top-line sales and KPI performances resulting with an increase of +20% over companies projected sales operating plan.
- Leading our Downtown Los Angeles in it's second year to stellar results and currently trending with increase of +54% over YoY sales and trending +20% above companies projected operating plan.
- Traveled to eight of Joybird's store openings to oversee training and development of store teams in addition to managing my own showroom.
- Spearheaded the roll out and creation of Joybird Retails new sales and commission process by creating and developing an innovative sales process from the ground up and creating all materials and training decks. Organized the roll out, training and development for all twelve of the companies showrooms.
Store Manager
Joybird
08.2019 - 07.2021
- Opened Joybird's second showroom in Washington, DC and assisted with all project management, visual merchandising execution, hiring top talent and training for a successful store opening.
- Exceeded stores first year average operating plan sales goal by +15%. Exceeded stores second year YoY sales and KPI goals with an increase of +30%. Achieved this by promoting a highly sales-driven and customer focused culture.
- Evaluated employee performance regularly and provided constructive feedback, coaching opportunities and recognition for outstanding achievements.
- Assisted with the store opening, product knowledge and sales training for Joybird's third store opening in Chicago.
Education
Associate of Arts - Merchandise Marketing
FIDM/Fashion Institute of Design & Merchandising
Los Angeles, CA06.2013
Skills
- Retail Store Leadership
- People development and mentoring
- Sales Process Creation and Training
- New Store Openings
- Planning, Budgeting and Forecasting
- Multitasking and Organization
- Outstanding communication skills
- P&L Management
- Driving Results
- Retail Inventory Management
- Customer Relationship Management (CRM)
- Visual Merchandising
Timeline
Store Manager
Joybird
07.2021 - Current
Store Manager
Joybird
08.2019 - 07.2021
Associate of Arts - Merchandise Marketing
FIDM/Fashion Institute of Design & Merchandising
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