Cecelia Grassi
San Jose
Summary
Results-driven marketing professional skilled in crafting effective marketing strategies and managing social media platforms. Known for delivering data-driven insights and collaborating to enhance brand positioning and achieve measurable outcomes.
Overview
5
5
years of professional experience
Work History
Marketing Advisor
Compass
Los Altos
07.2024 - Current
- Developed and implemented diverse marketing strategies to increase brand awareness for 200+ agents.
- Managed three brand social media platforms to build community and drive interactions.
- Advised clients on brand positioning and messaging to differentiate from competitors.
- Designed sleek, on-brand graphics for traditional and digital marketing campaigns.
Field Marketing Activation Content Intern
Dell Technologies
Austin
06.2023 - 08.2023
- Pioneered Generative AI integration to create targeted marketing emails for APEX’s top 55 assets, achieving cost savings of $154,275.
- Utilized Generative AI to accelerate email production, increasing speed five times and volume four times compared to competitors.
- Delivered comprehensive reports to senior executives, presenting data-driven insights and actionable recommendations.
- Collaborated with cross-functional teams to ensure seamless execution of email marketing campaigns and adherence to best practices.
Social Media Specialist
Shea & Shea Law Firm
San Jose
02.2021 - 06.2023
- Spearheaded creation of original social media content aligned with brand identity, enhancing audience engagement and web traffic.
- Implemented strategic initiatives to elevate brand awareness across platforms, strengthening online presence for the firm.
Education
Bachelor of Science - Psychology, Economics, & Religious Studies
Santa Clara University
Santa Clara, CA06-2024
Skills
- Marketing strategy
- Social media management
- Graphic design
- Email marketing
- Data analysis
- Brand positioning
- Content creation
- Cross-functional collaboration
- Problem solving
- Effective communication
- Time management
- Cross-channel marketing
Timeline
Marketing Advisor
Compass
07.2024 - Current
Field Marketing Activation Content Intern
Dell Technologies
06.2023 - 08.2023
Social Media Specialist
Shea & Shea Law Firm
02.2021 - 06.2023
Bachelor of Science - Psychology, Economics, & Religious Studies
Santa Clara University