Cassie Pine
Walnut Creek
Summary
Dependable and organized leader with a strong entrepreneurial spirit, driving teams toward excellence. Expertise in prioritizing tasks, analyzing challenges, and delivering exceptional customer service. Proven ability to provide innovative solutions and guidance to both customers and sales teams. Demonstrated success as an effective closer with mastery of the sales process.
Overview
33
33
years of professional experience
Work History
Store Manager-Marketing Director
Main Street Rags
05.2011 - 01.2024
- Manages retail store and sales operations, adheres to a monthly operational budget. Engaged in selling women’s and men’s consignment clothing, performing following duties, supervising employees performing duties: Plans and prepares work schedules and assigns employees to specific duties. Formulates pricing policies on merchandise according to requirements for profitability of store operations. Coordinates sales promotion activities and prepares, or directs workers preparing, merchandise displays and advertising copy. Supervises employees engaged in sales work. Establish and maintain all online social media accounts, Facebook, Instagram, Fashion Blog. Coordinates and establishes special events for client outreach. Conducts all new hire and sales training for staff.
General Manager/District Manager
Pure Med Spa
06.2006 - 05.2011
- Responsible for new client acquisition in highly competitive Med Spa market sold treatment packages directly to clients using consultation process; developed a persuasive closing technique which had a closing ratio of 100%.
- Surpassed monthly sales quotas in 1st thru 4th quarters in 2006-2008 by 100%.
- Developed Strategic key co-op business relationships for cross marketing in local targeted markets. Developed effective lead generation for new business, which supported a highly successful marketing campaign.
- Averaging 1.1 million in total personal sales in 2006, 2007, 2008, grossing 3.3 million.
- Aggressively managed all existing accounts every month for contract retention.
- Daily management of facility operations, ordering, inventory, budget, payroll.
- Facilitated successful 10k - 35k sales events.
- Received awards for outstanding customer service and business development.
Regional Sales Manager/ Automotive Industry
Reply and BlueSky Marketing
09.2004 - 06.2006
- Responsible for strategic key account management and sales, exceeded sales quota by 110% in 2004 by developing, monitoring and continual improving a strong pipeline of clients throughout the United States.
- Developed a strong, reliable pipeline/network through cold calling and contacting directly the CEO’s and Vice President’s of prominent fortune 500 companies within the industry and building lasting, working relationships through the development and execution of Key Action Plans focusing on the untapped strategic profit centers available to the client.
- Selling product and services through verbal and visual PowerPoint presentations, company brochures, online media collateral, rapport building, and identification of buyer motivation by overcoming objections consistently, and gaining consumer commitment.
- Aggressively managed key accounts while continually monitoring business trends, marketing efforts, and sales execution to improve market positioning and identifying market opportunities.
- Requested to hold and teach internal sales training seminars to sales force. Attended National conferences and sold Reply.com products and contracts to “walk up” clients. Highly competent at inside and outside sales.
- Increased sales $300,000 in annualized revenue in four months by implementing dynamic Business-to-Business sales presentations.
- Consistently ranked #1 out of 50 sales executives
- Received bonuses for being top sales representative.
Unit Director
Boys and Girls Club of America
01.1996 - 08.2004
- Program Director, responsible for writing and facilitating innovative award winning after school programs for high risk and at-risk youth, resulting in the adaptation and implementation of my program company wide.
- Conducted quarterly reports, special fund-raising events geared towards raising significant operating capital supporting the Charter.
- Facility management, Grant writing, hiring staff, staff training, budget and proposal writing.
- Achieved Club charter ship from National BGC of America after exceeding company measurable outcomes (membership / funding increases).
- Won the 1998 National Honor Award for Membership Out-Reach for the Outstanding / Innovative program that exceeded National BGC of America measurable outcomes.
Sales Manager
24-Hour Nautilus
08.1993 - 01.1996
General Manager
Bally’s Holiday Health Spa
06.1991 - 08.1993
- Developed corporate sales territories by implementing business-to-business strategy Developed a sales training standard and processes.
- Incorporated sales tracking system, which corporate then began to use in all of their facilities.
- Became #1 club in the Nation in 1992 through the use of dynamic sales presentations focusing on major corporate companies.
- Received top performer Award for the year in 1992 and 1993.
- Won Outstanding Business Woman of the year 1993, presented by the Long Beach Chambers of Commerce.
- General Manager, responsible for managing facility, sales staff, meeting and surpassing weekly and monthly sales quotas.
- Established corporate accounts, created corporate sales presentations, conducted sales training for entire sales staff.
- Developed multiple innovative marketing and advertising campaigns, resulting in the receipt of numerous sales and customer service awards.
Education
B.A. - Business
California State University Long Beach
08.1993
Biology Sports Therapy Medicine
Milwaukee Area Tech. College
06.1991
Skills
- Customer support and relations
- Analytical problem solving
- Organizational multitasking
- Retail operations oversight
- Mentorship and training
- Leadership development
- Effective communication
- Inventory control systems
- Accurate cash handling
- Shift scheduling
- Hiring and recruitment
- Proficient in POS systems
- Performance goal setting
- Motivational team building
- Operational efficiency management
- Sales tactics and analysis
- Loss prevention standards
- Documentation accuracy in reporting
- Customer relationship development
- Operations
- Team building
Websites
Timeline
Store Manager-Marketing Director
Main Street Rags
05.2011 - 01.2024
General Manager/District Manager
Pure Med Spa
06.2006 - 05.2011
Regional Sales Manager/ Automotive Industry
Reply and BlueSky Marketing
09.2004 - 06.2006
Unit Director
Boys and Girls Club of America
01.1996 - 08.2004
Sales Manager
24-Hour Nautilus
08.1993 - 01.1996
General Manager
Bally’s Holiday Health Spa
06.1991 - 08.1993
B.A. - Business
California State University Long Beach
Biology Sports Therapy Medicine
Milwaukee Area Tech. College
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