Cassandra Dos Santos
Overview
8
8
years of professional experience
Work History
Inside Sales Representative to Business Development / Project Manager
NOVO MxC – Creative Marketing Agency for Food and Beverage Brands
01.2024 - Current
- Spearheaded campaign email marketing initiatives to drive lead generation and customer engagement, resulting in an increase in client acquisition
- Conducted thorough research on prospective clients to identify key decision-makers and understand their needs, enabling targeted sales strategies
- Utilized domain knowledge to identify untapped market segments and develop strategies to penetrate new industries
- Actively participated in industry showcases and events to network with potential clients, showcase products/services, and establish strategic partnerships
- Authored compelling articles for the company website, positioning the organization as a thought leader in the industry and attracting inbound leads
- Generated substantial revenue growth by fostering strong relationships with clients, understanding their pain points, and offering tailored solutions to meet their needs
- Engaged with vendors at food and beverage showcases, converting leads into strategic partnerships to enhance product offerings and drive business growth
- Assisted in onboarding new clients, providing comprehensive training and support to ensure a smooth transition and drive long-term satisfaction and retention.
Inside Sales Support Specialist
Spectrum Rep Group – Interior Design Firm
03.2023 - Current
- Demonstrated exceptional ability to quickly learn new skills and integrate them into daily tasks, resulting in improved efficiency and productivity across various functions
- Carried out day-to-day duties with precision and efficiency, ensuring accuracy in all aspects of operations to meet organizational standards and client expectations
- Exemplified respect, friendliness, and a helpful attitude, consistently going above and beyond to assist team members and contribute to a positive work environment
- Thrived in a fast-paced atmosphere, adeptly managing tight deadlines and high-pressure situations to deliver results without compromising quality or attention to detail
- Generated Quotes and RFP Project Pricing using Excel spreadsheets, applying analytical skills to produce accurate and competitive pricing tailored to client needs
- Created customized marketing materials, including brochures, presentations, and digital content, to enhance product awareness and attract potential clients
- Developed and executed campaigns and specific marketing strategies for clients, leveraging creativity and strategic thinking to drive engagement and maximize impact.
Customer Support & Sales Advisor
Concentrix
06.2021 - 08.2021
- Responded to support calls and emails from corporate customers, providing prompt assistance and resolving issues related to OnStar products and services to ensure customer satisfaction
- Enhanced overall customer purchasing experiences through proactive engagement and personalized service, resulting in increased customer loyalty and steady revenue growth
- Identified customer needs and preferences to deliver tailored product solutions and promotions, effectively meeting target budgets and sales objectives
- Communicated effectively with clientele, building rapport and trust to maintain long-term relationships and drive repeat business
- Successfully executed the complete sales cycle process, from prospecting leads and qualifying opportunities to contract negotiations and closing deals, consistently meeting or exceeding sales quotas
- Utilized consultative selling techniques to cross-sell additional products and services to purchasing customers, maximizing revenue opportunities and enhancing customer value.
Sales Representative
The Source
07.2019 - 12.2019
- Served as a styling consultant, utilizing product knowledge and fashion expertise to offer personalized options and fit suggestions to customers, resulting in enhanced satisfaction and increased sales
- Developed positive relationships with customers through exceptional customer service, fostering loyalty and driving repeat business
- Attained high sales volume by personalizing customer interactions, understanding their needs, and recommending tailored solutions to meet their preferences
- Provided training to new employees on successful sales techniques and exemplary customer service practices, contributing to the development of a cohesive and high-performing team
- Demonstrated the ability to multitask effectively by delivering excellent customer service while ensuring a clean and organized sales floor, enhancing the overall shopping experience
- Offered cable and wireless services, including upgrading existing memberships and activating new memberships for Bell Canada and Virgin Mobile, effectively meeting customer needs and driving revenue growth
- Responded promptly to customer questions and concerns regarding service, product maintenance, and extended warranty, ensuring high levels of customer satisfaction and retention.
Sales Representative
Rogers Communications
08.2018 - 04.2019
- Provided direct sales and customer service support to customers, assessing their needs, presenting product and service options/solutions, and finalizing transactions to ensure customer satisfaction and drive revenue growth
- Trained new employees in the computer sales department on successful sales techniques and strategies to acquire new business members, contributing to the development of a high-performing team
- Collaborated with the IT department to perform technical troubleshooting work, resolving customer concerns and ensuring seamless product functionality and customer satisfaction
- Consistently ranked as one of the top representatives by meeting and upkeeping daily sales targets, demonstrating a strong work ethic and dedication to exceeding expectations
- Managed cash handling responsibilities, including opening and closing store locations, ensuring accuracy and security in financial transactions.
Human Resource Administrator
Paragon Security Head Office
07.2016 - 05.2017
- Successfully managed staff onboarding processes by verifying identification and active security licenses, ensuring compliance with company regulations and standards
- Effectively educated individuals on security guard training and licensing requirements through the distribution of brochures and personal tours, promoting understanding and compliance
- Managed the Human Resource Information System (HRIS), ensuring accurate and up-to-date employee records and information
- Facilitated effective communication and engagement across all departments, fostering a collaborative and positive work environment
- Maintained employee data by submitting all documents through online files and personal hard copies, ensuring confidentiality and accuracy
- Completed daily data entry tasks to ensure employee files were updated promptly and accurately, supporting HR operations and compliance efforts
- Assisted in managing company employee uniform requests and returns, ensuring proper inventory control and distribution
- Organized payroll processes for multiple offices, including the preparation and mailing of last checks, ensuring timely and accurate compensation for employees
- Responded to all client feedback in a timely manner, addressing questions and concerns to maintain positive relationships and customer satisfaction.
Operations Administrator & Receptionist
Paragon Security Head Office
08.2016 - 08.2016
- Recorded data entry for workflow and patrol tasks, ensuring accurate documentation and tracking of operational activities
- Provided logistical, administrative, and analytical support for multiple projects, facilitating smooth project execution and completion
- Managed the completion of uniform and vacation pay requests for employees, ensuring timely processing and compliance with company policies
- Booked additional training and educational services for employees, coordinating schedules and resources to support employee development initiatives
- Ordered and maintained office supplies, ensuring adequate inventory levels and smooth office operations
- Responded to client inquiries in an efficient and professional manner, addressing questions and concerns to maintain positive client relationships
- Greeted clients at the front desk and managed the check-in process, providing a welcoming and professional environment for visitors
- Transferred phone calls to particular departments based on client needs, facilitating effective communication and collaboration within the organization.
Education
BBA - Business Administration - Project Management -
Yorkville University
12.2024
DCS / DEC - Human Resources - Business -
Durham College
Oshawa, ON04.2021
General High School Diploma -
All Saints Catholic Secondary School
Whitby, ON06.2016
Timeline
Inside Sales Representative to Business Development / Project Manager
NOVO MxC – Creative Marketing Agency for Food and Beverage Brands
01.2024 - Current
Inside Sales Support Specialist
Spectrum Rep Group – Interior Design Firm
03.2023 - Current
Customer Support & Sales Advisor
Concentrix
06.2021 - 08.2021
Sales Representative
The Source
07.2019 - 12.2019
Sales Representative
Rogers Communications
08.2018 - 04.2019
Operations Administrator & Receptionist
Paragon Security Head Office
08.2016 - 08.2016
Human Resource Administrator
Paragon Security Head Office
07.2016 - 05.2017
BBA - Business Administration - Project Management -
Yorkville University
DCS / DEC - Human Resources - Business -
Durham College
General High School Diploma -
All Saints Catholic Secondary School
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