Summary
Overview
Work History
Skills
Certification
Timeline
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Cassandra Peters

Vancouver,British Columbia

Summary

A people-focused Talent Manager with 9 years of experience in legal, finance, and people & culture recruitment. Leading legal talent acquisition at lululemon, I implement creative sourcing strategies and prioritize diversity in hiring practices. Known for an approachable and collaborative leadership style, I focus on building strong relationships with candidates and teams, ensuring a seamless and positive recruitment experience. Committed to delivering exceptional results and fostering trust, I thrive in dynamic environments and connect top talent with the right opportunities.

Overview

14
14
years of professional experience
1
1
Certification

Work History

Talent Manager

Lululemon
12.2021 - Current
  • Specialized in legal recruitment, leading full-cycle hiring for Legal, People & Culture, and Finance teams.
  • Managed a portfolio of high-complexity, senior-level roles, with a strong focus on legal talent acquisition.
  • Build out of technical recruitment strategy and development of creative tactics to identify, assess and place difficult to find talent in an extremely competitive talent market
  • Championed diverse hiring practices, achieving 62% of hires from underrepresented groups.
  • Exceeded hiring targets by 50% from February to May FY23, demonstrating efficiency in sourcing top talent.
  • Built and maintained strong relationships with legal industry professionals, ensuring a robust pipeline of qualified candidates.

HR Specialist, Recruitment

Shaw Communications
01.2018 - 12.2021
  • Led full-cycle recruitment for a diverse portfolio, including call center, business development, IT, and executive-level roles.
  • Led strategic partnerships with third-party recruitment firms, ensuring alignment with Shaw’s fair hiring practices, company values, and business needs to maintain a consistent and equitable hiring approach.
  • Supported hiring managers as a Subject Matter Expert, defining selection criteria, crafting job postings, securing hiring approvals, screening resumes, interviewing applicants, and conducting reference checks.
  • Trained, mentored, and oversaw three interns, providing hands-on guidance in recruitment best practices.
  • Utilized and developed multiple sourcing channels to build a strong pipeline of qualified technical candidates.

Recruitment Lead and Team Project Support, Customer Solutions

Shaw Communications
06.2017 - 12.2018
  • Hired and onboarded four training cohorts for Customer Solutions, including specialized project teams, to meet organizational goals.
  • Led and executed multiple high-priority initiatives, such as a high-volume recruitment sprint for a new outbound sales department and the CSE Mentorship & Onboarding Engagement programs, all aimed at achieving key organizational objectives.
  • Developed and implemented a structured interview framework, training managers and supervisors to ensure consistency and effectiveness in the hiring process.
  • Fostered bench strength by actively developing team members and peers, guiding them toward their professional aspirations within and beyond Shaw.
  • Stepped in as a temporary supervisor for a sales team from May to July 2018, ensuring seamless operations and leadership during a critical period.

Inside Sales, Business

Shaw Communications
03.2016 - 06.2017
  • Consistently exceeded sales targets through proactive outbound dialing, utilizing self-sourced leads to drive high performance and meet monthly goals.
  • Delivered timely, professional, and knowledgeable solutions to customer inquiries, ensuring a high level of satisfaction and trust.
  • Gained extensive experience in both business and residential sales call center departments, adapting to diverse customer needs and expectations.
  • Maintained a sales quality audit score consistently above company standards, demonstrating attention to detail and commitment to excellence.
  • Selected to take on a leadership role in key internal projects, including mentoring and training new hires, and facilitating a new hire training class to foster a high-performing team.

General Manager

Guess by Marciano
04.2011 - 03.2016
  • Store Manager responsible for overseeing all aspects of operations, including marketing, merchandising, inventory, pricing, hiring, training, and employee promotion.
  • Delivered $11 million in sales, driving the leadership team to achieve outstanding results.
  • Responsible for the development and experience of 40+ team members, prioritizing both employee and guest satisfaction, as reflected in NPS and employee happiness scores.
  • Accountable for meeting and exceeding sales, conversion, and quality goals.
  • Recruited, interviewed, hired, developed, evaluated, coached, and promoted employees.
  • Impacted customer experience and brand awareness by executing a clear vision and strategy across business pillars.

Skills

  • Workday
  • Tableau
  • Slack & Zoom
  • Trello
  • SeekOut & LinkedIn Recruiter
  • Glassdoor & Indeed
  • Executive Search & Senior-Level Recruitment
  • Technical Recruitment & Sourcing Strategies
  • Talent Mapping & Pipeline Development
  • Diversity & Inclusion Initiatives
  • Full-Cycle Recruitment
  • Stakeholder & Relationship Management
  • Candidate Experience & Closing
  • Talent Acquisition Strategy

Certification

  • Registered Professional Recruiter, Institute of Professional Management
  • AIRS Certified Diversity and Inclusion Recruiter (CDR)
  • Certified Holistic Nutritionist Designation, Alive Academy of Natural Health

Timeline

Talent Manager

Lululemon
12.2021 - Current

HR Specialist, Recruitment

Shaw Communications
01.2018 - 12.2021

Recruitment Lead and Team Project Support, Customer Solutions

Shaw Communications
06.2017 - 12.2018

Inside Sales, Business

Shaw Communications
03.2016 - 06.2017

General Manager

Guess by Marciano
04.2011 - 03.2016

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Cassandra Peters