Carter Hatherly
240 Durie St. Apt 305, Toronto ,ON
Summary
A passionate hardworking sports enthusiast that enjoys collaborating in a group environments and individual settings. Energetic, outgoing, and patient, I am eager to apply my skills to a position that allows me to demonstrate these skills in a professional work environment. Enthusiastic Sales and Customer Service professional with expertise in communication and negotiating. Driven to provide superior quality customer service. Innovative in leveraging extensive knowledge of products and services as well as creating solutions for customers to drive loyalty, retention and revenue. Highly adept at training, managing, coaching and mentoring sales and customer service associates with talent for interacting with staff at all levels of organization and public.
Overview
6
6
years of professional experience
1
1
Certification
Work History
Sales Coordinator
Encore Canada
06.2021 - Current
- Spearheaded sales efforts for two of Toronto's premier luxury hotels, establishing strong working relationships with key stakeholders to maximize business opportunities and exceed revenue targets.
- Demonstrated proficiency in financial management, diligently adhering to event profit guidelines, and strategically pricing audio-visual services to ensure profitability while maintaining competitive offerings.
- Efficiently managed schedules, coordinating multiple events simultaneously, and flawlessly organizing logistics for seamless event execution, consistently exceeding client expectations.
- Acted as a pivotal point of contact for potential clients, providing prompt and professional responses to inquiries, cultivating relationships, and engaging clients at every stage of the sales process.
- Conducted regular meetings with clients, understanding their event vision, and effectively communicating relevant information to all parties involved, ensuring a coordinated and collaborative planning process.
- Exhibited exceptional organizational and multitasking abilities, managing a diverse portfolio of clients with varying needs, resulting in a consistently high level of client satisfaction and retention.
- Utilized a CRM system to efficiently manage client interactions, track leads, and nurture relationships.
Exclusive Selection Manager
Club Med Resorts
06.2021 - 06.2022
- Club Med Exclusive collection
- Working in an English and French environment as an event organizer in the Exclusive Selection
- Providing excellent customer to all clients, ensuring safety, and monitoring event space
- Organized events in the V.I.P
- Lounge which grew to be a large success and resulted in increased responsibilities in the Exclusive Collection environment
- Researching topics related to the client's industry to create rapport with them and facilitate conversations during events.
Sales and Marketing Consultant
Sport Shoutout Marketing and Talent Recruitment
05.2020 - 04.2021
- Working in an online environment, I established and landed a partnership with the Professional Hockey Players Association, bringing more than 8000 potential athletes to the startup platform
- Successfully recruited and onboarded new athletes to join the company's roster for video shout outs, contributing to a increase of 400% to the talent pool.
- Implemented strategic marketing and outreach campaigns to attract high-profile athletes, resulting in a substantial boost in sales and brand visibility.
- Nurtured strong relationships with athletes and their representatives, fostering a positive and engaging work environment that enhanced retention rates and repeat business.
- Collaborated with the marketing team to develop compelling promotional materials and sales pitches, effectively showcasing the platform's unique selling points and driving athlete sign-ups.
- Monitored industry trends and competitor activities to identify opportunities and stay ahead of the market, ensuring the company's position as a leader in the video shout-out industry.
Volunteer Coordinator
Northern Cancer Foundation
12.2019 - 02.2020
- Prepared marketing programs for the Northern Cancer Foundation to help run Sudbury Rocks
- Responsible for soliciting volunteers' event and organizing their roles and responsibilities
- Sudbury Rocks is a Boston Marathon qualifier, held every year as a fundraiser for the Northern Cancer Foundation
Inclusion Camp Coordinator
Town of Caledon
06.2017 - 08.2020
- Fostering an inclusive and welcoming environment: Spearheaded the coordination of Inclusion camps for the Town of Caledon, ensuring that each camper's unique needs were met, and promoting an atmosphere of acceptance, diversity, and understanding.
- Innovative program development: Created engaging and dynamic weekly schedules for camp activities, thoughtfully integrating specialized workshops and arranging appearances by special guests to provide campers with exciting and enriching experiences that cater to their interests and abilities.
- Leadership and team management: Successfully led and managed a team of 25 enthusiastic counselors throughout the summer, conducting regular weekly meetings to provide guidance, support, and feedback. Implemented continuous training sessions to empower counselors with essential skills and strategies to facilitate an inclusive camp environment.
- Collaborative stakeholder engagement: Cultivated strong relationships with campers' families, community partners, and stakeholders to ensure open communication and address individual requirements effectively. Acted as a liaison between camp organizers, parents, and campers to guarantee a seamless and enjoyable experience for everyone involved.
Education
Bachelor of Commerce - Sports Management
Laurentian University
Sudbury, ON04.2021
Skills
- Customer Support
- Negotiation
- Product and Service Sales
- Microsoft Outlook
- Client Meetings
- Prospecting Skills
- Microsoft Office
- Sales Expertise
- Upselling
- Account Management
- Persuasion
Accomplishments
- Proficient in Microsoft Office
- Volunteer at NCAA 2019 Women's Final Four in Tampa Bay & 2019 Northern Hockey AAA Showcase game day operations and film production
- Regular volunteer at community events with special needs children
Certification
CPR Certified: Completed comprehensive CPR training and obtained certification in December 2022
Timeline
Sales Coordinator
Encore Canada
06.2021 - Current
Exclusive Selection Manager
Club Med Resorts
06.2021 - 06.2022
Sales and Marketing Consultant
Sport Shoutout Marketing and Talent Recruitment
05.2020 - 04.2021
Volunteer Coordinator
Northern Cancer Foundation
12.2019 - 02.2020
Inclusion Camp Coordinator
Town of Caledon
06.2017 - 08.2020
Bachelor of Commerce - Sports Management
Laurentian University
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