CAROLINE WOODFORD
Los Angeles
Summary
Professional sales person with deep understanding of partnership development. Known for strong focus on team collaboration and achieving measurable results. Skilled in relationship building, negotiation, and strategic planning. Adaptable to changing needs, consistently delivering impactful solutions. Seeking a transition into marketing.
Overview
4
4
years of professional experience
Work History
Partnerships Manager
BOON HEALTH
09.2023 - Current
- Spearheaded partnership initiatives with corporate clients, driving a 25% increase in customer acquisition through collaborative marketing campaigns
- Developed go-to-market strategies and presented value-driven solutions to senior-level stakeholders, strengthening relationships and boosting retention rates
- Managed cross-functional teams to execute partnerships, ensuring alignment between sales, marketing
Sales Executive
LHH (ADECCO GROUP)
09.2023 - Current
- Among the 8% of hiring class to graduate from rigorous New Colleague Training
- Conducted thorough market research to identify potential clients and opportunities
- Utilized date-driven insights to inform sales strategies
- Built and maintained strong relationships with key clients, resulting in repeat business and referrals
- Developed and presented customized recruitment solutions to address specific client challenges, resulting in increased client satisfaction and retention
- Collaborated closely with internal teams, including recruiters and legal, to ensure seamless execution and delivery of services to clients
- Expertise in negotiating contracts and closing deals with clients at the Director, VP and C-level
- Proactively stayed updated on industry trends, competitor activities and best practices in sales and recruitment
- Managed a robust sales pipeline, effectively prioritizing leads and opportunities to maximize conversion rates and revenue generation
Account Executive
PROMENADE
11.2022 - 08.2023
- Involved in all phases of the sales lifecycle including identifying and developing leads; developing value propositions; financial deal structuring; contract negotiation and closing
- Developed a deep product knowledge and thorough understanding of customer needs in order to identify potential solutions that align with their revenue goals
- Collaborated with the Implementation team to ensure that expectations set during the sales process are met in onboarding and post-launch
- Consulting and directing clients on how to best utilize Promenade products to drive business growth
- Consistent top-3 performer
Sales Development Representative III
PROMENADE
07.2022 - 11.2022
- Lifetime demos held - 300, across 3 verticals
- Led training exercises and assisted Senior Sales Trainer with training workshops for new hires
- Partnered with the Business Development Director to prospect cold-leads for test verticals
- Surpassed quota month over month, with 116% quota attainment over the course of 4 months
- Assisted in $190k ARR (ACV of $3.4k), maintained 64%+ stick rate
- Salvaged languished accounts/re-built relationships with previous customers and prospects from previous sales cycles
- Received 'Player of the Week' recognition 14 times over the course of 15 months
Sales Development Representative II
PROMENADE
11.2021 - 07.2022
- Maintained active engagement with leads until they were qualified for demos
- Total quota attainment of 106% across 2 verticals over the course of 7 months
Sales Development Representative I
PROMENADE
07.2021 - 11.2021
- Planned, directed, and recorded sales activities, including management of the sales pipeline
- Used consultative sales techniques to book 105 demos over the course of 4 months, quote attainment of 120%
Education
Bachelor of Science - Economics
MIAMI UNIVERSITY
Oxford, OH01.2018
Skills
- SalesForce
- SalesLoft
- HubSpot
- Google Suite
- ChiliPiper
- Microsoft Teams
- Bullhorn
- SalesNav
- ZoomInfo
- Excel
- Notion
- Saas-based product sales
- Account Management
- Pipeline development
- Prospecting
- Customer engagement
- Cold calling
- Growth strategies
- Cross functional teamwork
- Brand awareness
- Consultative selling
Languages
English
Native or Bilingual
German
Elementary
Timeline
Partnerships Manager
BOON HEALTH
09.2023 - Current
Sales Executive
LHH (ADECCO GROUP)
09.2023 - Current
Account Executive
PROMENADE
11.2022 - 08.2023
Sales Development Representative III
PROMENADE
07.2022 - 11.2022
Sales Development Representative II
PROMENADE
11.2021 - 07.2022
Sales Development Representative I
PROMENADE
07.2021 - 11.2021
Bachelor of Science - Economics
MIAMI UNIVERSITY
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