Carly Doepel

Project Manager, AT&T Account | Mar 2025 – Present

• Lead large-scale digital initiatives with budgets ranging from $300K to $2M, ensuring successful delivery of paid media projects within scope, timeline, and quality standards.
• Build and oversee project schedules and roadmaps, implementing early risk-mitigation strategies to keep deliverables on track.
• Support the Dynamic Creative Optimization (DCO) integration across all AT&T lines of business to streamline creative production and enhance personalization.
• Facilitate collaboration between creative, production, QA, and client stakeholders to align on technical requirements, creative objectives, and delivery expectations.

Senior Producer, Apple Account | Jan 2023 – Feb 2025

• Coordinated global delivery of localized digital assets for product and platform launches in 25+ markets, meeting technical specs and brand requirements.
• Created onboarding guides and process documentation, and trained and mentored five new producers, reducing ramp-up time by 30% and improving cross-team efficiency.
• Reduced approval cycles by 20% through process improvements and balanced creative/technical needs to meet aggressive launch deadlines.

• Managed a portfolio of client projects across hospitality, dining, real estate, and other industries, delivering all work on time, within budget, and to quality standards.
• Served as the primary point of contact for key clients, managing expectations, addressing scope changes, and fostering relationships that increased repeat business by 20%.
• Led cross-functional teams (designers, developers, content creators, and marketers) to execute integrated campaigns across web, email, social, and paid media.