CARINE DUBOIS
Saint-Ferréol-Les-Neiges,Canada
Summary
Experienced medical sales professional with a strong track record of strategic alignment and performance improvement. Results-oriented leader with expertise in creativity, communication, and adaptability to surpass goals and capitalize on opportunities. Recognized for problem-solving skills, proactive approach, and dedication to organizational success. Exceptional communicator with robust project management abilities, known for streamlining processes and advancing team objectives in high-pressure settings.
Overview
23
23
years of professional experience
1
1
Certification
Work History
Regional Account Manager, Neurology
Alexion Pharma Canada Corp.
11.2021 - Current
- Excellence Award winner 2 years in arrow
- Strong client relationships and consistently exceeded sales quotas through targeted prospecting, tailored presentations, and persistent follow-up.
Managed key accounts, ensured service excellence, and resolved client issues to drive satisfaction.
Coordinated cross-functional teams to deliver solutions aligned with client needs.
Conducted market analysis to identify and capture new business opportunities through cold calling, networking, and strategic marketing.
Prepared and delivered compelling account reviews and advertising materials to support sales growth and brand promotion.
Provided actionable customer feedback, influencing operational improvements and aligning offerings with emerging market trends.
Excelled in self-directed roles, overseeing daily operations and contributing to long-term business growth within the region.
Institutional Lead
Roche Pharmaceuticals
01.2020 - 11.2021
- Acted as key liaison with stakeholders across Quebec’s health ecosystem to align business strategy and drive impactful collaborations.
- Led Roche’s progressive healthcare solutions, mobilizing cross-functional teams and securing internal/external buy-in for vision and initiatives.
- Prioritized and coordinated projects to maximize patient outcomes and support Roche’s mission.
- Delivered customer-centric solutions tailored to client needs, boosting retention and access to Roche offerings.
- Represented OneRoche, quickly connecting institutions to the right resources and expertise.
- Enhanced professional agility by contributing to sprints and working groups in patient programs, customer engagement, and PHC solution development.
- Demonstrated exceptional adaptability, organizational, and project management skills in fast-paced settings.
- Understand the Quebec health ecosystem to ensure alignment on business strategy and act as a point of contact with institution’s key stakeholders to drive impact and ensure consistent communication
Therapeutic Specialist, Ocrevus - Multiple Sclerosis
Roche Pharmaceuticals
01.2017 - 01.2020
- Launched the first monoclonal antibody therapy for MS, achieving~150% of sales targets for three consecutive years in a highly competitive market.
- Recognized by Business Unit Director for outstanding performance.
- Led training workshops for 12 KAMs on advanced physician engagement and sales models.
- Pioneered a COVID-19 pilot program in a major MS clinic, streamlining infusion care and improving patient outcomes.
- Developed innovative solutions for unmet needs, collaborating with specialists and introducing impactful CME topics.
- Drove cross-functional initiatives and fostered team-wide engagement to optimize patient support and ensure timely treatment access.
Health Communications Specialist, Psychiatry
Alliance Lundbeck - Otsuka
01.2014 - 01.2017
- Pioneered this role, fostering cross-functional collaboration among commercial, medical, marketing, and regulatory teams to deliver high-impact initiatives.
- Led the identification of educational and operational needs in key accounts, supporting the development and implementation of strategic medical education plans and activities such as accredited training programs and Other Learning Activities (OLAs) to accelerate the adoption of two new drugs.
- Created compelling internal and external content, strengthening brand messaging in collaboration with cross-functional partners.
- Coaching of regional and international speakers
- Develop and organized a national program with Dr Xavier Amador founder of LEAP Institute for HCPs
- Organized and facilitated over 50 advisory boards with key stakeholders to better understand the patient journey and uncover medical and operational unmet needs to improve patient care.
- Ensured accreditation requirements were met in accordance with IMC regulations for CME activities across two field forces (14 representatives), including proper usage of marketing materials
- Initiated and implemented the first Nurses’ Mental Health training day at the Philippe Pinel Institute in Montreal.
Senior Sales Representative - Multiple Sclerosis
Novartis Pharmaceuticals
01.2010 - 01.2014
- Drove successful launch and rapid uptake of Gilenya first oral MS therapy, through strategic territory planning.
- Consistently surpassed annual sales targets, achieved 95% penetration at launch, and earned national recognition for highest market share.
- Honored with the APP Award (top MS associate, 2012), Medal of Honor (top 2% rep, 2013), and three-time Summit Award finalist.
- Pioneered the first virtual visual aid for MS stakeholders and led sales team training on its effective adoption.
- Selected for a global Novartis mandate to design and deliver best-practice workshops for 80+ international reps at ECTRIMS 2013, Copenhagen.
Territory Manager, Rebif - Multiple Sclerosis
EMD Serono
01.2005 - 01.2010
- Awarded Territory Manager of Distinction in Canada (2009) for outstanding performance, surpassing 150% of sales objectives.
- Developed innovative physician tool that positioned Rebif as the preferred MS treatment and addressed injection barriers.
- Co-created advisory boards and organized MS nurse training days to enhance multidisciplinary expertise and patient care.
- Partnered with major MS clinics to design patient support tools, boosting treatment compliance.
Medical Delegate to Specialists, Neurosciences
Novartis Pharmaceuticals
01.2004 - 01.2005
- Won first place in Québec for the Exact study, a clinical study for Alzheimer’s disease
- Developed the training aspect of specialists in the field of dementia so they could deliver a marketing message to general practitioners and nurses
- Member of the advisory board for the Neuroscience division
- Set up roundtables as part of CME activities, resulting in an increase in specialist referrals
Medical Delegate, Primary Care
Novartis Pharmaceuticals
01.2003 - 01.2004
Education
Bachelor of Science - Biology
Laval University
01.2000
Skills
- Experience in diverse therapeutic areas : Rare diseases, Neurology, Immunology, Mental Health
- Proficient in omnichannel customer engagement
- Fluent in French and English
- Valid driver's license and passport
Accomplishments
- Consistently exceeded sales targets in a very competitive market by leading cross-functional teams and developing customer-centric solutions that efficiently address client needs.
- Demonstrated outstanding communication abilities and cultivated robust business relationships founded on trust, transparency, and strategic vision.
- Designed and executed strategic cross-functional account plans, co-creating customized solutions for key clients that removed barriers, increased access to treatment, and drove superior sales performance.
- Developed and launched innovative Continuing Medical Education (CME) programs that elevated professional development for healthcare providers.
- Acquired and maintained advanced scientific and clinical knowledge, enabling the credible dissemination of product benefits to specialized experts through a comprehensive, omnichannel approach—including in-person, virtual, and digital engagement.
- Deepened understanding of healthcare ecosystem dynamics and evolving market trends to deliver actionable insights that shape brand strategy and enhance customer engagement.
- Demonstrated strong financial acumen through effective budget development, financial reporting, and cost allocation, ensuring optimal resource management and fiscal responsibility.
Certification
- CCPE - Field Sales Management (gold medal), 2019
- CCPE - Immunology, 2018
- CCPE - Continuing Health Education, 2015
- CCPE - Communicating the Value of Medicines, 2014
- CCPE - Persuasion Rx: How to Influence Ethically, 2010
- DYNAMIX Sales Performance Systems, 2010
- CCPE - Neurology, 2005
- CCPE - Accreditation, 2004
- Marketing Course (Laval University), 2000
AWARD
- Excellence Award Winner -2022 and 2023
- Excellence Award Winner - 2009
Hobbies and Interests
Trail running, Mountain biking, Skiing, Reading, Travelling
Timeline
Regional Account Manager, Neurology
Alexion Pharma Canada Corp.
11.2021 - Current
Institutional Lead
Roche Pharmaceuticals
01.2020 - 11.2021
Therapeutic Specialist, Ocrevus - Multiple Sclerosis
Roche Pharmaceuticals
01.2017 - 01.2020
Health Communications Specialist, Psychiatry
Alliance Lundbeck - Otsuka
01.2014 - 01.2017
Senior Sales Representative - Multiple Sclerosis
Novartis Pharmaceuticals
01.2010 - 01.2014
Territory Manager, Rebif - Multiple Sclerosis
EMD Serono
01.2005 - 01.2010
Medical Delegate to Specialists, Neurosciences
Novartis Pharmaceuticals
01.2004 - 01.2005
Medical Delegate, Primary Care
Novartis Pharmaceuticals
01.2003 - 01.2004
Bachelor of Science - Biology
Laval University
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