Caleb Blanquet
MARKETING ASSOCIATE
Rancho Cordova,CA
Summary
Ambitious Marketing Assistant with 2+ years of experience supporting multi-channel campaigns, content production, and digital strategy. Skilled at blending creativity with analytics to deliver smarter, more effective campaigns. Adept in project coordination, videography, and reporting — with a strong background in operations and finance that enhances decision-making and budget alignment. Seeking to contribute to a dynamic team as a Marketing Associate, where collaboration, innovation, and execution drive measurable results.
Overview
6
6
years of professional experience
1
1
Language
Work History
Marketing Assistant
EVOOVE
Sacramento, CA
10.2022 - Current
- Input new data, updated old records and cross-checked information to keep marketing database up-to-date.
- Increased brand awareness by implementing targeted marketing campaigns and social media strategies.
- Created engaging content for Pinterest, Facebook, and Instagram.
- Boosted sales performance by assisting in the creation of persuasive marketing materials such as brochures and product sheets.
- Coordinated execution of multi-channel campaigns across email, social media, and paid ads, ensuring brand alignment and timely delivery.
- Produced digital content and video creatives that increased campaign engagement rates by **15% YoY**.
- Tracked campaign KPIs (CTR, engagement, conversions) using Google Analytics and Excel, delivering actionable reports to leadership.
- Partnered with sales and operations teams to launch campaigns that directly supported revenue-generating initiatives.
- Supported event logistics and internal communications, strengthening employee engagement and brand culture.
Bookkeeper
Samuel Hale
Sacramento, CA
05.2022 - 09.2022
- Posted daily receipts and payments in accordance with corporate protocols.
- Communicated proactively with team members regarding any issues or concerns related to bookkeeping tasks.
- Assisted monthly bank reconciliations to ensure accurate representation of the company's financial position.
- Maintained and processed invoices, deposits, and money logs.
- Reconciled and corrected issues with financial records.
Lead Cash Management Clerk
Perfect Union
02.2020 - 10.2020
- Supported audit processes with thorough documentation of all cash management activities for easy review and validation.
- Ensured timely deposit of funds through efficient coordination with banks and other financial institutions.
- Increased accuracy in end-of-day reconciliation by diligently tracking incoming payments against issued receipts.
- Oversaw the reconciliation of over $250K in daily cash sales, ensuring audit compliance.
Assistant General Manage
GreenPoint Nevada
Sacramento, CA
08.2019 - 08.2020
- Enhanced communication among team members through regular meetings, promoting an open dialogue about challenges and opportunities for improvement.
- Directed order fulfillment and inventory management using Metrc and Sage Intacct systems.
- Coordinated license verification and transport logistics, ensuring compliance with regulations.
- Streamlined A/R tracking and cross-departmental workflows to maintain operational continuity.
Education
Accounting
University Of Nevada, Reno
Reno, United States06-2018
Skills
Campaign Execution (Email, Social, Paid Media)
Digital Marketing
SEO / SEM Fundamentals
CRM & CMS Tools (HubSpot, WordPress – basic)
Creative Production (Canva, Adobe Creative Suite)
Videography & Content Editing
Social Media Strategy & Management
Cross-Functional Collaboration & Communication
Finance & Budget Tracking (QuickBooks, Reporting)
Accomplishments
• Videography – Produced and edited short-form marketing content, supporting social campaigns.
• Event Support – Coordinated logistics for trade shows and internal marketing events.
Timeline
Marketing Assistant
EVOOVE
10.2022 - Current
Bookkeeper
Samuel Hale
05.2022 - 09.2022
Lead Cash Management Clerk
Perfect Union
02.2020 - 10.2020
Assistant General Manage
GreenPoint Nevada
08.2019 - 08.2020
Accounting
University Of Nevada, Reno
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