Summary
Overview
Work History
Education
Skills
Websites
Timeline
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Brendan Lee

Vancouver,BC

Summary

Results-oriented professional with a proven track record in business development, sales, and marketing, poised to leverage expertise in strategic planning, revenue generation, and team leadership as the Student Housing Director at GEC Living. Entrepreneurial spirit with progressive experience in operations leadership, adept at identifying and implementing process improvements to enhance efficiency and productivity. Known for motivating teams and achieving success through effective management of cross-functional collaboration.

Overview

22
22
years of professional experience

Work History

Vice President, Business Development

GEC Living
Vancouver, BC
08.2021 - Current
  • Spearheaded the establishment of revenue targets and marketing objectives, leading to enhanced profitability and expanded market share across BC.
  • Developed and executed strategic plans to support the vision of the organization.
  • Formulated policies that improved operational efficiency and productivity.
  • Emphasized securing significant revenue streams through strategic partnerships with language schools and public and private colleges
  • Strategically planned future pricing structures to maintain competitiveness and maximize revenue potential.

General Manager

GEC Living
Vancouver, BC
08.2019 - 08.2021
  • Allocated budget resources and formulated policies to streamline business operations and maximize profitability
  • Coordinated cross-functional teams and motivated staff to achieve operational excellence and strategic objectives
  • Managed operational costs while focusing on strategic growth initiatives to drive sales revenue.

Business Development Manager

GEC Living
Vancouver, BC
04.2019 - 08.2019
  • Supported expansion efforts and development projects across Vancouver, contributing to the growth of GEC Living
  • Collaborated with internal and external stakeholders to identify market opportunities and optimize leasing strategies.

Principal

The Block Inc
Vancouver, BC
01.2007 - Current
  • Passionately led marketing and sales efforts, ensuring the success of professional, innovative, and quality events aimed at diverse markets on a national basis
  • Specialized in corporate activations, galas, lifestyle, and festivals, delivering memorable experiences.

Director of Sales

Mujo Learning Systems Inc
Vancouver, BC
04.2017 - Current
  • Responsible for 80% of the revenue for Mujo Learning, introducing digital marketing e-textbooks and courseware to universities and colleges
  • Played a key role in revitalizing outdated marketing programs or catalyzing new ones with turnkey digital marketing publications.

Director of Admissions

Canadian Tourism College
07.2016 - 03.2017
  • Built the admission process and CRM mapping, leading the domestic team to achieve lead/registration targets
  • Delivered domestic and international sales targets with non-traditional marketing budgets.

Senior Web Manager

Sprott Shaw College
Vancouver, BC
01.2002 - 07.2016
  • Pioneered the online admissions model and strategy at 22 campuses in 2003, achieving remarkable conversion rates and lead generation outcomes
  • Managed various online and offline marketing projects and agency events for CIBT.

Education

Marketing Management Diploma – Small Business Entrepreneurship - Marketing And Consumer Studies

British Columbia Institute of Technology (BCIT)
Burnaby, BC

Completed coursework in real estate -

University of British Columbia Sauder School of Business
Vancouver, BC

Completed coursework in Change Management and Human Resources, Consumer Behavior, and Retailing -

Intec College
Cape Town , South Africa

Westerford High School
Cape Town, South Africa

Skills

  • Leadership and Team Management
  • Critical Thinking
  • Sales Negotiations
  • Social Media Marketing
  • Business-to-Business (B2B)
  • Marketing Strategy
  • Financial Modeling
  • Operations Management
  • Computer Skills: Proficient in Customer Relationship Management software, Apple and Windows operating systems, Web-based programs, Excel

Timeline

Vice President, Business Development

GEC Living
08.2021 - Current

General Manager

GEC Living
08.2019 - 08.2021

Business Development Manager

GEC Living
04.2019 - 08.2019

Director of Sales

Mujo Learning Systems Inc
04.2017 - Current

Director of Admissions

Canadian Tourism College
07.2016 - 03.2017

Principal

The Block Inc
01.2007 - Current

Senior Web Manager

Sprott Shaw College
01.2002 - 07.2016

Marketing Management Diploma – Small Business Entrepreneurship - Marketing And Consumer Studies

British Columbia Institute of Technology (BCIT)

Completed coursework in real estate -

University of British Columbia Sauder School of Business

Completed coursework in Change Management and Human Resources, Consumer Behavior, and Retailing -

Intec College

Westerford High School

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Brendan Lee