Summary
Overview
Work History
Education
Skills
Additional Information
References
Timeline
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Brandon Brousseau

St. Catharines,ON

Summary

Retail operations leader with 25 years of experience in enhancing profitability and optimizing performance. Expertise in team building, strategic planning, and mentoring diverse teams to improve customer experience. Demonstrated ability to implement cost-effective strategies and streamline processes, resulting in significant workflow improvements. Recognized for innovative problem-solving and fostering a positive work environment that drives business success.

Overview

17
17
years of professional experience

Work History

DVP/General Manager Square One

Hudson's Bay
01.2022 - Current
  • Manage operations for flagship location(s), managing over 375 employees and driving productivity improvements through strategic observations, CX experience, P&L review and KPI focus.
  • Foster strong relationships within management teams, guiding and enhancing operational performance and customer engagement.
  • Successfully transitioned field teams to new leadership structures, promoting change management and efficient operational alignment.

Owner, National Retail Multi-unit Store, B2B, B2C Warehouse Operations

B2Consulting
01.2015 - Current
  • Consultant for multiple unit locations for various luxury retail brands. Specializing in operational efficiency, team building, P&L review, and sales strategy development.
  • Implement sales tracking mechanisms and incentive plans, resulting in increased employee satisfaction and top-line sales growth.
  • Provide guidance on loss prevention, organizational planning, and profitability improvement to owners, and executives.
  • Developed and implemented successful sales strategies to meet business goals.
  • Enhanced operational performance by developing effective business strategies, systems and procedures.

National Director, Retail Operations and Store Sales

YM INC. (West49)
01.2014 - 01.2015
  • Oversaw national sales and operations across multiple branded banners, managing 106 stores and a team of over 1,800 field sales members.
  • Established performance metrics through store audits and financial analysis, driving productivity and operational excellence.
  • Led transition efforts during ownership change, ensuring seamless operations and team alignment.

National Director Retail Sales and International Operations

Billabong International/West 49 Inc.
01.2012 - 01.2014
  • Managed sales and retail operations across six banners, with 124 stores, directly presenting business growth strategies to the Board of Directors and Presidents.
  • Maximized operational efficiency through strategic budget management, maintaining EBITDA performance targets.
  • Guided and trained a diverse team of 16 direct reports and 1,800 field sales members to achieve operational excellence.

Western Canada Regional Manager

West 49 Inc.
01.2008 - 01.2012
  • Directed regional sales and operations in BC, Alberta, Saskatchewan, and Manitoba, focusing on team performance and sales growth.

Education

Bachelor of Business Management - Economics-Politics

Brock University
Canada

Skills

  • Store operations excellence
  • Profit and loss analysis
  • Sales leadership
  • Team development
  • Strategic planning
  • Loss prevention
  • Store audits
  • Talent acquisition
  • Project management
  • Brand marketing
  • Retail optimization

Additional Information

  • Board of Directors, Socks for Change (Registered Charity), 01/01/17, Present
  • Retail Council of Canada Award Winner for 'Make Dreams Happen' customer service initiative
  • Nominated to 'Aspire Team' HBC identifying future leaders and their talents

References

References available upon request.

Timeline

DVP/General Manager Square One

Hudson's Bay
01.2022 - Current

Owner, National Retail Multi-unit Store, B2B, B2C Warehouse Operations

B2Consulting
01.2015 - Current

National Director, Retail Operations and Store Sales

YM INC. (West49)
01.2014 - 01.2015

National Director Retail Sales and International Operations

Billabong International/West 49 Inc.
01.2012 - 01.2014

Western Canada Regional Manager

West 49 Inc.
01.2008 - 01.2012

Bachelor of Business Management - Economics-Politics

Brock University

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