Website User Experience Enhancement, Led the overhaul of Pacific Imports' Curry Karim website, elevating user interaction and brand engagement; Introduced targeted enhancements resulting in a notable 55% increase in user engagement and brand reinforcement. Digital Strategy and Engagement Initiative, Orchestrated a successful digital engagement campaign across advertising platforms and Google, Meta, Ueat, and Skip the Dishes, enhancing customer interaction by 50% through consistent content and promotional activities. Market Research and Competitor Analysis Study, Conducted detailed market analysis to pinpoint new business opportunities and understand competitive dynamics within the industry, laying the groundwork for informed strategic decision-making and website design & features for Wholesome by WH SAP System Integration and Acquisition Project, Polyrheo Inc: Led the data migration effort from systems, including Sage, to SAP, guaranteeing data accuracy and consistency across the organization. Designed and streamlined a tailored training program for employees. QuickBooks Bookkeeping and Cleanup Project - Club Ceramic, Orchestrated a comprehensive cleanup and restructuring of QuickBooks accounts for clients, ensuring accurate financial recording and up-to-date records. Performed detailed bank reconciliations and generated financial reports to facilitate analysis. Power BI Dashboard, Created interactive Power BI dashboard to track and analyze online sales data. Marketing Presentation, Successfully delivered an engaging marketing presentation to Pratham US stakeholders, outlining the strategic allocation of the marketing budget for Pratham India's NGO initiatives. Business Startup Project, Launched a clothing business from the ground up, including designing a website, generating sales, managing digital marketing campaigns, and overseeing inventory. Additionally, personally designed the clothing line.