BELLA LU
Summary
Dynamic Marketing Specialist with a proven track record at VNI Construction Inc., excelling in product marketing strategy and effective time management. Spearheaded targeted campaigns that significantly boosted brand awareness and customer retention. Renowned for fostering strong client relationships through exceptional service and strategic project planning, driving revenue growth and enhancing customer satisfaction.
Decisive leader with over 10 years of experience driving company growth through creative and innovative marketing strategies and cross-functional communication tactics. Resourceful and adaptive team builder skilled at analyzing market trends and customer needs to develop highly-effective and targeted branding campaigns. Key account manager and strategic thinker.
Overview
19
19
years of professional experience
3
3
Certification
Work History
Marketing Specialist
VNI Construction Inc
11.2023 - Current
- Collaborated with creative teams to develop visually appealing marketing materials for print and digital channels.
- Managed cross-functional teams to successfully execute product launches and promotional events.
- Created persuasive sales presentations that effectively showcased product benefits, driving revenue growth.
- Increased brand awareness by developing and implementing targeted marketing campaigns.
- Improved customer retention rates by designing customized loyalty programs tailored to individual needs.
Administration Manager.
Elegance Nails & Spa
01.2006 - 07.2023
- Managed a high volume of inbound calls, multitasking effectively to address diverse customer needs simultaneously.
- Maintained up-to-date knowledge of industry trends and product offerings to better serve customers.
- Served as a key point of contact for escalated issues, diffusing tension and ensuring prompt resolution.
- Helped large volume of customers every day with positive attitude and focus on customer satisfaction.
- Increased repeat business, fostering strong relationships with clients through exceptional service delivery.
- Increased customer satisfaction, implementing feedback mechanisms for continuous service improvement.
Education
Bachelor of Arts - International Economics
Foreign Trade University
Ho Chi Minh City, Vietnam12-2001
Skills
- Effective time management
- Product marketing strategy
- Customer research
- Mobile marketing strategy
- Social media strategy
- Strategic project planning
- Business management expertise
Accomplishments
- Increased The Nails Salon productivity 80% by implementing numerous process improvements and efficiency.
- Held first-point-of-contact for all internal and external communications with clients and Nails technicians.
- Achieved Customer satisfaction through effectively helping with customers engagements and high level of services.
- Supervised team of 10 staff members.
Languages
English
Professional Working
Certification
- Administration & Management Training - July 2001
- Saigon International Language Academy.
- License - Corporate English Solutions. Year 2002
- Nails & Spa Technician Certificate. 2008
Timeline
Marketing Specialist
VNI Construction Inc
11.2023 - Current
Administration Manager.
Elegance Nails & Spa
01.2006 - 07.2023
Bachelor of Arts - International Economics
Foreign Trade University
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