Beatriz Cabral
Calgary,AB
Summary
Dynamic and inventive Marketing professional with 2 years of hands-on experience within a vibrant engagement agency. Demonstrated expertise in account management, sales, and project management. Currently leading the Account Management division for innovative shopper marketing initiatives serving global consumer packaged goods and prominent construction enterprises in Alberta.
Overview
11
11
years of professional experience
Work History
Account Executive
LPi Group
02.2022 - Current
- Managing accounts for CPG companies and Canadian Construction companies, with budgets ranging from $200k - $1,2M per year.
- Boosted client satisfaction by developing and maintaining strong relationships through effective communication.
- Exceeded revenue goals, by 2 - 10 %, by identifying new business opportunities and creating customized solutions for clients.
- Streamlined account management processes for increased efficiency.
- Collaborated with cross-functional teams to develop comprehensive marketing strategies, resulting in increased brand awareness and revenue growth.
- Delivered various projects from digital ads, online advertising and social to print ads, out of home, and sales collateral like banners and direct mails.
Administrative Assistant
Grace Notes Music Academy
02.2021 - 01.2022
- Supported executive staff through scheduling meetings, registrations.
- Boosted team productivity by managing communication channels and ensuring timely responses to inquiries.
- Ensured accurate record-keeping with diligent data entry and database management for vital company information.
- Event Planning
Sales Associate
Anthropologie
11.2020 - 01.2021
- Helped customers locate products and checked store system for merchandise at other sites.
- Answered customer questions about sizing, accessories, and merchandise care. Provided additional assistance focused on increasing sales per customer.
- Enhanced team productivity by fostering a positive work environment and providing support to colleagues as needed.
Self Employed
Festaria
08.2016 - 03.2018
- Event planning for small business and customers: 20 - 100 guests
- Planning, concept ideation.
- Organized and detail-oriented.
- Setup and tear down.
Sales Manager
Carambola
08.2014 - 10.2015
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Enhanced profitability by utilizing marketing and sales strategies.
- Identified, hired and trained highly-qualified staff by teaching best practices, procedures, and sales strategies.
- Maintained close relationships with clients and vendors to ensure high quality delivery and services.
Franchise Sales Coordinator
Narden
06.2013 - 08.2014
- Supported the execution of an aggressive expansion plan, opening 10+ stores national shopping malls.
- Supported legal teams during contract negotiations with prospective franchise partners, ensuring all agreements were accurately completed.
- Collaborated closely with finance departments when finalizing franchise agreements, ensuring that all financial aspects were properly addressed and aligned with company guidelines.
- Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
- Collaborated cross-functionally with headquarters, regional and other teams nationally to maintain consistent message and experience.
Education
Diploma - Business
Bow Valley College
Calgary, AB12.2021
Post-Baccaleurate Diploma - Business And Mass Communication Studies
Fundação Getulio Vargas
Rio De Janeiro, Brazil11.2013
Bachelor of Arts - Journalism And Mass Communication
Universidade Estacio De Sa
Rio De Janeiro 12.2009
Skills
- Marketing strategy implementation
- Account Management
- Relationship Development
- Communication
- Customer Service
- B2B Sales
- Vendor Management
- Financial Management
- Event Planning
Languages
English
Native or Bilingual
Spanish
Native or Bilingual
Portuguese
Native or Bilingual
Timeline
Account Executive
LPi Group
02.2022 - Current
Administrative Assistant
Grace Notes Music Academy
02.2021 - 01.2022
Sales Associate
Anthropologie
11.2020 - 01.2021
Self Employed
Festaria
08.2016 - 03.2018
Sales Manager
Carambola
08.2014 - 10.2015
Franchise Sales Coordinator
Narden
06.2013 - 08.2014
Diploma - Business
Bow Valley College
Post-Baccaleurate Diploma - Business And Mass Communication Studies
Fundação Getulio Vargas
Bachelor of Arts - Journalism And Mass Communication
Universidade Estacio De Sa
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