Summary
Overview
Work History
Skills
Timeline
Generic

Baylee Morrison

Winchester

Summary

Accomplished Customer Experience Manager with a proven track record at Victoria's Secret & PINK, adept in elevating customer satisfaction and driving sales growth through expert team leadership and innovative merchandising strategies. Renowned for exceptional customer service and multitasking abilities, consistently surpassing sales targets.

Overview

10
10
years of professional experience

Work History

Customer Experience Manager

Victoria's Secret & PINK
06.2021 - Current
  • Maintain a healthy staff morale by creating a fun, educational environment with a high level of employee engagement.
  • Maintain positive customer relations by addressing problems head-on and implementing successful corrective actions.
  • Manage a team of up to 25 employees, including a manager, providing coaching, training and performance feedback in a variety of merchandising and organizational functions as well as product knowledge and selling behaviors.
  • Manage daily replenishment of inventory to ensure high-demand products were always available for customers, reducing lost sales and improving customer satisfaction. Maintains a 98% merchandise availability measured through RFID technology.
  • Analyze sales performance data to identify high-performing products and recommend adjustments in merchandising strategies, resulting in growth in sales for key categories.
  • Collaborate with store management and visual partners to create store layouts that optimized product visibility and traffic flow, enhancing customer engagement and improving overall sales.
  • Train and mentor a team of visual merchandising associates, providing guidance on best practices for display setup, product optimization and in-store customer engagement.

Store Manager

Justice
06.2018 - 12.2020
  • Responsible for driving annual sales volume of $1.7M.
  • Achieved and exceeded all qualitative and quantitative (KPI) targets for the store as defined by the company.
  • Recruited, trained and managed staff to enforce store values and fuel company growth.
  • Oriented newly hired employees by providing company information, facilitating onboarding processes and establishing position-related requirements.
  • Executed monthly staff performance evaluations and make necessary improvements.
  • Supported professional development of team members and supervisors at all levels to place knowledgeable candidates in leadership roles.
  • Give constant encouragement, constructive suggestions and proper recognition to staff.
  • Formed employee schedule based on each employee's individual skillset while using company payroll guidelines and budget.
  • Ensured an accurate brand image, maintained visual merchandising standards, maximized product rotation, and conducted regular inventories.
  • Consistently recognized for strong visual merchandising execution to the district.
  • Handled customer relation issues in a professional and timely manner.

Assistant Sales Lead

Justice
10.2014 - 06.2018

Hired on as a seasonal sales associate and promoted into leadership position within the first year.

  • Required to achieve daily sales quota based on comp percentage to LY sales.
  • Consistently obtained the highest customer retention rating for the store tracked by the customer loyalty programs in place.
  • Coached staff on daily activities such as: selling, ordering, system training.
  • Performed opening and closing duties: money drops, paperwork, daily goals.
  • Processed shipments of up to 5,000 units per day.
  • Replenished and maintained both the sales floor and stock room.
  • Led monthly floor sets based on corporate planogram and store inventory levels.
  • Prioritized daily operational tasks to ensure tasks were completed in a timely manner in between customers.

Skills

  • Customer service
  • Multitasking and organization
  • Store operations
  • Visual Merchandising
  • Scheduling
  • Talent Development
  • Problem-solving
  • Sales analysis

Timeline

Customer Experience Manager

Victoria's Secret & PINK
06.2021 - Current

Store Manager

Justice
06.2018 - 12.2020

Assistant Sales Lead

Justice
10.2014 - 06.2018
Baylee Morrison