Bawadharani Prasanna
Toronto,ON
Summary
Results-driven sales and event coordinator with over six years of experience in the textile, hospitality, and media industries. Proven track record of achieving and exceeding sales targets, managing large-scale events, and enhancing customer satisfaction. Skilled in coordinating cross-functional teams, developing promotional strategies, and handling customer communications. Recognized for exceptional multitasking abilities, strong organizational skills, and a commitment to delivering high-quality outcomes under pressure. Adept at utilizing digital tools, including MS Office Suite, and technologies to streamline operations and drive business growth. Maintains a positive attitude, grace under pressure, and the flexibility to adapt to changing event demands. Proven track record in exceeding sales goals, growing business and expanding territories. Accomplished in overseeing day-to-day business operations and fostering relationships with customers and clients for sustained business growth.
Overview
6
6
years of professional experience
Work History
Sales Coordinator
Cinnamon Hotels & Resorts – Maldives Sector
02.2022 - 01.2023
- Managed email communications for four resorts in Maldives, addressing more than 30 queries per day and few complaints from North American, Middle Eastern, European and Asian regions to enhance guest experience
- Organized 45 familiarization trips for international tour operators from key markets in Europe, North and South America, Middle East and Asia to boost sales
- Prepared event presentations using design software to ensure competitive visibility at international fairs held in Dubai, India, France and UK , coordinated travel and accommodation for senior management
- Coordinated with various departments (Food & Beverage, Housekeeping, Front Office) to provide tailored rates and complimentary services, enhancing customer satisfaction
- Maintained and organized 110 yearly contracts and promotional materials for easy reference and streamlined communication
- Awarded the Most Inspiring Employee Award for exceptional multitasking and maintaining a work-life balance under pressure.
Sales & Event Coordinator
Palace Textiles Pvt. Ltd.
12.2019 - 01.2022
- Achieved and exceeded 90% of sales targets monthly; maintained accurate records for annual reports
- Planned and executed events at fairs to promote textile products and increase brand awareness
- Maintained a 98% customer satisfaction rate, measured through online feedback
- Consistently achieved and exceeded sales targets through strategic planning and customer relationship management.
Junior Brand Executive and Event Coordinator
ICL Brands - The Capital Maharaja Group
11.2018 - 11.2019
- Managed the company’s flagship brand, Eva, with an 81% market share, including budgeting, reporting, and social media coordination
- Handled large-scale promotions, such as the 'Eva Shopping Buddies' campaign, with over 2 million participants
- Organized brand launches and sales conferences for 1,000+ attendees, coordinating all aspects from venue to entertainment
- Addressed customer complaints and queries, collaborating with the R&D team to ensure satisfaction
- Led modern trade activations across 15 locations, successfully managing simultaneous events with high customer engagement
- Coordinated social media pages and utilized design tools for promotional activities.
Graduate Trainee (Marketing & Events)
Stein Studios - The Maharaja Group
09.2017 - 09.2019
- Acted as project coordinator for 'Sri Lanka’s Got Talent,' managing logistics for participants, audiences, and live broadcasts
- Organized large-scale TV show audiences, managing up to 50,000 attendees for major events
- Prepared proposals and conducted follow-up call to encourage client participation in programs.
Education
MBA in International Business - International Sales & Marketing
Edith Cowan University
Australia02.2019
Graduate Certificate in Business - Sales & Marketing
Edith Cowan University
Australia02.2018
BBA in Sales & Marketing - Sales & Marketing
SRM University
India06.2017
Skills
- Sales coordination
- Event planning and management
- Customer service
- Digital tools and software proficiency
- (MS Office Suite
- Contract management
- Multitasking
- Problem-solving
- Attention to detail
- Vendor coordination
- Positive attitude
- Grace under pressure
- Sales Reporting
- Goals and performance
- Data Entry
Languages
Fluent in reading, writing, listening and speaking English.
A2 level in French in reading, writing and listening.
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline
Sales Coordinator
Cinnamon Hotels & Resorts – Maldives Sector
02.2022 - 01.2023
Sales & Event Coordinator
Palace Textiles Pvt. Ltd.
12.2019 - 01.2022
Junior Brand Executive and Event Coordinator
ICL Brands - The Capital Maharaja Group
11.2018 - 11.2019
Graduate Trainee (Marketing & Events)
Stein Studios - The Maharaja Group
09.2017 - 09.2019
MBA in International Business - International Sales & Marketing
Edith Cowan University
Graduate Certificate in Business - Sales & Marketing
Edith Cowan University
BBA in Sales & Marketing - Sales & Marketing
SRM University
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