Bari AbdulRahman
Toronto
Summary
Award-winning Senior Sales Executive with nearly 15 years in business consultancy and complex B2B tech sales experience. I am passionate about solving business challenges and empowering Canadian innovators and entrepreneurs to realize their full potential. My career is distinguished by spearheading and scaling cross-functional strategic initiatives, and leading teams towards successful outcomes. I am dedicated to excellence and innovation, upholding the highest standards, and delivering impactful results to stakeholders.
Overview
13
13
years of professional experience
Work History
Senior Account Executive
Amazon Web Services (AWS)
06.2020 - Current
- Co-created the AWS Canadian Startups team at inception and grew it to 60+ FTE.
- Named #1 Account Executive in Revenue-attainment, 3 years in a row (avg. 131.5% attainment).
- Established the Western Canadian Startups market at AWS and grew it from $2.5M ARR to $9.9M ARR (+396% YTD).
- Recipient of the Amazon "Learn and Be Curious" Award across all NAMER Sellers (2022).
- Mentored and onboarded 80% of the Canadian Startups team of Account Executives, Inside Sales Reps and Demand Generation Reps.
Senior Account Executive
Salesforce
12.2013 - 12.2019
- Named amongst "Top Account Executives" across Canada for 3 years in a row based on exceeding attainment of $1.2M/year
- Helped set-up the Sales team in Vancouver; implementing B2B sales best-practices, driving business growth in Western Canada, and scaling the sales team from 3 to 40+ Account Executives.
- Consulted '000s of Canadian start-ups, small and medium sized businesses on how to track, analyze, and improve their sales, service and marketing processes using the Salesforce platform.
- Managed the complete sales process by building strong relationships with C-suite prospect and client opportunities, understanding their business needs and articulating the value proposition of Salesforce's award-winning platform.
- Launched the Salesforce Marketing Cloud Platform in Western Canada, growing local customer-base by 175% in 8 months.
- Recipient of "Salesforce Canada's Culture Trailblazer of the Year Award - FY17" for creating and leading "Outforce Canada" - an LGBTQA employee-resource group promoting diversity and inclusion.
Financial Services Manager (FSM)
Bank Of Montreal (BMO)
12.2012 - 12.2013
- Promoted and sold a wide range of BMO financial vehicles and investment products, ranking top 20% of FSMs across BMO in Canada.
- Established strong and loyal relationships with clients through continuously meeting their demands while building trust and rapport earning the “Client Focus Champion” award.
- Educated customers on BMO products and recommended best solutions that meet their short-term and long-term financial needs.
Business Advisor
PricewaterhouseCoopers (PwC)
09.2011 - 06.2012
- Audited financial assumptions for investment proposals uncovering major inaccuracies in a $1.5 billion proposed project.
- Conducted feasibility studies and financial due-diligence leveraging benchmarking and investigation skills.
- Researched World-renowned business databases to obtain economic and financial indicators that were included in final deliverables to investors.
Education
Honours Bachelor of Commerce -
McMaster University
Hamilton, ON04.2011
Timeline
Senior Account Executive
Amazon Web Services (AWS)
06.2020 - Current
Senior Account Executive
Salesforce
12.2013 - 12.2019
Financial Services Manager (FSM)
Bank Of Montreal (BMO)
12.2012 - 12.2013
Business Advisor
PricewaterhouseCoopers (PwC)
09.2011 - 06.2012
Honours Bachelor of Commerce -
McMaster University
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