Parthosarothy Dasgupta
Toronto,Canada
Summary
Strategic marketing and branding professional with expertise in full stack marketing, direct management, client interfacing, and brand storytelling. Adept at developing integrated campaigns, optimizing digital engagement, and enhancing customer relationship management. Strong background in financial management, time management, status reporting, and stakeholder communication. A critical thinker, visionary, and motivated leader with a track record of delivering high-impact marketing solutions. Known for effective collaboration, relationship management, and communication skills to drive business growth and brand equity.
Overview
8
8
years of professional experience
1
1
Certification
Work History
Branding Intern
Kensington Tours
05.2024 - 09.2024
- Contributed to a rebranding initiative, aligning visual and copy assets with brand strategy
- Assisted in developing pitch decks, improving client engagement by 20%
- Curated high-quality media for the website, enhancing brand consistency and user experience
- Designed mockups for branding across multiple customer touchpoints
- Presented strategic branding recommendations that influenced senior-level marketing decisions
- Created and reconciled status reports, ensuring project alignment with marketing objectives
Senior Brand & Account Manager
VOLUME
03.2020 - 11.2022
- Led cross-functional teams, directly managing designers, strategists, and content creators
- Developed and executed multi-channel marketing campaigns, boosting lead generation by 30%
- Directed website optimization and social media strategies, increasing engagement by 25%
- Managed client relationships, client interfacing, and customer service, maintaining 95%+ satisfaction
- Oversaw budget reconciliation, ensuring effective financial time management for projects worth INR 500K+ annually
- Coached junior team members, fostering skill development and improving creative output
Senior Graphic Designer & Client Servicing Manager
Atthah Infomedia Pvt. Ltd.
04.2016 - 05.2018
- Spearheaded branding initiatives, increasing client retention by 40%
- Managed billing, shipping, and account coordination, ensuring on-time project delivery
- Created motion graphics, animations, and video content, enhancing digital engagement
- Developed strategic pitch presentations, securing five new high-value clients
- Led a team of designers, fostering innovation, organization, and critical thinking in creative solutions
Education
Marketing Management -
Humber College
09-2024
Project Management -
Humber College
01.2023
Program Management -
ICFAI Business School
01.2020
Bachelor of Fine Arts -
Amity University
01.2016
Skills
- Branding & Rebranding
- Marketing Campaign Development
- Full-Stack Marketing
- Direct Management
- Client Interfacing
- Graphic Design & Motion Graphics
- Digital & Social Media Marketing
- Copywriting & Content Development
- Website & Social Media Management
- Budget Reconciliation & Financial Management
- CRM & Client Servicing
- Status Reporting
- Customer Service
- Stakeholder Relations
- Presentation & Pitch Deck Development
- Coaching & Mentorship
- Data-Driven Marketing
- Confident
- Critical Thinker
- Considerate
- Motivated
- Visionary
- Organized
- Committed
- Collaboration
- Relationship Management
- Communication Skills
- Customer Relationship Management
- Negotiation
- Time Management & Flexibility
- Cross-Functional Leadership
Core Skills
Branding & Rebranding, Marketing Campaign Development, Full-Stack Marketing, Direct Management, Client Interfacing, Graphic Design & Motion Graphics, Digital & Social Media Marketing, Copywriting & Content Development, Website & Social Media Management, Budget Reconciliation & Financial Management, CRM & Client Servicing, Status Reporting, Customer Service, Stakeholder Relations, Presentation & Pitch Deck Development, Coaching & Mentorship, Data-Driven Marketing, Confident, Critical Thinker, Considerate, Motivated, Visionary, Organized, Committed, Collaboration, Relationship Management, Communication Skills, Customer Relationship Management, Negotiation, Time Management & Flexibility, Cross-Functional Leadership
Languages
English
Native or Bilingual
Hindi
Native or Bilingual
Certification
- Adobe Certified Expert (ACE) - Adobe.
- Photoshop CC Certification - Adobe.
- Illustrator CC Certification - Adobe.
- HubSpot Content Marketing Certification - HubSpot Academy.
- Social Media Marketing Certification - Hootsuite Academy.
- LinkedIn Learning Certifications in Public Relations and Communication – LinkedIn Learning.
- Google Analytics Individual Qualification (IQ) - Google.
- Google Ads Certification – Google.
Timeline
Branding Intern
Kensington Tours
05.2024 - 09.2024
Senior Brand & Account Manager
VOLUME
03.2020 - 11.2022
Senior Graphic Designer & Client Servicing Manager
Atthah Infomedia Pvt. Ltd.
04.2016 - 05.2018
Marketing Management -
Humber College
Project Management -
Humber College
Program Management -
ICFAI Business School
Bachelor of Fine Arts -
Amity University
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