Summary
Work History
Education
Skills
Timeline
Generic

AVERY BENMERGUI

Summary

Accomplished media professional with a successful track record in meeting and exceeding client expectations. I am passionate about media planning, broadcast buying and digital media. I enjoy developing out of the box media strategies to boost clients’ profile and share of market. Bringing experience in traditional (Print, OOH & Broadcast), digital, and social media, I will help to deliver on KPIs and maintain positive relationships with both clients and vendors.

Work History

Strategy Supervisor

OMD
2019 - 2023
  • Day to Day client lead on national and global accounts
  • Led development and presentation of media plans, pre and post campaign analyses and new business pitches
  • Managed accounts with total billings of $20M
  • Coached, trained and mentored junior staff in planning and buying principles

Media Planner/Buyer

Media Dimensions
2011 - 2019
  • Actively participated in long-range strategic planning for client
  • Led and managed weekly and monthly tracking reports
  • Used 360-degree planning experience to provide best possible options for clients

Media Strategist

McIlroy and King Comms. Inc
2005 - 2011
  • Performed in-depth market research into specific target demographics, psychographics, media habits etc
  • Developed budget control reports, billing and invoice filing systems
  • Analyzed new media and provided in depth POV’s

Host/Busser/Server

Jack Astor’s Bar and Grill
2005 - 2010
  • Greet guests and show them to table
  • Clean up and reset table in timely manner to expedite turnover
  • Provide exceptional service and experience to drive repeat business

Cash and Sales Representative

Roots Canada
2003 - 2004
  • Customer sales, service and cash

Climbing Instructor

Joe Rockheads Indoor Climbing Gym
2002 - 2003
  • Teach, and belay groups of first time climbers
  • Help guests overcome fears and push their own boundaries through physical and mental challenges

Education

Post Graduate Diploma - Advertising

Humber College
Toronto
2003

Diploma - University Arts And Sciences - General Arts And Sciences

Seneca College of Applied Arts And Technology
North York, ON
2001

Skills

  • Product Strategy
  • Operational Efficiency
  • Strategic Partnerships
  • Portfolio Management
  • Teamwork and Collaboration
  • Customer Service
  • Team Leadership
  • Training and Development
  • Strategic Planning
  • Documentation And Reporting

Timeline

Strategy Supervisor

OMD
2019 - 2023

Media Planner/Buyer

Media Dimensions
2011 - 2019

Media Strategist

McIlroy and King Comms. Inc
2005 - 2011

Host/Busser/Server

Jack Astor’s Bar and Grill
2005 - 2010

Cash and Sales Representative

Roots Canada
2003 - 2004

Climbing Instructor

Joe Rockheads Indoor Climbing Gym
2002 - 2003

Post Graduate Diploma - Advertising

Humber College

Diploma - University Arts And Sciences - General Arts And Sciences

Seneca College of Applied Arts And Technology

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AVERY BENMERGUI