Aura Navarro
Executive Producer
Vancouver,BC
Summary
Dynamic leader with a proven track record at NBC Universal Studios, adept in digital media and organizational development. Excelled in enhancing project efficiency by 30% through innovative content development and strategic partnership cultivation. Renowned for exceptional talent acquisition and fostering inclusive, high-performance teams.
Overview
14
14
years of professional experience
Work History
Executive Producer
MECENAS MX
10.2019 - Current
- Made presentations to investors, financiers and other project stakeholders to obtain project funding.
- Supervised creation process to verify on brand, impactful and relevant content.
- Increased overall project efficiency by streamlining communication between creative and technical teams.
- Collaborated closely with directors and other key personnel to develop cohesive artistic visions for each project.
- Championed diversity in hiring practices both behind-the-scenes and on-screen, promoting a more inclusive and representative industry.
- Reviewed finished product to determine quality and readiness for release.
- Secured funding for new projects by cultivating relationships with investors and presenting compelling pitches.
- Spearheaded creative development for projects, leading brainstorming sessions and guiding the team in conceptualization efforts.
- Determined project budgets to estimate and control overall project costs.
- Expanded company''s portfolio of work by diversifying into different genres, formats, and platforms of content production.
- Oversaw all aspects of pre-production, including casting, location scouting, and script revisions to ensure optimal results.
- Selected artists, directors and crew members to work on films, television shows and albums.
- Managed budgets and resources effectively to reduce production costs while maintaining high production value.
- Built strong relationships with clients, fostering a positive working environment and promoting long-term business partnerships.
Sales Executive
NBC Universal Studios
10.2016 - 02.2019
- Developed key partnerships, resulting in increased lead generation and cross-selling opportunities.
- Researched sales opportunities and possible leads to exceed sales goals and increase profits.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Managed pipeline efficiently, prioritizing tasks according to urgency/importance while maintaining focus on long-term objectives.
- Initiated partnerships with complementary businesses to expand reach in target markets through co-marketing efforts or joint ventures.
- Maximized revenue potential by identifying upsell opportunities within existing client base.
- Managed sales promotions and marketing strategies on major social media sites.
- Negotiated favorable contract terms with vendors, resulting in reduced costs and improved profit margins for the company.
- Conducted comprehensive market research to identify emerging trends and opportunities for business expansion.
Creative Strategist
NBC Universal Studios
10.2015 - 08.2016
- Enhanced corporate branding consistency across all touchpoints by implementing unified design guidelines and style guides for internal use.
- Established strong client relationships through effective communication and collaboration, resulting in repeat business opportunities.
- Developed artistic visual products while working within defined technical constraints.
- Collaborated with marketing and advertising teams to maintain brand consistency across campaigns.
- Directed photo shoots for print and digital media, reviewing each element against client standards and expectations.
- Worked with creative teams to develop concept designs for campaigns that resonated with target audiences.
- Monitored progress of projects, keeping on schedule and within budget.
- Developed style guides to promote consistent branding across projects.
- Implemented strategies for promoting campaigns on social media.
Integrated Media Planner
NBC Universal Studios
06.2014 - 09.2015
- Created customized marketing materials to increase product awareness.
- Analyzed data to uncover insights and identify key opportunities to inform strategic decisions.
- Collaborated with cross-functional teams to develop and implement market research strategies.
- Utilized specialized software to capture and process data.
- Tracked key performance indicators to measure success of campaigns.
- Conducted primary and secondary research to better understand customer needs and behaviors.
Business Solutions Specialist
E! Entertainment Television- NBC Universal
04.2013 - 05.2014
- Evaluated employee performance regularly to identify areas of strength or improvement as well as provide constructive feedback for career advancement.
- Conducted thorough market research for informed decision-making and proactive business development opportunities.
- Boosted overall productivity with the optimization of workflows and standard operating procedures.
- Coordinated support responses to customer issues, verifying closure of concerns and correction of deficiencies.
Senior Media Planner
Omnicom Media Group
01.2012 - 03.2013
- Played an integral role in winning new business through participation in pitch presentations highlighting agency expertise in media planning capabilities.
- Mentored junior team members, providing guidance on best practices in media planning and strategy development.
- Collected and analyzed data to periodically evaluate school library media programs for continuous improvement against measurable goals.
- Implemented and maintained automated catalogs, circulation systems and textbook check-out services.
Data Analyst
Omnicom Media Group
06.2011 - 01.2012
- Prepared statistical analysis plans and provided statistical interpretation for graphs, tables and charts.
- Performed data cleaning and data preparation to support high-quality data and catch errors before processing.
- Developed software applications for statistical modeling and graphic analysis to understand data and drive accurate insight.
- Increased efficiency in resource allocation decisions by identifying key drivers of cost variance using multivariate regression techniques.
- Developed predictive models to forecast future trends, enabling proactive business strategies.
- Conducted regular quality control checks on datasets, ensuring data integrity and minimizing errors in subsequent analyses.
- Improved decision-making processes with accurate data analysis and visualization techniques.
- Enhanced business efficiency by identifying trends and patterns in complex datasets.
- Utilized data visualization tools to effectively communicate business insights.
Education
Film & Music Business Program -
UCLA
US08-2024
Marketing & Communications Bachelor Degree -
ITESM
MX05-2012
Fundamentals of Neuroscience Course -
Harvard (Harvard X)
US05-2025
Skills
- Live event production
- Scheduling and timelines
- Staff supervision
- Organizational development
- Digital media
- Content development
- Talent acquisition
- Creative direction
- Storyboarding
- Compliance monitoring
- ROI optimization
- Project planning
- Program scheduling
- Schedule coordination
Languages
English
Full Professional
French
Elementary
Italian
Elementary
Spanish
Native or Bilingual
Software
Shot Grid
Airtable
Pro tools
Logic Pro
WIX
CANVA
Frameio
Fontify
Restream
D-ID
Timeline
Executive Producer
MECENAS MX
10.2019 - Current
Sales Executive
NBC Universal Studios
10.2016 - 02.2019
Creative Strategist
NBC Universal Studios
10.2015 - 08.2016
Integrated Media Planner
NBC Universal Studios
06.2014 - 09.2015
Business Solutions Specialist
E! Entertainment Television- NBC Universal
04.2013 - 05.2014
Senior Media Planner
Omnicom Media Group
01.2012 - 03.2013
Data Analyst
Omnicom Media Group
06.2011 - 01.2012
Film & Music Business Program -
UCLA
Marketing & Communications Bachelor Degree -
ITESM
Fundamentals of Neuroscience Course -
Harvard (Harvard X)
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