Ashok Raj Suburaman Manikandan, MBA
Calgary,Alberta
Summary
Relationship-Oriented B2B and B2C sales leader with 10+years of progressive experience connecting business with exceptional products.Skilled in conducting competitor and Lead analysis, reviewing performance, and optimizing brand availability and visibility.Seeking a challenging role in a dynamic organization.
Overview
15
15
years of professional experience
Work History
Western Regional Sales Representative
DAVTECH Analytical Services (Canada) Inc.
Airdrie, Alberta
05.2024 - Current
- Directed comprehensive sales and service operations across Western Canada, catering to a diverse client base that included over 250 law enforcement agencies and hundreds of workplace testing centers.
- Successfully driving annual sales revenue averaging between $2 million and $2.5 million by implementing targeted sales strategies and fostering strong customer relationships.
- Built and maintained strong, long-term relationships with key clients, including law enforcement agencies and workplace testing centers, ensuring tailored solutions that met specific client needs.
- Certified as a Breath Alcohol Tester (BAT) and as a Police Traffic Laser/RADAR Operator, bringing specialized expertise to support law enforcement clients effectively.
- Possess extensive knowledge of a wide range of products for sales and service, including but not limited to Portable Screeners, Radar, Lidar, ALPR (Automated License Plate Reader), Pelican cases, and Workplace testing devices
Territory Field Manager
OSL Direct
09.2023 - 01.2024
- Performed quality control inspections on phases of field operations.
- Facilitated field operations through supervision and direction of field personnel.
- Monitored personnel performance to identify opportunities for improvement and develop solutions to productivity issues.
- Developed and implemented processes and strategies to achieve operational goals.
- Prepared operational budget and directed proper utilization of company resources to meet objectives.
- Established team priorities, maintained schedules and monitored performance.
- Evaluated employee performance and conveyed constructive feedback to improve skills.
- Predicted and resolved operational bottlenecks, supply and tool shortages.
Client Retention Specialist
Shaw Communications Inc
07.2018 - 11.2022
- Documented details surrounding conversations, complaints, comments and actions taken to assist CRM.
- Engaged with customers to determine needs and present appropriate resolutions.
- Implemented billing, collections and related interfaces to streamline customer retention processes.
- Worked collaboratively with customer service, sales and development teams to resolve complaints and drive experience management.
- Delivered exceptional customer service to every customer by leveraging extensive knowledge of products and services and creating welcoming, positive experiences.
- Responded to customer requests, offering excellent support and tailored recommendations to address needs.
- Educated customers about billing, payment processing and support policies and procedures.
- Trained new personnel regarding company operations, policies and services.
- Assisted Team by creating weekly and monthly KPI reports of their performance using Tableau and Power BI tools.
Lead Sales Analyst
Effective Advisory
02.2016 - 03.2018
- Applied sales forecasting techniques and strategic planning to verify sales and profitability of products, lines and services.
- Developed accurate sales forecasts by analyzing sales feedback and wrote reports for senior leadership.
- Gathered, organized and analyzed data, resolved discrepancies and modeled information.
- Reviewed contracts for accuracy and validity of cost and quote information, contacting customers directly to resolve issues when appropriate.
- Delivered key metrics for sales, credit and warranties to drive success of business.
- Worked with sales team to collaboratively reach targets, consistently meeting or exceeding personal quotas.
- Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
- Gained customer trust and confidence by demonstrating compelling, persuasive and composed professional demeanor.
- Increased sales with execution of full sales cycle processing from initial lead processing through conversion and closing.
Senior Technical Sales Representative
Slovene Solutions
01.2015 - 01.2016
- Provided technical expertise and recommendations to improve systems and processes, establish cost savings and increase productivity.
- Prospected new customers to generate sales leads and increased revenue from existing clients.
- Conducted market analyses and presented findings to product team to develop and enhance product offerings.
- Partnered with marketing team to contribute towards marketing strategy by monitoring competitive products and industry reactions.
- Worked with sales team to collaboratively reach targets, consistently meeting or exceeding personal quotas.
- Managed sales plan activities, promotions and product launches resulting in expanded revenues and branding.
- Maintained sales tracking reports to support operational enhancements and implement corrective actions.
- Worked to develop network by identifying and pursuing new leads, attending industry events, and building rapport with clients.
- Interacted with problematic accounts, helping to build lasting rapport and boosting revenue opportunities.
- Worked closely with commercial operational departments to schedule targeted promotional campaigns.
Data Analyst/Vendor Management Analyst
Amazon.Inc
02.2010 - 08.2012
- Documented effective and replicable methods for extracting data and organizing data sources.
- Collaborated with business-unit leaders to identify and prioritize problems.
- Analyzed data to identify root causes of problems and recommend corrective actions.
- Provided technical support for troubleshooting analytics and reporting issues.
- Generated standard and custom reports to provide insights into business performance.
- Designed and developed data pipelines to acquire, clean and process data.
- Developed and implemented data governance policies and procedures.
- Deployed predictive analytics models to forecast future trends.
- Utilized data visualization techniques to present and explain complex data sets.
- Updated scripts and queries to extract and analyze data from multiple sources.
- Created dashboards to monitor and track key performance indicators.
Education
MBA - Business Administration
James Cook University
Townsville, QLD06.2013
Bachelor of Arts - Computer Applications Development
Sankara Deemed University
Kancheepuram, TN06.2008
Skills
Client Development and Retention
- Microsoft Office
- Customer Retention Strategies
- Issue and Complaint Resolution
- Sales Report Generation
- Sales Lead Generator Analysis
- Solution Selling
- Sales Experience
- Workforce Management
- Business Development
- Performance Management
- Salesforce Management
Timeline
Western Regional Sales Representative
DAVTECH Analytical Services (Canada) Inc.
05.2024 - Current
Territory Field Manager
OSL Direct
09.2023 - 01.2024
Client Retention Specialist
Shaw Communications Inc
07.2018 - 11.2022
Lead Sales Analyst
Effective Advisory
02.2016 - 03.2018
Senior Technical Sales Representative
Slovene Solutions
01.2015 - 01.2016
Data Analyst/Vendor Management Analyst
Amazon.Inc
02.2010 - 08.2012
MBA - Business Administration
James Cook University
Bachelor of Arts - Computer Applications Development
Sankara Deemed University
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