Ashly Hershfield
San Jose
Summary
Acclaimed sales leader with 15+ years of experience in mid-market and enterprise sectors, specializing in revenue growth and team development. Expertise in executing complex go-to-market strategies in cloud, security, and infrastructure. Consistently exceeds performance targets and influences CxO-level decisions in competitive environments.
Overview
18
18
years of professional experience
Work History
Executive Operations & Family Caregiving (Concurrent)
Self Employed
San Jose
04.2022 - Current
- Operated full-time caregiving responsibilities in parallel with senior enterprise sales leadership
- Led complex operational planning, healthcare coordination, and multi-stakeholder decision-making with executive rigor
- Further sharpened prioritization, risk management, negotiation, and leadership under pressure
- Maintained continuous market engagement and professional development
- Managed budgets to ensure financial sustainability of projects and operations.
Regional Sales Manager, Named Accounts
Thales Digital Identity & Security - Cloud Protection Licensing
San Francisco Bay Area
10.2016 - 07.2024
- Responsible for all aspects of strategy creation, sales account management, and implementation for 40 Fortune 2000 customers
- Led Southwest team in individual quota attainment in 2023; exceeded quota in 2024 at 229% by end of Q2
- Drove 22% revenue increase through product cross-sell initiatives; led team of 6 to 115% quota acceleration in 2022
- Built and sustained CxO-level relationships; partnered with OEMs and ecosystem partners to execute go-to-market strategies
- Collaborated cross-functionally with Professional Services, Solutions Architects, Product Management, and Legal to solve customer challenges and increase retention
- FY2019-2020: Awarded Global MVP, Americas Inside Sales; contributed to $15M in team sales and grew personal territory from $0 to $2.5M
Regional Sales Manager, Northern CA & Nevada
Lenovo
San Francisco Bay Area
07.2015 - 07.2016
- Selected to represent Women in Tech through written and speaking engagements supporting K-12 STEM initiatives
- Closed $1M+ infrastructure deal with University of California, Berkeley
- Partnered with Global Marketing to produce a published SLED case study highlighting business impact
Regional Sales Manager, Northern CA
Sterling Computers - Advanced Technology Group (ATG)
San Francisco Bay Area
08.2013 - 07.2015
- Developed relationships with 110 new clients and exceeded sales targets by 20%
- Implemented best-practice services for public sector clients, reducing costs by 15% and increasing customer satisfaction scores by 55%
Regional Sales Manager, Northern CA
Dell Technologies (Wyse Technology Acquisition)
San Francisco Bay Area
03.2008 - 01.2013
- Built deep understanding of C-suite priorities driving enterprise decision-making
- Secured $800K win with Boulder School District
Education
Bachelor of Arts - Psychology
University of California, Riverside
12-2010
Skills
- Strategic value selling
- Consultative sales
- Customer success management
- Multi-vendor strategy
- Project management
- Cross-functional collaboration
- Strategy development and execution
- Cloud platforms: AWS, GCP, Azure
- Account management
- Market analysis
- Strategic planning
- Revenue growth strategies
- Stakeholder engagement
- Sales forecasting techniques
- Lead generation strategies
- Negotiation tactics
- IT models: IaaS, PaaS, P2P, SaaS
- CRM and analytics: Salesforce, data mining and analytics
- Adaptability skills
- Communication proficiency
- Problem-solving abilities
- Active listening skills
- Time management expertise
Hobbies and Interests
- Golf
- Rowing
- Art
- Research
- Competition
Languages
English, Expert
Timeline
Executive Operations & Family Caregiving (Concurrent)
Self Employed
04.2022 - Current
Regional Sales Manager, Named Accounts
Thales Digital Identity & Security - Cloud Protection Licensing
10.2016 - 07.2024
Regional Sales Manager, Northern CA & Nevada
Lenovo
07.2015 - 07.2016
Regional Sales Manager, Northern CA
Sterling Computers - Advanced Technology Group (ATG)
08.2013 - 07.2015
Regional Sales Manager, Northern CA
Dell Technologies (Wyse Technology Acquisition)
03.2008 - 01.2013
Bachelor of Arts - Psychology
University of California, Riverside