Ashley L. Bratt
Business & Education Consultant
London
Summary
Results-oriented sales leader with a proven record of accomplishment in the medical aesthetics industry, specializing in B2B and B2C sales of medical skincare and aesthetic treatments. Entrepreneurial mindset with expertise in planning and executing comprehensive business development strategies to achieve sales targets and ensure customer satisfaction. Proven ability to build strong relationships with key opinion leaders (KOLs), medical professionals, and stakeholders in the dermatology and plastic surgery sectors. Seeking an Aesthetic Business Partner role at Galderma to leverage expertise in aesthetics, product knowledge, team leadership, and market development to drive growth within their Aesthetics division in the Southwestern Ontario region.
Overview
17
17
years of professional experience
17
17
years of post-secondary education
Work History
BUSINESS DEVELOPMENT REPRESENTATIVE & EDUCATION CONSULTANT
L’ORÉAL CANADA
Southwestern, Ontario
01.2018 - Current
- Successfully implement sales strategies to open new business partnerships while fostering existing partnerships to achieving sales targets in designated territory.
- Increased territory sales growth year-over year since 2018 with sales increasing on average 10%-30% each year.
- Mastered scientific product knowledge and clinical studies to confidently medical detail physicians within each account.
- Demonstrate chemical peel protocol and train medical aesthetic professionals on how to carry out each step of the peel protocol.
- Obtained a strong customer focus in order to build relationships with all personnel involved in the clinic’s business.
- Plan successful skincare events in clinic to boost sell-through.
- Strategically plan product promotions in order to boost sales while not over-discounting.
- Participate at medical aesthetic conferences within the dermatology and plastic surgery industry.
- Answering physicians’ questions on the science of the products and on how to boost clinic profitability by becoming a partner.
- Work well independently to manage sales territory while collaborating with the entire sales team and Regional Manager to share best practices.
- Proficient with Veeva, Salesforce, SAP, Concur, Retail Link, Outlook, Excel, Word and PowerPoint.
- Utilizing all these tools to analyze territory sales, keep track of budgets and create captivating presentations to deliver brand messaging to outside partners.
BUSINESS DEVELOPMENT REPRESENTATIVE & EDUCATION CONSULTANT
L’ORÉAL CANADA
01.2015 - 01.2017
- Successfully implemented sales strategies to open new business partnerships throughout Ontario and British Columbia.
- Account Manager for all Spas and Hudson Bay locations across both territories.
- Mastered product knowledge to develop educational tools on brand content and deliver as the team’s Lead Educator for Decléor Canada.
- Travelled to Paris, France to work with the international educators and assist with adapting education content for the Canadian market.
- Created key marketing tools customized to meet the needs of the account, brand events, or attract a potential partner.
- Organized, planned, and hosted large educational seminars with audiences of over 50 people.
Business Development Manager & Laser Device Trainer (Alma Lasers)
Smooth Spot Laser
, Ontario
01.2012 - 01.2015
Public Relations Specialist
Beauty by Demand
01.2012
Administrative and Communications
Dillon Consulting
01.2010 - 01.2012
Lead Aesthetician
Thigh-Na-Mara Resort-Grotto Spa
01.2008 - 01.2009
Education
Project Management -
University of Toronto
Toronto, ON 05.2001 - 01.2014
Associates Degree - Public Relations
Humber College
01.2009 - 01.2012
Diploma - Aesthetics
St. Clair College
01.2006 - 01.2007
Skills
- Sales expertise
- Communications
- Problem Solving
- Relationship Building
- Engaging presentation skills
- Client account management
- Team leadership
- Customer Service
- Social media engagement
- Strategic creative planning
- Organizing successful events
- Medical Detailing
- Sales trend analysis
- Expense tracking and analysis
Personal Information
Hobbies: Aesthetics & Cosmetics, Design, Health & Wellness
Timeline
BUSINESS DEVELOPMENT REPRESENTATIVE & EDUCATION CONSULTANT
L’ORÉAL CANADA
01.2018 - Current
BUSINESS DEVELOPMENT REPRESENTATIVE & EDUCATION CONSULTANT
L’ORÉAL CANADA
01.2015 - 01.2017
Business Development Manager & Laser Device Trainer (Alma Lasers)
Smooth Spot Laser
01.2012 - 01.2015
Public Relations Specialist
Beauty by Demand
01.2012
Administrative and Communications
Dillon Consulting
01.2010 - 01.2012
Associates Degree - Public Relations
Humber College
01.2009 - 01.2012
Lead Aesthetician
Thigh-Na-Mara Resort-Grotto Spa
01.2008 - 01.2009
Diploma - Aesthetics
St. Clair College
01.2006 - 01.2007
Project Management -
University of Toronto
05.2001 - 01.2014
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