Ashley Hemmings
Calgary
Summary
Adept at leveraging data analytics and relationship-building skills, I've driven significant account growth at Old Dutch Foods. By focusing on client satisfaction and strategic planning, I've enhanced customer loyalty and forged strong partnerships. My background includes successfully coordinating product launches and sales strategies, demonstrating a blend of market knowledge and negotiation prowess.
Overview
7
7
years of professional experience
Work History
Key Account Manager
Old Dutch Foods
04.2022 - Current
- Manage a portfolio of 7 key gas and convenience accounts, driving product sales and fostering strong client relationships to ensure ongoing revenue growth.
- Lead the listing of new Old Dutch products, ensuring optimal product placement and promotional strategies to maximize product visibility and adoption.
- Oversee the execution of sales promotions, managing in-store displays and coordinating marketing initiatives to boost product sales and enhance customer engagement.
- Develop and optimize planograms to ensure effective product placement, driving increased sales while meeting the unique needs of each account.
- Collaborate with clients to design custom contests and incentives that increase store sales and encourage product turnover.
- Manage financials for assigned accounts, tracking budgets, analyzing sales data, and ensuring profitability by optimizing product assortments and promotional strategies.
Bakery Specialist
Weston Foods
01.2020 - 04.2022
- Spearheaded bakery staff training during new store openings, ensuring seamless integration of Weston's frozen products with expert guidance on preparation and execution.
- Drove product excellence by conducting in-depth in-store audits, optimizing planograms, ensuring product freshness, and uncovering merchandising opportunities to boost sales.
- Partnered with the Key Account Manager to craft compelling contracts and presentations, actively supporting sales initiatives to enhance client relationships and fuel business growth.
- Led product launches, coordinating with store teams to ensure successful rollouts and optimal product placement for maximum visibility.
- Monitored sales performance and provided actionable insights to improve product positioning, drive customer engagement, and increase profitability.
Sales Representative
Core-Mark
01.2018 - 12.2019
- Managed a sales territory from Calgary North to Banff, driving growth by selling Core-Mark programs to convenience and gas stores.
- Built and maintained strong relationships with key store owners and managers, ensuring repeat business and long-term partnerships.
- Responsible for forecasting, taking orders, and optimizing product assortment to meet client needs and maximize sales.
- Provided exceptional customer service, addressing client inquiries, resolving issues, and delivering tailored product solutions.
- Conducted regular store visits to monitor inventory, ensure product availability, and support in-store merchandising for increased sales.
Education
Business Diploma -
SAIT Polytechnic
Calgary, Alberta04-2018
Skills
- Relationship Building & Client Management
- Sales & Negotiation Skills
- Market & Product Knowledge
- Data Analysis & Forecasting
- Problem-Solving & Strategic Planning
Languages
English
Native or Bilingual
Timeline
Key Account Manager
Old Dutch Foods
04.2022 - Current
Bakery Specialist
Weston Foods
01.2020 - 04.2022
Sales Representative
Core-Mark
01.2018 - 12.2019
Business Diploma -
SAIT Polytechnic
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