Summary
Overview
Work History
Education
Skills
References
Timeline
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Ashley Cunningham

Guelph,Canada

Summary

Top-performing Sales Representative at MOVATI Athletic, with a proven record of exceeding sales targets. Skilled in aligning brand messaging with customer needs, delivering exceptional customer experiences, and contributing to business growth. Eager to transition into a dynamic marketing role within the fitness industry, where I can bring my creativity to life through engaging content that will inspire.

Overview

13
13
years of professional experience

Work History

In-club Marketing Specialist

Movati Athletic Guelph
Guelph, Ontario
11.2023 - Current
  • Responsible for creating engaging social media content on MOVATI Guelph's Instagram platform.
  • Implement and follow a marketing calendar to ensure a constant presence through daily posts
  • Collaborate with various departments to promote the MOVATI experience
  • Increase online presence through engaging content to build relationships and awareness
  • Support brand alignment initiatives to ensure cohesive marketing across all communication platforms

Account Representative

Movati Athletic
Guelph, Ontario
08.2022 - Current
  • Deliver exceptional customer service with prospective and current members by assisting them in meeting their health and fitness goals
  • Excellent understanding of competitors and overall market to drive sales
  • Exceed monthly sales objectives through quality recommendations and up-selling various services offered
  • Manage member accounts, handle customer inquiries to ensure everyone feels welcome
  • Consistently remain in the top 10 for sales across 17 MOVATI locations
  • Promote marketing campaigns with prospects through email, phone and text

Customer Service and Sales Associate

Sport Chek Stone Road Mall
Guelph, Ontario
05.2019 - Current
  • Assist in planning and executing weekly promotional events with correct signage
  • Ensure merchandise is displayed in a visually appealing manor to create customer awareness
  • Communicate effectively with other departments to ensure customer satisfaction and loyalty
  • Train new staff to meet and exceed company standards and expectations
  • Create customer loyalty by providing excellent customer service

Gymnastics Coach/ Camp Counselor

Guelph Saultos Gymnastics
Guelph, Ontario
09.2012 - 12.2022
  • Provided gymnastics programming to young athletes (ages 18 months - 12 years) to support their physical, emotional, and social development
  • Trained new staff with thorough hands-on learning initiatives and helpful techniques
  • Took initiative to plan and lead lessons and events including birthday parties, camp excursions and other various activities
  • Offered ongoing feedback to both children and families to create member satisfaction

Corporate Account Executive

Cosmos Sports and Entertainment
Mississauga, Ontario
01.2022 - 08.2022
  • Supported and executed brand proposals and marketing overviews in a timely fashion
  • Drove B2B partnerships through lead generation via various corresponding tactics
  • Collaborated with various departments to ensure a professional marketing plan customized to each client from beginning to end
  • Communicated with industry professionals to build a strong clientele and create valuable connections through weekly sales calls and progress updates
  • Maximized sales opportunities through negotiation tactics

Office Administration

Guelph Saultos Gymnastics
Guelph, Ontario
04.2019 - 03.2020
  • Provided customer service through various channels while maintaining strong and personable client relationships
  • Registered members for programs and various events
  • Managed phone calls and correspondence (email, letters, packages) and submitted timely reports/projects as assigned

Education

Postgraduate Certificate - Sport and Event Marketing

George Brown College
Toronto, ON
01-2022

Bachelor of Commerce - Marketing Management

University of Guelph
Guelph, ON
04-2020

Skills

  • Relationship building
  • Time management
  • Customer service excellence
  • Problem solving
  • Multitasking skills
  • Social platform awareness
  • Critical thinking skills
  • Attention to detail
  • Creativity
  • Team collaboration

References

Available upon request.

Timeline

In-club Marketing Specialist

Movati Athletic Guelph
11.2023 - Current

Account Representative

Movati Athletic
08.2022 - Current

Corporate Account Executive

Cosmos Sports and Entertainment
01.2022 - 08.2022

Customer Service and Sales Associate

Sport Chek Stone Road Mall
05.2019 - Current

Office Administration

Guelph Saultos Gymnastics
04.2019 - 03.2020

Gymnastics Coach/ Camp Counselor

Guelph Saultos Gymnastics
09.2012 - 12.2022

Postgraduate Certificate - Sport and Event Marketing

George Brown College

Bachelor of Commerce - Marketing Management

University of Guelph
Ashley Cunningham