Ashima Jaswal
Toronto,ON
Summary
Proven track record in enhancing brand recognition and customer satisfaction, notably at Regal Security. Excelled in content development and project management, boosting user engagement and sales revenue. Skilled in media relations and fostering positive team cultures, demonstrated ability to innovate and drive results through strategic communication and empathetic customer service.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Assistant Communications Manager
Regal Security
Toronto, ON
03.2022 - Current
- Developed compelling content for company website and social media channels, driving user engagement and conversions.
- Created compelling visual assets for use across multiple platforms, enhancing brand consistency and recognition.
- Trained junior team members in best practices for public relations and corporate communications, increasing overall department effectiveness.
- Negotiated favorable contracts with external vendors for services such as event planning or graphic design, reducing overall project costs while maintaining high-quality results.
- Leveraged social listening tools to stay informed about relevant industry trends and inform communication strategy adjustments as needed.
- Evaluated existing communication strategies and made data-driven recommendations for improvement, resulting in increased overall effectiveness.
- Developed communications strategies to drive forward progress in public relations.
- Coordinated advocacy relations meetings and prepared necessary materials in advance.
- Spearheaded employee engagement initiatives, fostering a positive workplace culture and boosting retention rates.
- Innovated new approaches to storytelling by utilizing multimedia platforms such as video or podcasts.
Customer Service Sales Representative
Park Inn by Radisson
Toronto, ON
11.2021 - 07.2022
- Boosted sales revenue by identifying customer needs and recommending appropriate products or services.
- Built rapport with customers through empathetic listening and understanding their unique needs or preferences.
- Increased customer satisfaction by addressing and resolving complex issues effectively.
- Managed high call volume, ensuring timely response and effective resolution to all customer concerns.
- Reduced wait times through efficient call handling, enhancing overall customer satisfaction rates.
- Developed a comprehensive knowledge of product offerings to better assist customers with informed recommendations.
- Supported team members during peak periods by sharing workload and providing guidance when needed.
- Contributed to positive team culture, driving motivation and productivity among peers.
Education
Bachelors Of Business Administration - Marketing
Seneca College of Applied Arts And Technology
North York, ON04.2024
Skills
- Brand Messaging
- Internal Communications
- Content Development
- Press releases
- Website Maintenance
- Project Management
- Media Relations
- Marketing Communications
- Speech Writing
Languages
English
Full Professional
Punjabi
Native or Bilingual
French
Limited Working
Certification
QuickBooks certified
CMRAO licence
Timeline
Assistant Communications Manager
Regal Security
03.2022 - Current
Customer Service Sales Representative
Park Inn by Radisson
11.2021 - 07.2022
Bachelors Of Business Administration - Marketing
Seneca College of Applied Arts And Technology