Summary
Overview
Work History
Education
Skills
Awards Certificates
Affiliations
Languages
References
Timeline
Generic

Arianna Falkenstein

Regina,Sk

Summary

Creative Marketing Manager with experience in online marketing campaigns, newsletter communications, and creatives for Medical Aesthetics. Solid understanding of digital marketing and website analytics as well as ecommerce and event planning.

Willingness to learn and dive deep into education on products and services provided by the company. Adept at creating custom tailored campaigns that cultivate a strong online and in-clinic community while sticking with consistent branding parameters.

Highly-motivated employee with a desire to take on new challenged. Strong work ethic, disciplined, adaptability and exceptional interpersonal skills. Trustworthy and dependable!

Overview

5
5
years of professional experience

Work History

Marketing Manager

Bare Envy Laser & Massage
09.2023 - Current
  • Generated ideas to increase sales through creative promotions.
  • Managed social media accounts and campaigns.
  • Performed market analysis to better understand target audiences.
  • Created content for promotional materials, including brochures, flyers, and websites.
  • Developed and implemented marketing plans for new products.
  • Designed graphics and logos for advertisements, newsletters, and other marketing collateral.
  • Planned events such as webinars or seminars to engage customers.
  • Collaborated with internal teams on product launches and advertising strategies.
  • Organized trade shows and exhibitions to promote brand awareness.
  • Monitored competitors' activities to keep up with industry trends.
  • Coordinated with external vendors to produce promotional items such as t-shirts and mugs.
  • Evaluated the effectiveness of marketing campaigns using analytics tools.
  • Worked with management team to oversee and monitor marketing strategy.
  • Evaluated and reported on campaign performance to relevant stakeholders and leadership across organization.
  • Planned and facilitated meetings to share marketing plans and explain future business goals.

Contract Employee

Bare Envy Laser & Massage
01.2023 - Current
  • Ensured compliance with professional standards, applicable laws and regulations related to the profession.
  • Conducted post-treatment consultations with patients regarding home exercise programs or any other necessary instructions.
  • Assisted patients in setting realistic goals based on their physical condition and lifestyle habits.
  • Educated clients on the benefits of therapeutic massage, self-care techniques and lifestyle changes to improve their overall health.
  • Demonstrated knowledge of anatomy, physiology and pathology to assess client's needs.

Remedial Massage Therapist

Arianna’s Massage Therapies
01.2019 - Current
  • Ensured compliance with professional standards, applicable laws and regulations related to the profession.
  • Conducted post-treatment consultations with patients regarding home exercise programs or any other necessary instructions.
  • Assisted patients in setting realistic goals based on their physical condition and lifestyle habits.
  • Educated clients on the benefits of therapeutic massage, self-care techniques and lifestyle changes to improve their overall health.
  • Demonstrated knowledge of anatomy, physiology and pathology to assess client's needs.
  • Maintained accurate records of patient care services including assessments, evaluations and progress notes.
  • Managed multiple patient cases simultaneously while maintaining an organized work schedule.
  • Assessed client needs and developed individualized treatments plans to address the specific health needs of each client.
  • Provided professional massage therapy services for clients, including Swedish and deep tissue massage techniques.

Education

Remedial Massage Therapy - Registered Massage Therapy

Western College of Remedial Massage Therapies
Regina, SK
01.2019

Some College (No Degree) - Psychology

First Nations University Faculty of Arts
Regina, SK

Some College (No Degree) - Psychology

University of Western Ontario- Visiting Student
London, ON

Skills

  • Canva Pro
  • Squarespace Ecommerce website
  • Meta
  • Reels for Instagram and Facebook
  • GoDaddy Website & Marketing Suite
  • Web Analytics
  • SEO
  • Marketing Emails (Constant Contact & Squarespace)
  • Website design (Squarespace, Square, Canva, GoDaddy)

Awards Certificates

  • Standard First Aid/CPR/AED Level C, 04/2022
  • Blue Moose Social Media Certificate, 2023

Affiliations

  • Music
  • Gardening
  • Dog Owner
  • Weightlifting

Languages

English
Native/ Bilingual
French
Limited

References

References available upon request.

Timeline

Marketing Manager

Bare Envy Laser & Massage
09.2023 - Current

Contract Employee

Bare Envy Laser & Massage
01.2023 - Current

Remedial Massage Therapist

Arianna’s Massage Therapies
01.2019 - Current

Remedial Massage Therapy - Registered Massage Therapy

Western College of Remedial Massage Therapies

Some College (No Degree) - Psychology

First Nations University Faculty of Arts

Some College (No Degree) - Psychology

University of Western Ontario- Visiting Student

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Arianna Falkenstein