Overview
Work History
Skills
Affiliations
Timeline
Generic
April a. toledo

April a. toledo

Los Angeles

Overview

21
21
years of professional experience

Work History

Store Manager & Social Media Manager

Vulture Culture Oddities
Burbank
04.2023 - 01.2025
  • Responsible for the operations of a small oddities & taxidermy prop shoppe.
  • Greeting and assisting customers find unique and desired items.
  • Handled emails with customers and vendors.
  • Hiring and training a small staff.
  • Create organic connections with both customers and staff.
  • Handle monthly scheduling, making sure day-off requests were granted when possible.
  • Kept inventory and curated restock and new items on Faire.com
  • Worked closely with owners to ensure we were on schedule for taxidermy orders, inventory and paydays.
  • Curated all platforms for a new small business, published on all social platforms, tracked stats, and engaged with our customers.
  • Managing our three main social platforms, Facebook, Instagram, Tiktok.
  • Research current and relevant trends for social strategy.
  • Created content, including photos and video.

Social Media Manager

WTG Enterprises, LLC
Beverly Hills
08.2019 - 02.2023
  • Responsible for creating content, publishing on all social platforms, tracking stats, and engaging with The Freak Brothers in brand voice.
  • Managing our three main social platforms, Facebook, Instagram, Twitter.
  • Research current and relevant trends for social strategy.
  • Work closely with the marketing leads to strategize social campaigns to promote audience growth leading to Season 1 launch, throughout Season 1 and into Season 2 preparation.
  • Design and create new and engaging content for The Freak Brothers socials.
  • Daily social postings to all of our platforms, main focus on Instagram.
  • Write copy, including copy for paid Ads.
  • Merch photographer for lifestyle shots.
  • Interacting with the Freak audience in a fun and engaging manner.
  • Working with outside companies on collaborations.
  • Work with marketing heads to re-brand the Freak Brothers social layout, leaning more on the history of The Freak Brothers and cannabis lifestyle.

Brand Manager for BEASTgoodr

goodr, Inc.
Los Angeles
04.2017 - 06.2019
  • Managed and successfully launched the second vertical for BEAST goodr sunglasses focusing on Crossfit.
  • My role included product development, concept development based on consumer insights, product optimization with operations.
  • Working closely with CEO and all departments to ensure successful launch dates.
  • Effectively penetrating the market and always staying true to brand voice.
  • Develop new product launches from infancy to launch date.
  • Social Media Manager. Consumer engagement, communication and support.
  • Copywriter. Staying true to brand voice for website and social sites.
  • Advise on product development, advancement and improvements.
  • Assisted with product forecasting and budget tracking.
  • Competitor analysis. Report on advancements and features of all known competitors.
  • Ability to proficiently multi-task. Product launches, social media, partnerships, event/expo planning, internal/external meetings.
  • Leading Ambassador program of 100+.

Legal Clerk

SOUKUP & SCHIFF
Encino
06.2004 - 01.2018
  • Managed multiple legal tasks for a boutique firm in Encino, such as preparation and filing of legal documents, correspondence, court orders and judgments.
  • Managed the accounting and billing for the firm.
  • Prepared for trial by preparing trial briefs, exhibits, subpoenas, evidence, and motions.
  • Maintained calendar for court dates, and meetings.
  • Reviewed and filed pleadings, petitions, and other documents.
  • Protected firms by keeping client information confidential.
  • Assisted the attorneys at trial or at depositions.
  • Prepared correspondence.
  • Organized filing system.
  • Answered and directed calls.
  • Trained new clerks in legal clerk procedures.
  • Monitor incoming and outgoing mail.
  • Knowledge of shipping via FedEx, UPS, and USPS.
  • Scheduled meetings and travel.
  • Manage monthly billing cycle of all client billing, payments, payroll, purchase orders, legal invoices, statements, etc.
  • Maintaining and organizing records.
  • Manage late payment processes.
  • Continuing to improve the monthly billing process.

Skills

  • Apple and Windows savvy
  • Proficient in Microsoft Office
  • Word
  • Excel
  • Outlook
  • Spreadsheets
  • G-Suite
  • Slack
  • Photoshop
  • Asana
  • Hootsuite
  • Zendesk
  • Mondaycom

Affiliations

  • I'm an avid runner, hiker & crossfitter. I promise i won't talk about crossfit unless you ask.

Timeline

Store Manager & Social Media Manager

Vulture Culture Oddities
04.2023 - 01.2025

Social Media Manager

WTG Enterprises, LLC
08.2019 - 02.2023

Brand Manager for BEASTgoodr

goodr, Inc.
04.2017 - 06.2019

Legal Clerk

SOUKUP & SCHIFF
06.2004 - 01.2018

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April a. toledo