Annyatama Bhowmik
San Diego
Summary
With over 4 years of experience in digital marketing, content strategy, and social media management, consistently delivering measurable growth and making a significant impact on brands. Expertise lies in utilizing SEO, PPC, influencer marketing, and performance analytics to optimize campaign success. Possesses strong skills in administrative support, research, and project coordination, ensuring seamless execution of marketing initiatives. Proficient in WordPress, ENPS, Microsoft Office Suite, and data analytics tools for content optimization and operational efficiency. Highly organized and adaptable, thriving in deadline-driven and fast-paced settings. Approaches problem-solving with a proactive mindset.
Overview
9
9
years of professional experience
Work History
Director of Digital Marketing & Social Media
One America News Network
04.2023 - 11.2024
- Develop and implement digital marketing strategies to drive brand visibility
- Oversee social media content, paid ads, and engagement across multiple platforms
- Analyze key metrics to optimize campaign performance
- Lead a team to enhance content creation, community management, and brand storytelling
Digital Content Writer & Marketing
One America News Network
10.2022 - 04.2023
- Created SEO-optimized content and news articles for web and newsletters
- Managed social media engagement, breaking news updates, and audience interaction
- Edited and proofread content while ensuring brand voice consistency
Research Coordinator
Marcus Evans
08.2021 - 02.2023
- Conducted market research to identify potential business opportunities
- Managed relationships with senior executives and key stakeholders
Associate & In-Store Visual Merchandiser
Superdry LLC
05.2021 - 08.2021
- Led store operations, sales training, and customer service initiatives
Analyst
ANZ Banking Group
12.2016 - 09.2018
- Managed loan processing, compliance checks, and client relationships
Assistant Department Manager
Future Retail Pvt Ltd
04.2016 - 12.2016
- Oversaw sales strategies, team training, and stock management
Education
Certification in Digital Marketing -
University of Georgia
08.2020
Postgraduate Diploma in Management -
Calcutta Business School, India
Kolkata, West Bengal05.2016
B.A. - English
Calcutta University, India
Kolkata, West Bengal01.2013
Skills
- Digital Marketing
- Social Media Strategy
- Content Creation
- SEO
- Paid Advertising
- Analytics
- Administrative Coordination
- Research Coordination
- Microsoft Office
- WordPress
- ENPS
- Online advertising
- Digital marketing campaigns
- Web analytics
- Data analysis
- Teamwork
- Adobe creative suite
- Multitasking Abilities
- Partnership marketing
- Brand promotion
- Direct marketing
- Google analytics
- Social media marketing
- Sales promotion
- Brand development
- SEO activities
- Team recruiting and hiring
- Content development
- Marketing strategy
- Market trends analysis
Additional Details
Authorized to work in the U.S. (GC-EAD), English, Hindi, Bengali, Open to opportunities
Hobbies and Interests
- Music
- Travel
- Cooking
- Fitness
Profile Snapshot
Results-driven marketing leader eager to contribute expertise in digital strategy, audience engagement, and operational efficiency to meet business needs. Adept at leveraging SEO, paid advertising, and content marketing to drive brand growth and online visibility. Proven ability to lead cross-functional teams, optimize workflows, and manage high-priority projects in fast-paced environments. Strong background in administrative operations, campaign execution, and stakeholder collaboration. Versatile in strategic decision-making, team leadership, and analytical acumen to deliver measurable business impact.
Languages
English
Full Professional
Hindi
Professional Working
Bengali
Full Professional
Timeline
Director of Digital Marketing & Social Media
One America News Network
04.2023 - 11.2024
Digital Content Writer & Marketing
One America News Network
10.2022 - 04.2023
Research Coordinator
Marcus Evans
08.2021 - 02.2023
Associate & In-Store Visual Merchandiser
Superdry LLC
05.2021 - 08.2021
Analyst
ANZ Banking Group
12.2016 - 09.2018
Assistant Department Manager
Future Retail Pvt Ltd
04.2016 - 12.2016
Certification in Digital Marketing -
University of Georgia
Postgraduate Diploma in Management -
Calcutta Business School, India
B.A. - English
Calcutta University, India
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