Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.
Overview
16
16
years of professional experience
1
1
Certification
Work History
Sr. Director Loblaw Brands
Loblaw Companies
11.2012 - Current
Develop and drive business strategies for a top Canadian retail brand including President's Choice with a portfolio value of $3B in retail sales. Categories of focus in role have been meat, seafood, deli & produce
Create and ensure execution of annual product plan value of $50M in new to meet consumer and divisional business partner needs
Lead and inspire medium sized product team to boldly discover to deliver the new, next and never been done products while maintaining a healthy base portfolio
Delivered strong growth on strategic platforms within 10 years building the Free From "antibiotic-free" program from 30M to 400M in retail sales while partnering with marketing to drive communications support
Consistent delivery of customer centric summer and holiday season innovations, with focus on base principles, brand tiering with purpose
Built strategic partnerships with vendor community to future proof and deliver on our innovation and base business needs
Skilled at working independently and collaboratively in a team environment.
Director Pricing and Promotions
Loblaw Companies
01.2011 - 11.2012
Strategic planning for national and regional promotion programming for Real Canadian Superstore retail division 120 stores, representing fresh food categories increasing profitability mix and driving traffic
Collaboration and communication within matrix organizational environment across 5 major category departments for two regions within Ontario and Western Canada
Director Merchandising and Operations
Loblaw Companies
09.2009 - 01.2011
Developed merchandising and operations standards and training programs, for discount division formats, over 250 stores, to create consistency in delivery of experience and expectations for retail stores for meat and seafood categories
Organized and created consistent frequency of communications for retail merchandising programming fostering two way communication with merchandising teams
Created ROI and business cases for capital fixture requirements to advance and improve store presentation and product delivery
Self-motivated, with strong sense of personal responsibility
Director of Merchandising No Frills National
Loblaw Companies
04.2007 - 09.2009
Developed strategic and simple to execute merchandising programs to drive maximum sales and profit within franchisee environment, holding responsibility to profit and loss budget for
Expanded retail chain beyond Ontario from 170 store into new provinces to Atlantic 11 stores and Western Canada 90 stores
Creates and implemented assortment, promotional and vendor strategies to support retail expansions
Proven ability to learn quickly and adapt to new situations.
Worked well in team setting, providing support and guidance.
Education
Post-Degree Certificate - Retail Management
Ryerson University
Toronto, ON
Brand Management Program
Schulich
Toronto, ON
Advertising Graphic Design And Marketing
Humber College
Toronto, ON
Skills
Building High Profile Brands
Category Management & Merchandising
Collaborator and creative problem solving
Operations and retail experience
Leadership
Certification
Swim Canada - Official Level 3
Timeline
Sr. Director Loblaw Brands
Loblaw Companies
11.2012 - Current
Director Pricing and Promotions
Loblaw Companies
01.2011 - 11.2012
Director Merchandising and Operations
Loblaw Companies
09.2009 - 01.2011
Director of Merchandising No Frills National
Loblaw Companies
04.2007 - 09.2009
Post-Degree Certificate - Retail Management
Ryerson University
Brand Management Program
Schulich
Advertising Graphic Design And Marketing
Humber College
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