Anne-Marie Peterson
Calgary,AB
Summary
Experienced Digital Marketing Executive offering a 6-year background in planning, developing, managing, and implementing digital marketing strategies in Financial Consulting. In-depth knowledge of SEO, CRM, and Google Analytics paired with deep familiarity with digital marketing channels. Certified in Tourism.
Overview
5
5
years of professional experience
Work History
Digital Marketing Director
SEAT Financial
09.2018 - Current
- Increased brand visibility by developing and executing comprehensive digital marketing strategies.
- Aided in creating SEAT's website, logo, and directive.
- Created and operated all of SEAT's social media platforms.
- Collaborated with cross-functional teams to ensure seamless integration of marketing efforts.
- Conducted market research to identify new opportunities and inform strategic decisionmaking.
Education
Diploma - Tourism -Travel Studies
Southern Alberta Institute of Technology
Calgary, AB05.2018
Skills
- Google Analytics
- Customer Segmentation
- E-commerce Strategy
- Event Planning
- Brand Development
- Video Production
- Paid Advertising
- Social Media Management
Languages
English
Native or Bilingual
French
Professional Working
Affiliations
- Competitive swimmer making team Canada in 2010
Timeline
Digital Marketing Director
SEAT Financial
09.2018 - Current
Diploma - Tourism -Travel Studies
Southern Alberta Institute of Technology
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