In my free time I enjoy:
- Traveling
- Animal Welfare Advocacy
- Peleton
- Watching Movies and TV Shows
- Baking
- Reading
- Gardening
- Drawing
ANNE GREENE
Santa Barbara
Summary
Results-oriented Sr. Advisor, Client Success (formerly Account Management) with over 21 years of experience in online advertising, specializing in driving growth within dynamic tech environments. Proven ability to collaborate effectively as a team player while thriving in independent roles, showcasing strong cognitive and communication skills. A passion for embracing new processes and interfaces has consistently led to success in navigating the evolving landscape of technology. Committed to leveraging extensive industry knowledge to deliver innovative solutions and exceed client expectations.
Overview
25
25
years of professional experience
Work History
Senior Advisor, Client Services
Epsilon
Santa Barbara, CA
01.2026 - Current
- Led cross-functional teams to develop and implement strategic initiatives enhancing operational efficiency.
- Mentored account managers, fostering professional growth and skill development within the team.
- Analyzed market trends to inform decision-making and align strategies with business objectives.
- Developed comprehensive reports that guided senior management in strategic planning processes.
- Streamline processes to work smarter not harder
Account Director
Epsilon
Santa Barbara, CA
10.2021 - 12.2025
- Led cross-functional teams to drive client strategy and enhance account performance.
- Managed a team for 5+ years on a multi-million dollar client
- Developed and implemented targeted marketing campaigns to increase brand engagement and customer retention.
- Cultivated strong relationships with key stakeholders, ensuring alignment on strategic objectives and deliverables.
- Analyzed market trends to identify growth opportunities, informing strategic decision-making processes.
Sr. Account Management
Conversant
Santa Barbara, CA
12.2006 - 10.2021
- Work with key advertisers as day to day contact for questions or concerns.
- Responsible for retaining and growing client base.
- Managing, analyzing and developing advertisers' campaigns to help achieve the agency or client's campaign goals and optimizing client ROI.
- System expert and advisor to Account Executives to strategize to effectively optimize campaigns and develop new revenue opportunities where possible.
- Campaign monitoring, Creative trafficking, Reporting, frequent in-depth communication with Account Executives and clients.
- Create client facing QBRs and Campaign Summary decks and present to clients.
Account Manager
Valueclick
Santa Barbara, CA
10.2005 - 12.2006
- Manage online advertising through our proprietary network of sites
- Complete set up from start to finish including insertion order processing, campaign targeting, tag trafficking and launch.
- Client facing day to day contact for questions or concerns.
- Monitor campaign pacing, analyze data, provide reporting and recommendations to increase success metrics.
- Manage client billing to insure accuracy.
- Upsell on new product offerings to grow revenue stream.
- Secure contract renewals on current client base.
Accounts Receivable
Fastclick
Santa Barbara, CA
11.2004 - 10.2005
- Work with Account Management Team to apply payments to online campaigns in proprietary UI.
- Balance Month End Revenue, including creating a checks and balances between Platform and Accounting software.
- Prepare daily deposits.
- Process credit requests to fund programs and grant net terms.
Accountant/ Cash Manager
Fidelity National Financial
Santa Barbara, CA
09.2001 - 05.2004
- Handled all accounting responsibilities related to A/R, for a leasing division of Fidelity.
- Cash Posting, Account Corrections, ACH processing.
- Collections Support to assist on collecting payments and negotiating settlements.
- Month End close including: Balancing books, Journal Entries and Month End Reconciliations
Education
High School -
San Marcos High School
Santa BarbaraAA - Business Administration, Marketing
Santa Barbara City College
Skills
- Proficient in Microsoft Word, Outlook, Excel and Power Point
- Managing large clients within a book of business with quarterly revenue of 30-40 MM
- Analyzing Data and Presenting findings to clients
- Client facing customer service
Accomplishments
- Create and present strategy, data and findings in PowerPoint
- Successful growth of book of business year over year (over 30MM annually)
- Bridged the gap between Digital and Tech for a Fortune 500 client
Interests
Timeline
Senior Advisor, Client Services
Epsilon
01.2026 - Current
Account Director
Epsilon
10.2021 - 12.2025
Sr. Account Management
Conversant
12.2006 - 10.2021
Account Manager
Valueclick
10.2005 - 12.2006
Accounts Receivable
Fastclick
11.2004 - 10.2005
Accountant/ Cash Manager
Fidelity National Financial
09.2001 - 05.2004
High School -
San Marcos High School
AA - Business Administration, Marketing
Santa Barbara City College