Anna Goren
Seattle
Summary
Mission-driven communications professional with over 15 years of experience.
Passion for translating wonky ideas into powerful messages that move people to act.
Commitment to ethical storytelling, racial justice, and systemic change.
Seasoned team leader and collaborator who makes hard work fun.
Overview
15
15
years of professional experience
Work History
Associate Director, Communications
Campbell & Company
08.2021 - Current
- Co-lead communications team with 4-6 direct reports: mentor early career communications professionals, manage staffing workflow, establish team priorities
- Represent communications practice in firm-wide dialogues and sales conversations
- Facilitate high-stakes communications conversations and present final work to nonprofit leadership, boards, donors, and community members
- Oversee significant client communications projects (organizational visions, communications plans, fundraising campaigns)
- Other client work (listed below)
Senior Consultant, Communications
Campbell & Company
02.2019 - 08.2021
- Draft, edit, and support production of a range of communications materials: brochures, pitch decks, video scripts, web
- Collaborate with designers, subcontractors, and client partners to effectively produce a range of communications materials
- Manage highly complex projects with multiple deadlines, parallel priorities, and partners
- Coordinate across teams to ensure communications work aligns with and supports overall fundraising strategy
- Conduct consensus-building and review processes with multiple stakeholder groups to ensure communications are effective
- Deliver counsel to clients navigating communications challenges related to fundraising, internal organizational communications, strategic planning, ethical storytelling and more
Consultant, Communications
Campbell & Company
01.2016 - 01.2019
- Analyzed client fundraising and communications data; authored client reports with recommendations
- Provided proofreading and quality control for basic client deliverables
Associate Consultant, Communications
Campbell & Company
02.2015 - 01.2019
Freelance Writer
Many
10.2013 - 01.2016
- Pitched, wrote, and edited regular stories on the local impact of broader food and social justice issues.
- Conducted research and interviews to inform stories that reflected thorough fact-checking and a broad range of perspectives
- Utilized exceptional writing, editing, and proofreading skills to produce engaging and error-free content in collaboration with editors.
- Wrote for local and national publications such as The Seattle Globalist (weekly column), Crosscut, The Atlantic, The Forward, and more.
Research Assistant & Project Coordinator
McGill School of Social Work
06.2009 - 06.2011
- Conducted research on asset-building among low-income families and Indigenous self-governance
- Authored issue briefs that translated project data into simple language and included recommendations intended to inform policy
- Contributed to academic articles published in the New America Foundation and Journal of Comparative Social Work
- Collaborated with academic researchers, community stakeholders, and others to conduct community dialogues around these topics
Education
Bachelor of Arts - Cultural Studies
McGill University
Montreal, QC05.2009
Certificate in Storytelling & Content Strategy -
University of Washington
Seattle, WA06.2018
Skills
- Writing and editing
- Strategic leadership
- Analytical thinking
- Facilitation and consensus-building
- Strategic planning
Timeline
Associate Director, Communications
Campbell & Company
08.2021 - Current
Senior Consultant, Communications
Campbell & Company
02.2019 - 08.2021
Consultant, Communications
Campbell & Company
01.2016 - 01.2019
Associate Consultant, Communications
Campbell & Company
02.2015 - 01.2019
Freelance Writer
Many
10.2013 - 01.2016
Research Assistant & Project Coordinator
McGill School of Social Work
06.2009 - 06.2011
Bachelor of Arts - Cultural Studies
McGill University
Certificate in Storytelling & Content Strategy -
University of Washington
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