Anna Ferensowicz
Calgary,AB
Summary
Skilled Journalist with 10-year history conceptualizing and reporting on diverse stories. Versed in digital media and skilled in writing and editing pieces for online platforms. Adept at developing articles and investigating issues with tenacious and unwavering dedication. Versed in viral trends and breaking news response with proven success leveraging social media platforms to increase engagement.
Overview
11
11
years of professional experience
Work History
Journalist / Radio News Host
Golden West
09.2021 - Current
- Regularly generates 200 thousand to 300 thousand unique page views on written stories each month
- Content regularly featured in organization's monthly newsletter highlighting achievements of content creators across organization
- Produces news content that was of high-quality, well-written, timely, and effective.
- Writes, edits and produces stories for Internet and digital channels.
- Excels under pressure and deadlines, continues to build trusting relationships in order to create compelling and timely content
Digital PR Analyst
Konstruct Digital
04.2021 - 09.2021
- Maintained Google and Bing Webmaster Tools accounts and monitored for crawling and indexing issues.
- Performed ongoing keyword discovery, expansion and optimization to increase organic search footprint and drive relevant site traffic.
- Tracked, reported and analyzed website analytics to drive strategy and improve user experience.
- Incorporated XML sitemaps, robots.txt files and 301 redirects to facilitate search engine spidering, crawling and indexing.
Business Communications Specialist
LANG LTC
01.2017 - 01.2021
- Worked with private and governmental executives and mid-level managers across various industries (Energy, Finance, Media, and Information)
- Versed in mapping out corporate communication strategies for internal and external stakeholders
- Responsible for preparing presentations, content writing for corporate internal and external use
- Preparation of board materials
Social Media Mananger
Polandin/ TVP Poland S.A.
01.2019 - 01.2020
- Managed Facebook, Twitter, and news website.
- Increased customer engagement through social media.
- Monitored online presence of company's brand to engage with users and strengthen customer relationships.
- Designed editorial content strategy; curated and segment editorial content to increase engagement and channel growth; collaborated across teams to identify content and managed Facebook ad campaigns
Photojournalist
Pacific Press Agency
01.2015 - 01.2017
- Accomplished photojournalist with on the ground experience in Canada, Middle East and Europe
- Focus on political events and conflicts, diplomatic cultural and social events
- Portfolio includes over 2,000 published photos
- Photos published in Getty Images, Sipa USA, and Associated Press Images
- Newspaper photo coverage includes The Guardian, The New Yorker, The New York Post, Der Spiegel, La Stampa, and France24
- Photo credits also including academic texts
- Featured five times in Getty Images “Photos of the Week”
Freelance Video Journalist
Al Jazeera English
01.2014 - 01.2015
- Worked in the Middle East to deliver culturally and newsworthy video stories
- Was responsible for researching and finding stories that were important for global news
- Produced, shot, and was responsible for all post-production editing in Adobe Premiere
- All videos were published to Al Jazeera English social media channel AJ+.
Research Assitant
PBS Frontline
01.2013 - 02.2014
- Worked with renowned American-Polish documentary filmmaker, Marian Marzynski, to gather materials, research, and potential storylines for a documentary to be featured on
- Researched and assisted in writing breaking news articles and culturally relevant articles
- Wrote several exclusive stories about the Golan Heights
- Traveled for news stories and photo content
Education
Master of Science - Journalism
COLUMBIA UNIVERSITY
New York City05.2013
Bachelor of Arts - Journalism
St. Thomas University
Fredericton, NB05.2012
Skills
- Community Outreach
- Press Coverage
- Investigative Reports
- Social Media Platforms
- Staff Collaboration
- Creative Writing
Timeline
Journalist / Radio News Host
Golden West
09.2021 - Current
Digital PR Analyst
Konstruct Digital
04.2021 - 09.2021
Social Media Mananger
Polandin/ TVP Poland S.A.
01.2019 - 01.2020
Business Communications Specialist
LANG LTC
01.2017 - 01.2021
Photojournalist
Pacific Press Agency
01.2015 - 01.2017
Freelance Video Journalist
Al Jazeera English
01.2014 - 01.2015
Research Assitant
PBS Frontline
01.2013 - 02.2014
Master of Science - Journalism
COLUMBIA UNIVERSITY
Bachelor of Arts - Journalism
St. Thomas University
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