Accomplished content writer and integrated marketing manager with 8+ years of experience in the information technology sector, based in Ahmedabad. Specialized in content writing and management, I have honed my skills in crafting compelling narratives and managing content strategies throughout my career. As an assistant marketing manager, I successfully orchestrated social media campaigns, organized events, managed content and communication, and executed email campaigns and account-based marketing strategies. Focused on Indian taxation products and IT services, I possess a comprehensive understanding of IT marketing intricacies and a proven track record of driving successful campaigns. Currently, utilizing my expertise at Maurices to implement creative social media strategies and enhance customer experience.
Hi, I’m
ANKITA TANNA
Content Marketer
Cornwall,ON
Summary
Overview
9
years of professional experience
Work History
MauricesCornwall, ON
Stylist Associate
07.2024 - Current
Job overview
- Participated in regular team meetings, sharing insights on client needs, product performance, and areas for improvement.
- Supported peer stylists with constructive feedback on wardrobe choices when collaborating on complex projects.
- Contributed to increased customer satisfaction scores through consistent delivery of high-quality styling services and professionalism.
- Provided outstanding customer service, addressing concerns promptly and professionally to ensure a positive shopping experience.
Cygnet Digital
Assistant Manager, Marketing
04.2022 - 05.2024
Job overview
- Responsible for inbound marketing strategies to build a brand identity and online presence through the creating and disseminating multimedia content
- Design content marketing strategies, undertake overall marketing initiatives to achieve business targets
- Produce high-quality content by collaborating with design teams
- Create an editorial calendar, delegate tasks, and ensure that deadlines are met
- Optimize content considering SEO and Google Analytics
- Analyze web traffic metrics, plan and monitor email marketing campaigns
- Ensure a strong web presence on various channels
- Manage data and oversee the marketing campaigns
- Write quality content for blogs, eBooks, case studies, press releases, website, social media posts, capability decks, etc.
MageDelight Solutions (Krish TechnoLabs)
Senior Content Writer
08.2019 - 03.2022
Job overview
- Responsible for content marketing of the entire product and solutions range
- Develop strategies for appropriate marketing of every product and service
- Manage responses to reviews received on platforms like TrustPilot, Google etc
- Management of social media marketing campaigns
- Send and monitor newsletter campaigns weekly
- Manage content marketing platforms and blog of the website
- Monitor end-to-end guest posting campaigns.
Dev Information Technology Ltd
Content Writer
03.2018 - 11.2018
Job overview
- Assigned the tasks of writing quality content for blogs and press releases
- Rewriting the content of all the assets owned by Dev IT Limited
- Responsible for developing content on social media handles of the organization
- Update the case studies timely
- Responsible for reviewing and editing articles to ensure quality of the articles
- Responsible for developing content for brochures and web sales.
Elsner Technologies Pvt Ltd
Senior Content Writer
02.2017 - 03.2018
Job overview
- Write product descriptions and blogs for the ecommerce clients of the organization
- Conduct research on technology trends and write content & guide for visual content
- Edit and proof-read content before uploading it on web pages
- Write quality content on all the social media handles of the company & client
- Manage a team of seven writers
- Responsible for the content on the plugin store of the organization.
Octos Solutions Pty Ltd (Now Uplers)
Content Writer
06.2016 - 01.2017
Job overview
- Write product descriptions, directory descriptions and meta descriptions for the clients
- Conduct research and write trending technical content weekly
- Write Ad copies for SEM clients of the organization
- Responsible for web content of the web development clients of the organization.
ManekTech
Content Writer
10.2015 - 06.2016
Job overview
- Responsible for revamping the content of entire website and adding the web pages
- Pursued certain content writing training for a better idea of the concept of marketing
- Regularly publish content on the website in the form of blogs and articles.
Education
Saurashtra University
Bachelor of Computer Application
01.2015 - 1 2018
University Overview
Skills
Content Marketing
Socialmedia
Socialmedia
Articles
Articles
- Cygnet blogs
- YourStory
- Hackernoon
- Inspiration Feed
- Socialnomics
- Software Suggest
- Entrepreneur
- Themegrill
- Moozthemes
- Crowd Reviews
- Elsner
Languages
English
Full Professional
Timeline
Stylist Associate
Maurices
07.2024 - Current
Assistant Manager, Marketing
Cygnet Digital
04.2022 - 05.2024
Senior Content Writer
MageDelight Solutions (Krish TechnoLabs)
08.2019 - 03.2022
Content Writer
Dev Information Technology Ltd
03.2018 - 11.2018
Senior Content Writer
Elsner Technologies Pvt Ltd
02.2017 - 03.2018
Content Writer
Octos Solutions Pty Ltd (Now Uplers)
06.2016 - 01.2017
Content Writer
ManekTech
10.2015 - 06.2016
Saurashtra University
Bachelor of Computer Application
01.2015 - 1 2018
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