ANGAD J KLER
Mississauga
Summary
Dynamic, award-winning marketing leader with 14+ years of experience driving strategic marketing initiatives, product launches, and revenue growth in the medical devices and healthcare sector. Expert in market insights, portfolio management, and cross-functional leadership with a track record of delivering double-digit growth and multi-million-dollar revenue gains.
Overview
16
16
years of professional experience
Work History
Marketing Manager, Infusion Systems
Baxter Corporation
08.2021 - Current
- Lead national marketing strategy and portfolio management for a $60M IV Access business, achieving sustained YoY revenue growth.
- Directed product launches, pricing strategy, and customer segmentation, driving market penetration and sales conversion.
- Analyzing market trends and customer insights to stay up-to-date on industry trends and use data to inform strategic decision
- Managed budgets, campaigns, and HCP engagement for 30+ SKUs, ensuring strong brand presence and compliance.
- Acted as the Canadian liaison with Global Marketing, delivering VOC insights and aligning upstream product pipeline with local market needs.
- Leading and developing a marketing team by providing guidance, mentorship, and support to junior team members
Product Specialist & Experience Consultant
Mississauga Toyota
10.2019 - 07.2021
- Developed and executed digital marketing initiatives, increasing web traffic by 18% and conversions by 58%.
- Designed and implemented a customer experience transformation, raising CSI scores by 43%.
Various Roles
Becton Dickinson (BD)
01.2013 - 01.2019
- Strategic Account Manager (2018 – 2019)
- Drove key account strategy and segmentation, generating $21.4M revenue and 23% YoY growth.
- Partnered with the Gates Foundation on immunization strategy, supporting a $64M initiative.
- Product Manager, Pharmaceutical Systems (2016 – 2017)
- Led annual strategic planning and pipeline initiatives worth $13M.
- Won the BD Global Marketing Award for reimagining customer value propositions.
- Product Manager, Preanalytical Systems (2013 – 2015)
- Launched two new products, driving 14% market penetration and $1.4M incremental revenue.
- Led a therapy awareness campaign boosting engagement by 30%.
- Lead and mentor to marketing intern programs from 2015-2019
Product Manager, CMF/Neuro
Johnson & Johnson Medical
01.2012 - 01.2013
- Managed full product lifecycle for $12M portfolio and launched two new products generating $2.5M+.
- Created and maintained the product roadmap, which outlines the product's future direction and development.
Therapy Specialist, Critical Care
B. Braun Medical
01.2010 - 01.2012
- Delivered $2.7M revenue growth and led cross-departmental initiatives saving $5.7M.
- Defining and prioritizing product features based on user needs, market opportunities, and business goals.
Education
MBA - Marketing
Institute of Management & Technology
BBA - Marketing & Economics
Macquarie University
Skills
- Go-to-Market Planning & Execution
- Strategic & Digital Marketing
- Brand positioning & Differentiation
- Pricing Strategy & Profitability Optimization
- Data-driven Decision Making
- Product Launch Strategy & Execution
- Portfolio Management
KEY SKILLS
- Brand & Portfolio Management
- Product Launch & Commercialization
- Go-to-Market Strategy
- Market Insights & Competitive Intelligence
- Pricing & Profitability Strategy
- Marketing Campaigns & Demand Generation
- Cross-Functional Team Leadership
- Sales Enablement & Training
- Global/Regional Liaison
Timeline
Marketing Manager, Infusion Systems
Baxter Corporation
08.2021 - Current
Product Specialist & Experience Consultant
Mississauga Toyota
10.2019 - 07.2021
Various Roles
Becton Dickinson (BD)
01.2013 - 01.2019
Product Manager, CMF/Neuro
Johnson & Johnson Medical
01.2012 - 01.2013
Therapy Specialist, Critical Care
B. Braun Medical
01.2010 - 01.2012
BBA - Marketing & Economics
Macquarie University
MBA - Marketing
Institute of Management & Technology
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